Audience

eCommerce companies in need of a powerful Marketing Analytics solution

About Odyssey Attribution

Odyssey is a multi-touch attribution tool that integrates with your Google Analytics and gives your insight into the true performance of your marketing channels. Increase your online marketing performance due to the actionable insights of Odyssey. After analyzing each traffic source on a granular level, Odyssey will provide you with a suggested ad spend for each ad. Compare this to your current ad spend to identify opportunities and bottlenecks. To get started all you need is Google Analytics. Odyssey uses your Google Analytics raw click data to provide you with actionable insights. Easily integrate with all of your marketing channels. See the incremental value of each marketing channel, on every level. Customers use multiple devices. So we've optimized our attribution model to that. Odyssey uses all the available data in order to form a full customer journey with cross-device attribution. This results in a complete customer journey in a single view.

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Pricing

Starting Price:
$250 per month
Free Trial:
Free Trial available.

Integrations

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Ratings/Reviews

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Company Information

Odyssey
Founded: 2016
Netherlands
odysseyattribution.co

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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
In Person
Support
Phone Support
Online

Odyssey Attribution Frequently Asked Questions

Q: What kinds of users and organization types does Odyssey Attribution work with?
Q: What languages does Odyssey Attribution support in their product?
Q: What kind of support options does Odyssey Attribution offer?
Q: What other applications or services does Odyssey Attribution integrate with?
Q: What type of training does Odyssey Attribution provide?
Q: Does Odyssey Attribution offer a free trial?
Q: How much does Odyssey Attribution cost?

Odyssey Attribution Product Features

Marketing Analytics

Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
ROI Tracking Supported
Social Media Metrics Supported
A/B Testing Not Supported
Campaign Management Not Supported
Predictive Analytics Not Supported
Website Analytics Not Supported

Marketing Attribution

Attribution Modeling Supported
Conversion Tracking Supported
Cross-Channel Attribution Supported
Customer Journey Mapping Supported
Multi-Touch Attribution Supported
ROI Tracking Supported
Audience Segmentation Not Supported
Predictive Analytics Not Supported