Apollo

Apollo

Apollo.io
4.3 out of 5 stars
LeadSift

LeadSift

5.0 out of 5 stars
Apollo LeadSift

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Apollo:

About

Apollo is an AI-powered sales intelligence and engagement platform designed to help revenue teams find prospects, build pipeline, manage outreach, and close deals from one system. The platform combines a large B2B contact and company database with lead scoring, data enrichment, multichannel sales engagement, workflow automation, meeting scheduling, calling, and deal management. Outbound teams can identify target accounts, find verified contact information, create automated email and call sequences, and prioritize daily selling activities. Inbound capabilities help organizations identify website visitors, qualify leads, enrich incoming records, and route prospects to the appropriate sales representatives. Apollo also provides AI-assisted prospecting, meeting insights, conversation intelligence, sales coaching, analytics, and MCP connectivity for incorporating Apollo data and capabilities into supported AI workflows.
LeadSift:

About

LeadSift is a B2B intent data provider that helps organizations identify and prioritize the prospects and accounts they should be targeting. We collect data from millions of Unstructured Public Web Data to identify when prospects are showing an increased interest in competitors and relevant topics. Once we identify a signal, we go through a sophisticated mapping process to understand who these prospects are and where they work to determine if the signal is relevant. The end output is a contact enriched with company details and contact information that has been actively researching a relevant company or topic. With LeadSift data, organizations can optimize ad spend, marketing nurture campaigns, and sales outreach.
Apollo:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
LeadSift:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
Apollo:

Audience

B2B sales teams, SDRs, account executives, marketers, revenue operations professionals, sales leaders, and founders that need prospecting data, outreach automation, enrichment, calling, pipeline management, and AI-assisted sales execution
LeadSift:

Audience

LeadSift supports business-to-business (B2B) companies in the technology, computer software, and marketing industries.
Apollo:

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported
LeadSift:

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported
Apollo:

API

Offers API Supported
LeadSift:

API

Offers API Not Supported
Apollo:

Screenshots and Videos

LeadSift:

Screenshots and Videos

Apollo:

Pricing

$49/seat/month
Professional - $79/seat/month
Organization - $118/seat/month
Custom - Talk to Sales
Free Version Supported
Free Trial Supported
LeadSift:

Pricing

$1500/Month
Free Version Not Supported
Free Trial Not Supported
Apollo:

Reviews/Ratings

Overall 4.3 / 5
ease 4.7 / 5
features 4.2 / 5
design 4.5 / 5
support 3.7 / 5
LeadSift:

Reviews/Ratings

Overall 5.0 / 5
ease 4.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5
Apollo:

Pros & Cons from Real Users

Pros

  • Apollo.io is very reliable and simple to use tool to identify the target POC in target company list. The details are very correct and help in connecting with the POCs faster. Integration with hubspot, email and linkedin helps in saving time and make the overall process very fast and efficient.
  • Apollo is great at what its primary use case is, creating, scheduling and sending outbound emails. We can get new campaigns set up quickly and utilize the A/B testing capabilities on a regular basis. It also shows good metrics around each of our campaigns
  • The sequence builder and email automation capabilities of Apollo work well and is the primary part of the application that we use. We have also tested the AB testing feature and this has helped improve our open rates by more than 10 percent.
  • Good and vast database. Great features like filters, export, sort, etc. Easy to use along with learning it.
  • UI, UX and Data are the main selling points. Starting with data, Apollo has one of the best enrichment systems out there, it integrates seamlessly with your LinkedIn to enrich the contact or business information of the page you're on. Apollo also works very nicely with your email, I am able to see recently opened emails and can also track recently sent emails as well as emails I can mark for follow-ups directly on my Gmail. Finally, the UI & UX system of Apollo is great, it's sleek and modern.

Cons

  • Sometimes the email ids are not correct and some profiles did not have contact numbers and that delays the process.
  • Sometimes the dataset isn't as large as what we can see in Linkedin for given roles/industries. At times it can appear slow to load data.
  • Often we can find contacts in Linkedin but are then unable to find them in Apollo so the quality of the data can sometimes be a bit hit or miss especially if you are targeting smaller companies and not just large publicly listed ones.
  • Slow at times, and Support is not that great, rest is fine.
  • Not a lot not to like about Apollo, I think external integrations that Apollo does not have might be an issue, so if you're deciding on Apollo you might have to do quite some heavy lifting switching.
LeadSift:

Pros & Cons from Real Users

Pros

  • -It provides you with an experienced team of consultants to help you with your objective. -It is one of the best tools that provide prospects with intent data. -They provide you with regular emails showing actual opportunities which are worth engaging.

Cons

  • -The portal interface can be improved more for a better user experience. -it does its intended job, but, from a holistic point of view, there are some areas of the product that could be easier to understand.
Apollo:

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported
LeadSift:

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported
Apollo:

Company Information

Apollo.io
Founded: 2015
United States
www.apollo.io
LeadSift:

Company Information

LeadSift
Founded: 2012
Canada
leadsift.com
Apollo:

Alternatives

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LeadSift:

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Apollo:
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LeadSift:
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Apollo:
6sense

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LeadSift:
Apollo:
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LeadSift:
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Apollo:
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LeadSift:
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Apollo:

Categories

AI GTM Supported
AI Sales Agents Supported
AI Sales Tools Supported
AI SDR Supported
B2B Data Supported
Call Recording Supported
Cold Email Supported
Data Enrichment Supported
Email Verification Supported
Go-To-Market Supported
Inside Sales Supported
Lead Generation Supported
Lead Intelligence Supported
Lead Management Supported
Parallel Dialers Supported
Sales Supported
Sales Acceleration Supported
Sales Dialers Supported
Sales Enablement Supported
Sales Engagement Supported
Sales Intelligence Supported
Sales Prospecting Supported
LeadSift:

