Alternatives to TrackAd
Compare TrackAd alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to TrackAd in 2026. Compare features, ratings, user reviews, pricing, and more from TrackAd competitors and alternatives in order to make an informed decision for your business.
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1
Code-Cube.io
Code-Cube.io
Code-Cube.io is the full-stack data collection observability platform that protects your dataLayer, tags and conversion data. It detects tracking issues instantly and provides real-time alerts to prevent data loss and performance drops. The platform eliminates the need for manual QA by continuously auditing tracking implementations across websites and applications. Users gain full visibility into how tags and events behave across both client-side and server-side environments. Code-Cube.io ensures that marketing data remains accurate, enabling better decision-making, preventing wasted ad spend and maximizing campaign performance. -
2
CampaignTrackly
Leafwire Digital
📢 Calling all marketers! Unleash the potential of your marketing dashboards with high-quality campaign data. Say good-bye to missing or inaccurate data and get reliable insights that propel your campaigns to new heights. UTM parameters and marketing conventions play a crucial role in tracking the success of advertising campaigns. By adding them to your URLs, you unlock valuable insights uncovering which ads are driving the most traffic, conversions, and ultimately, revenue! 📈💸 But UTM tagging is tedious, time-consuming & error prone. That's where we help you automate, standardize, error-proof your campaign URLs & save a ton of time! CampaignTrackly is the ultimate time-saving tool that ensures accurate reporting data for your marketing campaigns! 🎉💪 With our automated marketing conventions, UTM builder, and link shortener tools, you can wave goodbye to tedious, error-prone spreadsheet work and send data to key platforms with a click. Unlock your marketing success. Try us today -
3
Triple Whale
Triple Whale
Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand. We simplify, inform & save you time! No need to flip between tabs & apps. We integrate ecommerce & marketing data from all your favorite tools: TikTok, Facebook, Google, and more. Triple Whale lets you: - Trust your attribution data to make better decisions. - Seamlessly gain insight into what is and isn't working - Forecast & track your most crucial DTC metrics - Track and visualize your customer journeys across channels - Easily determine top performing creatives and themes - Gain data insights from our AI with anomaly detection and recommendations We’re building AI to help you reduce errors and operate better across all your tools. Moby by Triple Whale is an AI-powered platform that connects your raw data to intelligent AI agents, transforming it into actionable business insights within seconds. -
4
Kochava
Kochava
Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.Starting Price: FREE -
5
JustControl.it
GRAHAMSTOWN LIMITED
JustControl.it is a marketing-focused platform enabling businesses to gain full control over their ad spending, evaluate campaign performance across a wide range of channels, and get up-to-date reports on virtually every performance metric. Automate data collection and processing for your campaigns via cross-channel analytics solution.Starting Price: $750 per month -
6
Singular
Singular
Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools. With Singular you are able to - Measure and report on all the channels you work with - Analyze ROI by combining attribution with leading cost aggregation - Track and analyze across the entire user lifecycle - Block more fraud with best-in-class fraud prevention - Monitor a single managed pipeline with a plug-and-play solution to extract, transform and load analysis-ready marketing data into your chosen data warehouse Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance. -
7
LeadsRx Attribution
LeadsRx, Inc.
