Smartlook vs. UserTesting Comparison


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About Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.	About UserTesting is a leading human insight platform designed to help enterprises capture authentic customer feedback at scale. It leverages a global network of participants and AI-driven analysis to deliver fast, actionable insights across marketing, product, design, and customer experience teams. The platform enables companies to test anything from messaging and creative assets to product features, reducing guesswork and maximizing ROI. UserTesting supports enterprise-grade compliance standards including SOC 2, GDPR, and HIPAA to ensure privacy and security. Trusted by world-renowned brands like Walmart, Microsoft, and Wells Fargo, it drives measurable business outcomes such as increased revenue, faster innovation, and reduced risk. UserTesting empowers organizations to put the real voice of the customer at the center of their decision-making.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Mobile & Web Developers, UX Designers, Digital Marketing, Analysts	Audience Enterprise marketing, product, design, and customer experience teams seeking fast, reliable, and scalable human insight solutions to drive customer-centric business growth
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $39 per month Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 4.8 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.6 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 4.0 / 5 ease 4.0 / 5 features 4.0 / 5 design 4.0 / 5 support 3.0 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Smartlook Founded: 2016 Czech Republic www.smartlook.com/	Company Information UserTesting Founded: 2007 United States usertesting.com
Alternatives Mouseflow	Alternatives Usersnap
Adora	Dovetail Dovetail Research
Skippership	Applause
Fullstory	Userfeel
UserX View All	Hotjar View All
Categories AB Testing Conversion Rate Optimization Customer Experience Digital Analytics Heatmap Marketing Analytics Mobile App Analytics Mobile App Optimization Predictive Analytics Product Analytics Session Replay UX Web Analytics	Categories AB Testing Consumer Video Feedback Customer Experience Mobile App Testing Usability Testing User Research UX Visual Feedback
AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor UX Features Animation For Mobile For Websites Heatmaps Prototyping Screen Activity Recording Unmoderated Testing Usability Testing User Journeys User Research Show More Features Heatmap Features Behavioral Mapping Dashboard Dynamic Maps Element Analytics Embeddable Maps For Sales For Science Radial Mapping Territorial Mapping Website Analytics Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Product Analytics Features Attribution Automatic Data Capture Churn Reporting Customer Feedback Collection Customer Guidance Customer Journey Analytics Data Export Data History Retention Data Labeling Product Engagement Scoring Real-Time Data Analysis Touchpoint Analytics User Segmentation Session Replay Features Eye Tracking Form Analytics Heatmaps Mouse Tracking Optimization Tools Session Recording Surveys User Experience Analysis User Feedback Visitor Segmentation Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking	AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor UX Features Animation For Mobile For Websites Heatmaps Prototyping Screen Activity Recording Unmoderated Testing Usability Testing User Journeys User Research Show More Features Mobile App Testing Features Functional Testing Installation Testing Interruption Testing Memory Testing Performance Testing Usability Testing
Integrations Adobe XD Atlassian Rovo Axis LMS Condens Desktop.com EnjoyHQ Figma Intercom Jimdo Jira Work Management Kameleoon Microsoft Outlook Rally Shopify Shopify Plus Stackreaction Unbounce WordPress Zendesk axe Auditor Show More Integrations View All 18 Integrations	Integrations Adobe XD Atlassian Rovo Axis LMS Condens Desktop.com EnjoyHQ Figma Intercom Jimdo Jira Work Management Kameleoon Microsoft Outlook Rally Shopify Shopify Plus Stackreaction Unbounce WordPress Zendesk axe Auditor Show More Integrations View All 16 Integrations
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