WebEngage

WebEngage

5.0 out of 5 stars
SplitMetrics Optimize WebEngage

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SplitMetrics Optimize:

About

SplitMetrics Optimize is an advanced mobile optimization platform for data-driven decision making, validation of ideas, concepts, and features via fully transparent A/B tests for iOS and Android on the product, search and category pages. SplitMetrics Optimize is part of SplitMetrics' ecosystem. SplitMetrics is the mobile marketing performance company helping Fortune 100 companies achieve 25%+ revenue growth. From Apple Ads optimization and ASO to multichannel ad buying and end-to-end creative production, SplitMetrics brings together proprietary market intelligence, AI purpose-built for mobile growth, and 10 years of app marketing expertise to help you hit your targets across every mobile marketing channel.
WebEngage:

About

WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns.
SplitMetrics Optimize:

Platforms Supported

Windows Supported
Mac Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported
WebEngage:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
SplitMetrics Optimize:

Audience

Mobile publishers: marketers, user acquisition managers, CMOs, app growth managers
WebEngage:

Audience

Designed for business-to-consumer businesses in a variety of industry verticals, such as hospitality, media, travel, entertainment, e-Commerce, real estate, and so much more.
SplitMetrics Optimize:

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported
WebEngage:

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported
SplitMetrics Optimize:

API

Offers API Not Supported
WebEngage:

API

Offers API Not Supported
SplitMetrics Optimize:

Screenshots and Videos

WebEngage:

Screenshots and Videos

SplitMetrics Optimize:

Pricing

$13,600/year
Free Version Not Supported
Free Trial Supported
WebEngage:

Pricing

Plans & Pricing
Solo Plan - (for 10k monthly active users)
Band Plan - (for 50k monthly active users)
ChoirPlan - (for 100K monthly active users)
Orchestra Plan ( for above 100K monthly active users),
contact WebEngage or visit: https://webengage.com/pricing/
Free Version Not Supported
Free Trial Not Supported
SplitMetrics Optimize:

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software
WebEngage:

Reviews/Ratings

Overall 5.0 / 5
ease 4.8 / 5
features 5.0 / 5
design 5.0 / 5
support 4.8 / 5
WebEngage:

Pros & Cons from Real Users

Pros

  • I like WebEngage is that it is designed to be easy to use. Despite being a robust application full of exciting and powerful features, the interface never ceases to seem simple and easy to navigate, so I can access all the information I need and its functions without having to get lost between screens.
  • (+) No effort in managing customer service. (+) Easy to engage with customers from anyplace. (+) Notification and reminders for customer requests. (+) Great User Interface.
  • Intuitive SMS and email conversation platform to engage with customers. Reports are very insightful. Great email personalization feature.
  • WebEngage is a super powerful cross channel marketing automation tool. It serves all my marketing needs within one dashboard making the analytics and re-marketing more effective. It features - - Drag and Drop based Workflow chart - A/B test pre-built campaigns template - Personalized communication based on user's interest history - Visual user life cycle campaigns - Supports channel - Mobile Push, Web Push, Emails marketing, SMS marketing, WhatsApp marketing, Facebook re-marketing etc.
  • WebEngage is very effective in generating a marketing campaign. Using this tool is very easy. It gives you the ability to send personalized messages. It makes marketing campaigns into an automated campaign.

Cons

  • So far, WebEngage has not had anything that I dislike as an application.
  • (-) We have an overall excellent experience with it.
  • I never encountered any problem with this platform.
  • WebEngage is fantastic marketing automation platform, with lots of flexibility and customization. No complains at all.
  • Reports are not very informative and it lacks many data information.
SplitMetrics Optimize:

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported
WebEngage:

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported
SplitMetrics Optimize:

Company Information

SplitMetrics
Founded: 2014
United States
splitmetrics.com/optimize/
WebEngage:

Company Information

WebEngage
Founded: 2011
India
webengage.com
SplitMetrics Optimize:

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WebEngage:

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WebEngage:
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SplitMetrics Optimize:
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SplitMetrics Optimize:

Categories

WebEngage:

Categories

SplitMetrics Optimize:

AB Testing Features

Audience Targeting Supported
Campaign Segmentation Supported
Funnel Analysis Supported
Heatmaps Supported
Landing Pages / Web Forms Supported
Multivariate Testing Supported
Split Testing Supported
Statistical Relevance Analysis Supported
Surveys Supported
Test Scheduling Supported
Visual Editor Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Supported
In-App Marketing Supported
Location-Based Marketing Supported
Push Notifications Supported
Text Messaging Not Supported
Text-to-Win Not Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Supported
Retention Tracking Supported
Revenue Tracking Supported
Uninstall Tracking Supported
WebEngage:

AB Testing Features

Audience Targeting Supported
Campaign Segmentation Supported
Funnel Analysis Supported
Heatmaps Not Supported
Landing Pages / Web Forms Not Supported
Multivariate Testing Supported
Split Testing Supported
Statistical Relevance Analysis Supported
Surveys Supported
Test Scheduling Supported
Visual Editor Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Supported
Coupons Supported
Email Marketing Supported
Engagement Monitoring Supported
In-App Marketing Supported
Location-Based Marketing Supported
Push Notifications Supported
Text Messaging Supported
Text-to-Win Supported

Campaign Management Features

Channel Management Supported
Contact Database Supported
Email Marketing Supported
Event Triggered Actions Supported
Lead Management Supported
Multi-Campaign Supported

Channel Management Features

Campaign Management Supported
Channel Analytics Supported
Incentive Management Supported
Inventory Control Supported
Lead Management Supported
Opportunity Management Supported
Order Management Supported
Partner Management Supported
Product Management Supported
Reseller Management Supported

Customer Data Platforms (CDP) Features

Behavioral Analytics Supported
Campaign Management Supported
Customer Profiles Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Supported

Customer Engagement Features

Analytics Supported
Churn Management Supported
Communication Management Supported
Community Management Supported
Content Syndication Supported
Feedback Collection Supported
Gamification Supported
Live Chat Supported
Video Content Supported

Customer Journey Mapping Tools Features

Action Management Supported
Attribution Modeling Supported
Behavioral Analytics Supported
Collaboration Supported
Customer Profiles Supported
Data Import / Export Supported
Predictive Analytics Supported
Surveys & Feedback Supported
Templates Supported

Email Marketing Features

A/B Testing Supported
Artificial Intelligence Not Supported
Auto-Responders Supported
CAN SPAM Compliance Supported
Customer Surveys Supported
Drip Campaigns Supported
Dynamic Content Supported
Event Triggered Email Supported
Image Library Supported
Landing Pages/Web Forms Not Supported
Mailing List Management Supported
Mobile Optimized Emails Supported
Reporting/Analytics Supported
Subscriber Management Supported
Template Management Supported
WYSIWYG Email Editor Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Not Supported
Website Analytics Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Not Supported
Content / Blogging Platform Not Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Supported
Lead Scoring Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Not Supported
Website Visitor Tracking Supported

Push Notifications Features

A/B Testing Supported
Analytics Supported
Campaign Segmentation Supported
Contextual Targeting Supported
Device Targeting Supported
Expiry Notifications Supported
Geo Targeting Supported
Mobile Notifications Supported
Notification Scheduling Supported
Visual Notifications Supported
Web Notifications Supported

SMS Marketing Features

2-Way Messaging Supported
Artificial Intelligence Not Supported
Contact Management Supported
Mass Texting Supported
Message Personalization Supported
MMS Supported
Mobile Coupons Supported
Mobile Keywords Supported
Polls / Voting Not Supported
Reporting/Analytics Supported
Scheduled Messaging Supported
Shortcodes Supported
Text-to-Win Supported

Transactional Email Features

A/B Testing Supported
Contact Database Supported
Dynamic Content Supported
Email Monitoring Supported
Mailing List Management Supported
Reporting/Analytics Supported
Spam Check Supported
Template Management Supported

WhatsApp Marketing Features

Alerts Supported
API Supported
Autoresponder Supported
Bulk Messaging Supported
Campaign Management Supported
Contact Management Supported
Multi-Language Support Supported
Reporting / Analytics Supported
SplitMetrics Optimize:

Integrations

Facebook Supported
Adjust Supported
Apple Search Ads Supported
AppsFlyer Supported
Bitium Not Supported
Branch Supported
Caxita Not Supported
Digia Engage Not Supported
HubSpot CRM Not Supported
Mailchimp Transactional Email (Mandrill) Not Supported
Mtalkz Not Supported
Refold Not Supported
RevenueCat Supported
Segment Not Supported
Stackpile Not Supported
Tenjin Supported
Unifonic Not Supported
Verloop.io Not Supported
WhatsApp Not Supported
WordPress Not Supported
WebEngage:

Integrations

Facebook Supported
Adjust Not Supported
Apple Search Ads Not Supported
AppsFlyer Not Supported
Bitium Supported
Branch Not Supported
Caxita Supported
Digia Engage Supported
HubSpot CRM Supported
Mailchimp Transactional Email (Mandrill) Supported
Mtalkz Supported
Refold Supported
RevenueCat Not Supported
Segment Supported
Stackpile Supported
Tenjin Not Supported
Unifonic Supported
Verloop.io Supported
WhatsApp Supported
WordPress Supported
SplitMetrics Optimize:
Claim SplitMetrics Optimize and update features and information
Claim SplitMetrics Optimize and update features and information
WebEngage:
Claim WebEngage and update features and information
Claim WebEngage and update features and information