We arm courageous marketers with the insights, technology, and confidence they need to deepen customer relationships and spark marketing performance. LeadsRx SaaS-based marketing attribution software collects touchpoints across all channels, captures conversions throughout the entire funnel, provides impartial results, and is unrivaled by competitors. Use LeadsRx to see which advertising programs perform the best and which are perhaps wasted ad-spend. By calculating the Return on Ad Spend (ROAS), LeadsRx provides immediate insights that guide marketers in optimizing their budgets across channels. The product also collects customer journey maps to show consumer behavior and the ways marketing programs influence buyer decisions. -
8
wecantrack
wecantrack
All your affiliate data in one dashboard and your marketing tools. We have worked in the affiliate marketing industry for many years. During this time, we have developed various tools to help our previous employer - including conversion tracking, affiliate data reporting, affiliate link testing, automation of content sorting through algorithms, deeplink generation and more. In January 2017, we finally managed to create an integration that links our affiliate conversion data with Google Analytics. Realizing the potential of this tool, we founded wecantrack in January 2019 to offer this solution among more integrations to affiliates. We are excited to be fully focused on wecantrack, and helping our clients set up proper conversion tracking. We know that affiliate marketing is becoming a more challenging industry every year, with so many restrictions and increasing competition. But being able to fully monitor every channel and website element is more important than ever!Starting Price: $59 per month -
9
Heap
Contentsquare
Heap is a comprehensive digital insights platform that provides businesses with a complete understanding of their customers’ journeys. By automatically capturing all user interactions across web and mobile platforms, Heap offers actionable insights to optimize conversion, retention, and user experience. The platform uses advanced data science to identify moments of friction and opportunity, allowing businesses to make data-driven decisions quickly. With powerful tools like session replay, heatmaps, and AI-powered insights, Heap enables businesses to understand and improve user behavior at every touchpoint.Starting Price: $500.00/year -
10
Funnel
Funnel
Funnel is an automated data collection and marketing reporting software for marketers and data-driven companies. With Funnel, users can automatically gather all their advertising data from various platforms and sources and match them with conversion data, so they can more accurately analyze their online marketing spend and report ROI. Funnel offers integrations with more than 300 marketing and advertising platforms.Starting Price: $199.00/month -
11
CPV Lab Pro
CPV Lab Pro
Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab is an ad tracking software that helps affiliate marketers and media buyers to keep track of their marketing performance across multiple channels. It is integrated with Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank via API. Also, it has S2S integrations with more than 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, etc With an affiliate link tracker like CPV Lab you can easily: - get all your data about your campaigns in one dashboard - split test your offers and landing pages - multivariate testing of your landing pages with MV Lab - get information about cost and conversions in one place - cookieless tracking with direct tracking - Optimize your campaigns and increase ROI with the power of data analytics - fraud detection with Bot and Proxy filtering - available both as self-hosted or cloud based tracker (CPV One)Starting Price: $47 per month -
12
Leadtosale
Leadtosale
Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.Starting Price: $40 per month -
13
N.Rich
N Technologies
An ABM platform that has the superior advertising component, with rich segmentation, campaign and opportunity analytics features. Our customers use us to deliver content to their target accounts in a personalised way, generating engagement and 1st party intent data. The data generated is used to trickle down to the relevant individual for a more personalised approach, increasing the chances of a successful business transaction. Split your target account list into several buckets to increase the relevancy of your content when advertising your value proposition. Make use of our segmentation features to increase your reach based on firmographic and technographic data. Separate high intent accounts and target them with lead generation content. -
14
Trackier
CloudStuff Technology Pvt Ltd
The Trackier Performance Marketing Platform (formerly vNative) enables you to create, automate, measure, and optimize all of your marketing Campaigns, Publishers, and advertisers, creatives and conversions in one place.Starting Price: $299.00/month -
15
Convertmax
Convertmax
Convertmax is a first-party analytics and multi-touch attribution platform designed to help businesses understand visitor behavior and maximize conversions. It enables organizations to collect and analyze data directly from their own channels, ensuring accuracy and privacy compliance. The platform identifies anonymous website visitors and tracks their journey across multiple touchpoints. Convertmax provides advanced dashboards that reveal insights into traffic sources, funnel performance, and revenue drivers. It supports multiple attribution models, allowing businesses to understand which marketing channels contribute most to conversions. With real-time tracking and reporting, users can make faster, data-driven decisions. Overall, Convertmax helps businesses gain full control over their data and improve marketing performance.Starting Price: $249/month -
