Audience

Direct to consumer brands, eCommerce, retail, online retailers

About Measured

Measured provides marketing attribution & cross-channel view across all media channels, PLUS media incrementality testing. Turn on 100+ audience level experiments across Google, Facebook and on 70+ integrated media platforms. Identify Media Waste, Test for Scale. Capture up to 30% marketing efficiency. Powered by incrementality measurement.

Ask us for a FREE demo today!

Solutions provided:
- Marketing Attribution, Cross-Channel View of Marketing Spend
- 70+ integrations on major media platform like Google, Facebook, Verizon Media, Criteo, AdRoll, SnapChat, YouTube, and more!
- Run always-on, A/B, incrementality tests seamlessly
- Integration is easy, be up and running in less than 24 hours
- Understand maximum, efficient spend levels without an expensive stress test

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Pricing

Pricing Details:
Pilots offered, ask us!

Integrations

See Integrations

Ratings/Reviews - 1 User Review

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5
More Reviews Write a Review

Company Information

Measured
Founded: 2017
United States
measured.com

Videos and Screen Captures

Play Video Incrementality View (Facebook Example) Understand Your Path to Conversion Cross-Channel Incremental Lift Report Cross-Channel Marketing Data as a Service
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Product Details

Platforms Supported
Windows
Mac
Cloud
Training
Documentation
Live Online
Webinars
In Person
Support
Phone Support
Online

Measured Frequently Asked Questions

Q: What kinds of users and organization types does Measured work with?
Q: What languages does Measured support in their product?
Q: What kind of support options does Measured offer?
Q: What other applications or services does Measured integrate with?
Q: What type of training does Measured provide?
Q: What pricing for support is available for Measured?
Q: What pricing for training is available for Measured?

Measured Product Features

Data Warehouse

Ad hoc Query Supported
Analytics Supported
Data Integration Supported
Data Migration Supported
Data Quality Control Supported
ETL - Extract / Transfer / Load Supported
Match & Merge Supported
In-Memory Processing Not Supported

Marketing Analytics

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported
Customer Journey Mapping Not Supported

Marketing Attribution

Attribution Modeling Supported
Audience Segmentation Supported
Conversion Tracking Supported
Cross-Channel Attribution Supported
Multi-Touch Attribution Supported
Predictive Analytics Supported
ROI Tracking Supported
Customer Journey Mapping Not Supported

Marketing Planning

Budgeting & Forecasting Supported
Collaboration Supported
Goal Setting / Tracking Supported
Media Planning Supported
Predictive Analytics Supported
Presentation Tools Supported
Spend Management Supported
Flowchart Not Supported
Marketing Calendar Not Supported
Project Tracking Not Supported

Measured Verified User Reviews

Write a Review
  • Gail B.
    VP, Marketing & Analytics
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User, Administrator, Deployment
    Company Size: 1,000 - 4,999
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Powerful tool for getting the most out of your marketing data"

    Posted 2020-01-06

    Pros: Very knowledgeable team who is incredibly good at onboarding and explaining the numbers/process. Methodology is very sound. Great responsiveness from the account team. Tableau interface is easy to use and quick. Loads of useful data.

    Cons: Some of this may be difficult to explain to less analytically-inclined people in the organization.

    Overall: We hated that we couldn't see how channels and marketing initiatives were performing other than through the networks themselves (which gave inflated numbers) or by using dated last-click measurements. We wanted to be able to effectively look at performance and incremental value so that we could efficiently allocate our budgets.

    Read More...
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