Categories

B2B Data Supported
Buyer Intent Supported
Data Enrichment Supported
Lead Generation Supported
Sales Intelligence Supported
Apollo:

B2B Data Features

B2B Contact Data Supported
B2B Intent Data Supported
B2B Leads Data Supported
B2B Marketing Data Supported
Business Ownership Data Not Supported
Company Data Supported
Employee Data Supported
Firmographic Data Supported
Job Posting Data Supported
Salary Data Supported
Technographic Data Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Supported
Lead Capture Supported
Lead Database Integration Supported
Lead Nurturing Not Supported
Lead Scoring Not Supported
Lead Segmentation Not Supported
Pipeline Management Supported
Prospecting Tools Supported
Visitor Identification Not Supported

Sales Intelligence Features

CRM Integration Supported
Data Cleaning Supported
Data Enrichment Supported
Data Import/Export Supported
Data Mining Supported
Data Verification Supported
Email Integration Supported
Lead Scoring Supported
List Building Supported
Performance Management Supported
Pipeline Management Supported
Predictive Modeling/Analytics Supported
Prospecting Tools Supported
Reporting/Analytics Supported
Sales Forecasting Supported

Email Verification Features

Bulk Email Verification Supported
Catch-all Server Detection Not Supported
Disposable Email Detection Supported
Domain Check Not Supported
Mail Server Validation Not Supported
Single Email Verification Supported
Spam Trap Detection Not Supported
Syntax Check Not Supported

Inside Sales Features

Auto-Dialing Supported
Call List Management Supported
Call Recording Supported
Campaign Management Not Supported
Dashboard Supported
Data Management Supported
Lead Capture Supported
Lead Distribution Not Supported
Lead Scoring Supported
Performance Management Supported

Lead Management Features

Activity Tracking Supported
Campaign Management Not Supported
Lead Capture Supported
Lead Distribution Not Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Lead Segmentation Supported
Pipeline Management Supported
Prospecting Tools Supported
Source Tracking Not Supported

Sales Acceleration Features

Campaign Management Not Supported
CPQ Not Supported
Dialer Supported
Email Sequencing Supported
Email Templates Supported
Email Tracking Supported
List Building Supported
Meeting Scheduler Supported
Predictive Analytics Supported
Reporting Supported
Sales Gamification Not Supported
Sales Intelligence Supported
Sales Workflow Management Supported

Sales Enablement Features

Collaboration Supported
Contact Management Supported
Content Management Supported
Document Management Not Supported
Goals / Quota Management Supported
Lead Management Supported
Meeting Management Supported
Performance Management Supported
Presentation Management Not Supported
Proposal Management Not Supported
Territory Management Supported
Training Management Supported

Sales Engagement Features

Call Scripts / Call Steps Supported
CRM Integration Supported
Email Sequences Supported
Email Tracking / Automation Supported
Lead Management Supported
Reporting / Analytics Supported
Sales / Voice Dialer Supported
Sales Automation Supported
Search Supported
Task Management Supported
Templates Supported
Workflow Management Supported
LeadSift:

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Supported
Lead Capture Not Supported
Lead Database Integration Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Lead Segmentation Supported
Pipeline Management Supported
Prospecting Tools Supported
Visitor Identification Not Supported

Sales Intelligence Features

CRM Integration Supported
Data Cleaning Not Supported
Data Enrichment Supported
Data Import/Export Supported
Data Mining Supported
Data Verification Not Supported
Email Integration Not Supported
Lead Scoring Supported
List Building Supported
Performance Management Not Supported
Pipeline Management Supported
Predictive Modeling/Analytics Supported
Prospecting Tools Supported
Reporting/Analytics Not Supported
Sales Forecasting Not Supported

Account Based Marketing Features

Analytics Not Supported
Campaign Personalization Supported
Customer Segmentation Supported
Engagement Monitoring Not Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Progress Tracking Not Supported
Prospecting Tools Supported
Target Account Identification Supported

Buyer Intent Features

B2B Lead Generation Supported
Channel Attribution Not Supported
Competitor Analysis Supported
Content Marketing Not Supported
CRM Integration Supported
Customer Journey Mapping Not Supported
Customer Profiles Not Supported
Intent Data Supported
Lead Notifications Not Supported
Lead Scoring Supported
Apollo:

Integrations

Adobe Marketo Engage Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
Salesforce Supported
Unified.to Supported
Axon Data Engine Supported
Beam AI Supported
Claude Supported
Clay Supported
ElectroNeek Supported
Enapps ERP Supported
Gmail Supported
Mailgun Supported
Management OS Supported
Morphy Supported
Nooks Supported
OutFlo AI Supported
Paraform Supported
Perplexity Supported
Snitcher Supported
LeadSift:

Integrations

Adobe Marketo Engage Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
Salesforce Supported
Unified.to Supported
Axon Data Engine Not Supported
Beam AI Not Supported
Claude Not Supported
Clay Not Supported
ElectroNeek Not Supported
Enapps ERP Not Supported
Gmail Not Supported
Mailgun Not Supported
Management OS Not Supported
Morphy Not Supported
Nooks Not Supported
OutFlo AI Not Supported
Paraform Not Supported
Perplexity Not Supported
Snitcher Not Supported
Apollo:
Claim Apollo and update features and information
Claim Apollo and update features and information
LeadSift:
Claim LeadSift and update features and information
Claim LeadSift and update features and information