16
Oribi
Oribi
Oribi is your all-in-one Marketing Analytics tool. We empower businesses of all sizes to make smarter, data-driven decisions with our cutting-edge technology, powerful features, and top-notch optimization guidance. Oribi highlights what requires your attention and turns your data into action. Get actionable insights to drive results. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Oribi highlights what requires your attention and turns your data into action. Without using any code at all, Oribi’s Magic Events technology tracks everything visitors do on your website—every button click, form submission, page visit, or purchase, making you completely independent from developers. -
17
ROIVENUE
ROIVENUEâ„¢
ROIVENUE™ is a marketing intelligence suite built to maximize ROI through data-driven attribution and integration. All your advertising, CRM, and web analytics data in one place. Harness the power of multi-touch attribution to get the most out of your ad spend. The customer journey does not consist of just a single touchpoint. Data-driven attribution enables you to understand the true contribution of each channel. It gives you the datapoints to allocate budgets for maximum performance. Our AI-based predictive model tells you how to reallocate your budget among channels for maximum performance. Depending on your marketing goals, you can optimize advertising channels for profit or revenue,Starting Price: €99 per month -
18
SmartDX
SmartDX
Starting with the first click, SmartDX revolutionizes how you track and identify individual audience members, map their cross-device journeys, deliver contextual omnichannel interactions, and attribute conversions at the segment-of-one level. SmartDX offers a powerful alternative to cookies that reduces delays in contextual responses and minimizes lags in customer journeys. Capture individual journey insights and diverse audience attributes, device, channel, conversion, offer, and implicit and explicit behavioral insights, at the point of the click and at endpoints. Differentiate known from unknown individuals and resolve the multiple digital identities of every audience member across channels. Use progressive profiling across interactions and touchpoints to continuously enrich existing audience profiles. Custom tailor communications and audience experiences, smooth omnichannel handoffs, and deliver seamless journeys based on past interactions.Starting Price: $100 per month -
19
Factors.ai
Factors.AI
Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.Starting Price: $99 per month -
20
Odyssey Attribution
Odyssey
Odyssey is a multi-touch attribution tool that integrates with your Google Analytics and gives your insight into the true performance of your marketing channels. Increase your online marketing performance due to the actionable insights of Odyssey. After analyzing each traffic source on a granular level, Odyssey will provide you with a suggested ad spend for each ad. Compare this to your current ad spend to identify opportunities and bottlenecks. To get started all you need is Google Analytics. Odyssey uses your Google Analytics raw click data to provide you with actionable insights. Easily integrate with all of your marketing channels. See the incremental value of each marketing channel, on every level. Customers use multiple devices. So we've optimized our attribution model to that. Odyssey uses all the available data in order to form a full customer journey with cross-device attribution. This results in a complete customer journey in a single view.Starting Price: $250 per month -
21
Gryffin
Gryffin
Lack of structure and organization can cause you to lose clients needlessly. With Gryffin, you can effortlessly oversee all of your marketing projects, tasks, and deadlines from a single all-in-one system. Increase your team’s productivity by streamlining task priorities and never miss a deadline again. Plan your editorial calendar, schedule content pieces, and track the status of articles, writers, videos, and any other digital asset, all in one place! Gryffin’s simple, drag, and drop editorial calendar builder will streamline and simplify your content creation workflows. Create and manage link building campaigns from start to finish. From identifying potential targets to following the status of each prospect, you can use Gryffin to track all Blogger and PR outreach initiatives. You can create SEO Experiments to determine how your optimizations are performing. Take action if you see pages or keywords dropping in the rankings, and measure the impact of Algorithmic updates.Starting Price: $49 per month -
22
TrackBee
TrackBee
Maximize the effectiveness of your marketing budget by utilizing our cutting-edge tracking and attribution software for precise results. TrackBee can be connected to all advertising channels! The channels are easy to integrate. Also, we actively contribute to the improvement of these advertising channels by sending real-time data back to the platforms. Track with ease despite iOS 14.5, cookie consent, and ad blockers — our solution has you covered. Sign up, connect store and you are ready to go. Gain insight in all your marketing channels within one comprehensive dashboard. In order to enhance the performance of the ad platform's pixel, we send the data back to your pixels. Optimize your ad spend: minimize losses with smart data.Starting Price: €100/month per store -
23
Funnelll
Funnelll
Turn your websites into Sales Engines! Capture meaningful actions users take on your website and optimize your sales funnel for driving Conversions and Sales. No Coding needed! Link your analytics and ad accounts, with a swipe of a button, so they can share and receive data. Track and share customer actions between your website and marketing tools -- No Coding Needed! Use tracking data to optimize your marketing campaigns and website for driving sales. Select which elements to track on your website, with our easy point and click tool. No need to add or maintain tracking code. Set up once and replicate tracking across providers like Google, Facebook, and Twitter, so they would all be using the same version of data for optimizing and reporting on your campaigns. Build funnel visualizations, quickly identify bottlenecks, and what is driving customers through each stage. Understand your organic and paid sources, and how your campaigns perform across all platforms.Starting Price: $1.99 per month -
24
CloudAmp
CloudAmp
CloudAmp's Campaign Tracker for Google Adwords and Analytics is an easy-to-use tool that passes tracking data from Google Adwords, Google Analytics Campaign tags, Organic search, Referrals or Direct traffic into your Leads in Salesforce. Now with CloudAmp's Campaign Tracker for Google Adwords and Analytics, whenever a visitor arrives on your web site and submits a form, you can know exactly how they found you, and follow the source and keywords all the way through to conversion, close and revenue. Two dashboards and 25 reports are included, and customizing the dashboards and reports to your own needs is easy. Unlike some other solutions, all data is stored natively in Salesforce in the Lead record.Starting Price: $249 per month -
25
Makeme.click
MakeMeClick
Get ultimate control over your traffic, track each and every event and intelligently distribute your leads. All, in one user friendly interface, with the most simple API Integration you can imagine. Take control over your traffic and maximize your potential with our unique proactive leads splitting and distribution system. Re-distribute your leads effectively and gain a lasting revenue stream. With our dozen of already integrated partners, connecting to your clients has reached a new level of ease. Take advantage of our already-in-place and ready-to-use technologies for hassle free integration. Build and manage your own network and connect to our system as an advertiser, within less than a day. Our API is based on simplicity, designed to ensure seamless integration without and heavy duty development or risk.Starting Price: $229 per month -
26
Adobe Analytics
Adobe
Adobe Analytics is a comprehensive customer analytics solution that unifies data, content, and journeys to deliver deep insights into customer behavior across channels and devices. Built to support marketing, product, and business teams, it centralizes data collection, processing, analysis, and reporting within a single system. With solutions like Customer Journey Analytics, Digital Analytics, Content Analytics, and Product Analytics, organizations can connect identities and interactions across touchpoints for holistic analysis. Advanced segmentation, flexible attribution modeling, and cross-channel journey visualization empower teams to make data-driven decisions faster. AI-powered capabilities enhance content performance measurement and product experience optimization. Native integration with Adobe Experience Platform ensures consistent data governance and enterprise-grade scalability. Adobe Analytics helps organizations turn complex data into actionable insights that drive growth, o -
27
Roasberry
Roasberry
Roasberry is a comprehensive marketing intelligence platform designed to simplify data analysis for ecommerce marketers. It integrates seamlessly with platforms like Shopify, Meta Ads, Klaviyo, Pinterest Ads, Google Ads, and Google Analytics, providing a centralized hub for managing and optimizing ad campaigns. Key features include ad analytics for tracking and improving ROI, pixel tracking for accurate cross-platform conversion attribution, and customer journey mapping to enhance engagement. The platform also offers visitor segmentation for personalized campaigns and 'Ask Berry,' an AI-driven tool delivering instant, data-driven marketing insights. Roasberry's intuitive interface and advanced attribution models enable brands to evaluate their best-performing sales funnels, making data-driven decisions more accessible. Additionally, it provides growth-oriented integration solutions and technologies, empowering businesses with flexible integration options.Starting Price: $149 per month -
28
Weberlo
Weberlo
Weberlo.com specializes in advanced, real-time marketing and PPC (Pay-Per-Click) attribution tools. It features cookieless tracking, ensuring accuracy and compliance with modern privacy standards. The platform helps businesses maximize their Return On Ad Spend (ROAS) through precise ad tracking insights. It offers a deep understanding of organic attribution, helping to identify profitable traffic sources. Users can explore the entire customer journey, from initial interest to post-purchase behavior. The service integrates seamlessly with various platforms, simplifying analytics and setup processes. Weberlo also focuses on optimizing ad budgets in real-time and targeting audiences precisely. Additionally, it supports tracking of lifetime customer value and integrates deeply with payment platforms to ensure accurate financial reporting. Lastly, the platform enhances ad performance by sending quality data back to ad platforms for better optimization and cost reduction.Starting Price: $99 per month -
29
DemandJump
DemandJump
DemandJump is the leading Marketing Insights & Attribution Platform, showing marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to achieve better outcomes. Customers are empowered by knowing what content to write, what keywords to include, which websites to target, videos to produce, and much more. DemandJump gathers and assembles disparate data to create networks of customer touchpoints around any topic or keyword, prioritizing what actions to take next. Finally, companies can close the loop between sales and marketing by seeing exactly which actions drive pipeline and grow revenue.Starting Price: $99 per month -
30
HockeyStack
HockeyStack
We work with thousands of other SaaS companies, so we know your data is fragmented across different software. HockeyStack is the only solution that lets you collect and connect all your data in one place. Find out how the deals are closed, what your users are doing on your website, and how your product is being used. Use our and/or filters to find the exact accounts/visitors you are looking for. You can hover over the chart to see the counts for each point in time. If the date range you selected is a single day, the data points will show each hour. If the date range is between a day and a month, the data points will show each day. If the date range is more than a month, the data points will show each month. The sources table segments sessions by referrer, UTM campaigns and refs. Ads are automatically tracked using UTM parameters and shown on this table.Starting Price: $399 per month -
31
TUNE
TUNE
The TUNE Partner Marketing Platform (formerly HasOffers) is a fully customizable, white label SaaS solution for building, managing, and growing partner programs and affiliate networks. Digital advertisers around the world use TUNE to maximize their ROI, from partner onboarding to conversion tracking, payouts, and beyond.Starting Price: $499 per month paid annually -
32
ConversionRuler
MarketRuler
Conversion Ruler is a product of MarketRulerâ„¢, a computer technology company specializing in Marketing Power Toolsâ„¢. ConversionRuler is an easy-to-use performance tracking tool that gives highly actionable data on any marketing campaign. ConversionRuler will track the number of catalog requests, newsletter signups, and orders for any internet marketing campaign you execute, including email newsletters you send, online advertising you buy, partnership arrangements you negotiate, and pay-per-click programs you run. The code is easy to install. You can get a click-through, catalog signup, and newsletter signup data by putting a few lines of HTML on just three pages. ConversionRuler charges based on a subscription fee (starting at $39.99 per month) and then charges additionally for landings and actions. A landing generally correlates to the number of unique visitors to your website.Starting Price: $35.99/month -
33
rampmetrics
rampmetrics
Ditch your homegrown solution for the most robust, detailed, automated attribution data to optimize marketing performance, right out of the box. Don’t use a homegrown solution to understand your ROI. You need dedicated attribution software, you need rampmetrics. Capture the other 80-90% of the data you’re missing. Get out of the minutia and into the marketing. See all the information you need to make decisions. rampmetrics uses multiple layers of collection and checks both online and offline content to offer the highest automated conversion tracking in the industry. Install a simple script on your landing pages or webhooks, and rampmetrics will automatically track conversions, monitor data, identify mistakes, and analyze your full funnel. After rampmetrics analyzes your full funnel and related activities, you’ll get up to 400x more multi-dimensional data that can be configured into customizable views.Starting Price: $500 per month -
34
Rockerbox
Rockerbox
It gets complicated once you go beyond advertising exclusively on Facebook and Google. Rockerbox solves this problem, providing the marketing infrastructure you need to scale your business quickly and efficiently. Rockerbox centralizes all of your marketing spend and campaigns (paid, organic, digital and offline). Rockerbox deduplicates your conversions in a fully transparent and customizable platform, ensuring your data is clean and trustworthy. Struggling to understand the impact of your branding? Rockerbox has playbooks. Not sure how to measure OTT, Linear or Direct Mail? Rockerbox has methodologies for each. Are you trying to crack the nut of Facebook views? Synthetic Events are your answer. How quickly do you need a channel to be ROAS positive? How much loss are you willing to accept before a customer becomes profitable? -
35
Fibbler
Fibbler
Fibbler is a specialized LinkedIn Ads attribution and activation platform designed to help B2B teams prove the real revenue impact of their advertising. It connects LinkedIn ad and content engagement data directly to a company’s CRM, allowing marketers and sales teams to see which campaigns influence pipeline and closed revenue. It goes beyond surface metrics by matching impressions, clicks, and engagement to specific accounts, giving organizations company-level visibility into who is showing buying intent. It generates detailed customer journeys that show everything that happened on LinkedIn leading up to deal creation and closure, helping teams understand how buyers actually move through the funnel. With built-in CRM synchronization and intent signals, Fibbler enables automated outbound actions so sales can prioritize high-interest accounts at the right moment.Starting Price: $89 per month -
36
Attributy
Attributy
AI Driven Campaign Optimization. Deep learning algorithms converts unique users into your ideal marketing plan. Not every conversion happens right away. When a user arrives at your site, Attributy dives into their historical data up to several months before, recognizing past touchpoints that might influence a purchase decision. This allows the dynamic attribution algorithm to model an extremely accurate picture of a channel’s value. Single-channel attribution tools fall short. Most overestimate the impact of the channel they measure, while underestimating the cumulative, long-term effects of a whole campaign. Attributy’s artificial intelligence algorithm focuses on the user, following individual customer journeys from first touchpoint to purchase. Each ad seen is given credit proportional to its true value in customer conversions.Starting Price: Free Basic -
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Full Circle Insights
Full Circle Insights
Response Management tracks lead progression down the funnel automatically and tie lead responses to revenue. Get accurate, granular sales and marketing funnel metrics. Evaluate campaign performance and gain insights on every campaign’s impact on revenue and pipeline with Campaign Attribution. Optimize your marketing with confidence. Matchmaker connects leads to accounts in your CRM with smart, customizable matching technology. Enable sales and marketing to engage accounts intelligently. Built on Response Management, measure digital marketing from anonymous first touch to closed won by connecting anonymous digital touches to known leads in your CRM. Thousands of B2B sales and marketing professionals use our solutions to turbocharge their performance measurement. -
38
ThoughtMetric
ThoughtMetric
Ecommerce marketers use ThoughtMetric to track marketing performance and make data-driven decisions to scale revenue. ThoughtMetric integrates with the largest ecommerce and marketing platforms so you can easily connect data, track ads, and analyze performance. We help ecommerce companies understand the performance of their marketing and how to make data-driven decisions to improve it. We do this by combining siloed marketing data, complex customer journey data, and revenue attribution data to create a holistic and actionable picture of marketing performance. Find out where your customers are really coming from with ThoughtMetric's data-driven attribution modeling algorithms. Optimize your ads by scaling the campaigns that drive the most valuable customers to your store in terms of customer lifetime value. ThoughtMetric's advanced tracking will match sales back to the exact ad they came from.Starting Price: $99 per month -
39
CAKE
CAKE
Manage, measure and optimize performance marketing in real-time. CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions. Manage and measure partner performance with precision for improved profit margins. Collect, validate and distribute leads in real-time for maximum profitability. Measure channel performance using multitouch attribution, for ROAS optimization. CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently manage and measure your partner marketing program, optimize performance for the highest profitability and attract valuable partners. CAKE’s Lead Generation Solution captures, validates and distributes leads in real-time and measures closed-loop performance to optimize acquisition efforts. -
40
Dreamdata.io
Dreamdata
Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.Starting Price: $999 per month -
41
Terminus
Terminus Software
We Power High-Performing Go-to-Market Teamsâ„¢ Transform how your company generates revenue. Terminus is for sales and marketing teams who care more about generating revenue than generating leads. The foundation of Terminus is our Data Studio. There you can easily understand and prioritize the right targets through firmographic, intent, engagement, psychographic and relationship data. Terminus lets you deliver personalized messages to the right audiences no matter where they are. Orchestrate consistent experiences across display and social advertising, chat, email, and web personalization. Terminus keeps your go-to-market teams aligned from the first touch all the way through renewal and expansion by seamlessly pulling together all of your account data. Automatically alert sales to meaningful engagements, centralize account information, and deliver better pipeline prediction to accelerate opportunities. -
42
Keen
Keen Decision Systems
Keen is defining the future of marketing mix as the only system to deliver both historical measurement and predictive, prescriptive planning that continually optimize marketers’ spend choices across all channels, tied to financial impact. Begin making data-driven decisions quickly and add new data as you go. Keen’s marketing elasticity engine estimates help you consider all channels, even those you’ve not tried before. Then run scenarios to build a plan that balances your financial goals and risks. When you think about marketing metrics you probably think of marketing mix, multi-touch attribution and other ways to measure past performance. But how will you decide your next best opportunity, especially if it’s in a channel you’re not using? Or when uncertainty is high, like say, in a pandemic? Keen’s SaaS platform helps you accurately predict future performance across all channels so you can make smarter decisions about how to drive growth. -
43
Objective Platform
Objective Partners
Benefit from the tools within Objective Platform to either reach your targets in the most cost-effective way or get the highest return from a fixed budget. Don't rely on channel-specific metrics. Evaluate the impact of your marketing investments to your business targets. Create your single source of truth. With Objective Platform you automate data ingestion, validation and harmonization from 200+ sources. Get results faster and more accurately. Use modelling to attribute business outcomes to media investments and other relevant factors. Objective and transparent. Use our battle-tested dashboards and reports to understand the drivers of marketing and media performance. The platform helps you quantify the value of marketing investments and identify outliers. Use these learnings to start experimenting. -
44
Listrak
Listrak
Listrak delivers results. Unlock customer data to create personalized 1:1 interactions across channels including email, mobile, social, display or web. Our digital marketing automation platform unifies all of a marketer’s customer data to provide them with a single source of truth. This, combined with AI-driven personalization, predictive analytics and machine learning enables retailers and brands to automate personalized messages that engage their shoppers in their preferred channel across the customer journey. Our clients’ success in driving acquisition, conversion, retention and customer lifetime value is evident through our industry leading customer satisfaction score. -
45
Nielsen Marketing Optimization
Nielsen
Make informed data-driven decisions for your brand with powerful insights into what’s driving sales. Maximize sponsorship value, connect with and grow audiences, and turn fans into customers. Nielsen uses rigorous survey methodology, robust sample size and advanced modeling to uncover what people think and do. With metrics such as ad recall, awareness and consideration, we help brands make connections between brand goals and real world campaign performance. Our survey design separates control and exposed groups to reveal impact across each brand KPI. Marketers can now make fast and fearless decisions that change the way people feel about their brands. -
46
Blackwood Seven
Blackwood Seven
In marketing attribution methodologies around the globe there are two fundamentally differentiated approaches deployed. The first one is the top down population based approach which was traditionally done through multiple linear regression which heavily limited the number of media channels and variables that could be quantified at any given time. The second approach is the bottom up approach where individual cookie-based interactions are summed up to form a bigger picture. With Hamilton AI we have developed a new generation of unified measurement models. Models that can both attribute, optimize and allocate the biggest share of most marketing budgets. Namely the paid media spend. All without the disadvantages of the previous models. Scattered and incomparable data combined with multiple dedicated tools to measure the impact of marketing activities are leading to spurious attribution and sub-optimization. -
47
Accutics
Accutics
Proving marketing impact requires aligned and accurate data across many tools. In a complex marketing stack, with team silos and a constantly evolving marketing mix, inconsistencies arise from various naming conventions. Accutics serves as your unified and validated data language, delivering clear and reliable marketing insights to drive your business forward. Marketing tracking is generated collaboratively. Accutics ensures that campaign creators, activation teams, and partners can always access, and apply, the latest version of your taxonomy, on any platform. Simple workflows, for standardized data without complexity. When doing marketing and cost analysis, a wide variety of data from various platforms is needed. Forbes estimates that 80% of the time to value is used cleaning it. In short: The race is over before the data arrives. Skip the manual work, and jump straight to connected, standardized, and harmonized data with Accutics. -
48
Aphrodite
Aphrodite
Key data for crucial decisions, every day. See the bigger picture, like trends in ROI over time, but never miss out on the details. We help you make confident decisions to fearlessly push your company forward. Track the data points that actually matter for decision making, translated from marketing speak to business speak. See the impact of your decisions in real time. Aphrodite is self-service, GDPR compliant, and runs on SOC 2 compliant servers. We do not keep any data, and you can unlink your accounts at any time. We think manual reporting is going the way of the dodo. With our patent-pending technology and automated daily reports, it's one click, all insights, no hassle. Stay focused on the data that matters. Cross-reference Facebook and Google account data to see ad spend, ad-generated revenue, and organic revenue. Get instant clarity on your financials.Starting Price: $99 per month -
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CaliberMind
CaliberMind
CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform for enterprise marketers seeking to make data-driven decisions. The platform solves the critical challenge of fragmented and siloed data by unifying disconnected marketing and sales engagement signals into a single, reliable view of the buyer journey. By connecting prospect activities directly to outcomes, CaliberMind delivers a complete picture of go-to-market performance attributing it to the hard unit of measure that business cares about - the revenue dollars. Our AI-assisted reporting features leverage this unified data foundation to streamline creation of role-based dashboards and aggregation of buyer journey summaries, turning data chaos into clear, actionable insights. This empowers marketing teams to confidently prove their impact, optimize campaign performance, and shift their focus from manual reporting to making the strategic decisions that drive predictable revenue. -
50
CustomerX.i
CustomerX.i
Visualize Industry Wide Trends with Total Market Insights (#TMI). Analyze your brand’s performance against its competition and manage your data solutions in one singular view. Benefit from the insights of the community with anonymous insights to provide deep context into trends. Set your goals for your business and let CustomerX.i do the rest. Optimize engagement to customers by automating your marketing. Set your initiatives of growth and CX.i identifies your best customer segments to grow and how to engage them. CX.i+ provides transparency of all marketing efforts to then measure attribution on every advertising effort. With CX.i, you get a complete view of your marketing in a single location. Centralizing your campaigns and marketing from (organic, local, paid, online and offline).
