Mixpanel vs. Smaply Comparison


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About At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.	About Smaply is the leading platform for journey management, empowering teams to design, manage, and scale customer journeys across organizations. Built for those who put customers at the heart of their operations, Smaply offers robust tools to visualize journey maps and personas, enabling clear alignment and shared understanding across departments. Getting started has never been easier – no more fear of the blank page! With Smaply AI you can create a journey map in minutes, while still being 100% in control every step of the way. With Smaply’s journey management functionality, you can create structured journey hierarchies, maintain consistency across touchpoints, and manage journeys as dynamic, living assets. The platform supports centralized governance while offering flexibility, making it ideal for scaling CX initiatives in complex organizations. One of Smaply’s key strengths is its rich ecosystem of integrations, such as Google Analytics, Microsoft 365, Jira any many more.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Designed for engineering, product, design, and analytics/data teams searching for a solution to manage their operations	Audience Small teams who are starting out with customer journey mapping, large organizations that want to scale their journey management across the organization
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $89 per month Free Version Free Trial	Pricing €390.00/year Free Version Free Trial
Reviews/Ratings Overall 5.0 / 5 ease 4.5 / 5 features 4.8 / 5 design 4.8 / 5 support 4.6 / 5 Read all reviews	Reviews/Ratings Overall 4.5 / 5 ease 4.7 / 5 features 4.6 / 5 design 4.3 / 5 support 4.1 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Mixpanel Founded: 2009 United States mixpanel.com	Company Information Smaply Founded: 2012 Austria www.smaply.com
Alternatives Segment Twilio	Alternatives Custellence
Smartlook	UXPressia
Kubit	Totango
Pendo	Feedbackly
Kissmetrics View All	Gainsight View All
Categories AB Testing Conversion Tracking Customer Engagement Customer Journey Mapping Tools Customer Retention Data Analysis Digital Analytics eCommerce Analytics eCommerce Tools Machine Learning Marketing Analytics Mobile App Analytics Predictive Analytics Product Analytics Product Management Web Analytics Website Optimization Tools	Categories Business Process Management Customer Data Platforms (CDP) Customer Experience Customer Journey Mapping Tools Customer Satisfaction Customer Success Experience Management Personalization Product Analytics UX
Customer Journey Mapping Tools Features Action Management Attribution Modeling Behavioral Analytics Collaboration Customer Profiles Data Import / Export Predictive Analytics Surveys & Feedback Templates Show More Features AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Data Analysis Features Data Discovery Data Visualization High Volume Processing Predictive Analytics Regression Analysis Sentiment Analysis Statistical Modeling Text Analytics Machine Learning Features Deep Learning ML Algorithm Library Model Training Natural Language Processing (NLP) Predictive Modeling Statistical / Mathematical Tools Templates Visualization Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Product Management Features Collaboration Feedback Collection Idea Management Milestone Tracking Prioritization Product Roadmapping Release Management Requirements Management Resource Management Workflow Management Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking Website Optimization Tools Features Competitor Analysis Content Management Keyword Research Tools Link Management Performance Metrics Problem Area Alerts	Customer Journey Mapping Tools Features Action Management Attribution Modeling Behavioral Analytics Collaboration Customer Profiles Data Import / Export Predictive Analytics Surveys & Feedback Templates Product Analytics Features Attribution Automatic Data Capture Churn Reporting Customer Feedback Collection Customer Guidance Customer Journey Analytics Data Export Data History Retention Data Labeling Product Engagement Scoring Real-Time Data Analysis Touchpoint Analytics User Segmentation Show More Features Business Process Management Features Access Controls / Permissions Alerts / Notifications Business Process Automation Business Rules Management Collaboration Process Change Tracking Process Mapping Process Modeling & Design Visual Workflow Management Customer Data Platforms (CDP) Features Behavioral Analytics Campaign Management Customer Profiles Customer Segmentation Data Integration Data Matching GDPR Compliance Personalization Predictive Modeling Customer Experience Features Action Management Analytics Customer Segmentation Dashboard Feedback Management Knowledge Management Multi-Channel Collection Sentiment Analysis Survey Management Text Analysis Trend Analysis Customer Satisfaction Features 360 Degree Feedback Analytics Call Reporting Complaint Monitoring Feedback Collection Survey Management Customer Success Features Account Alerts Account Management Communication Management Customer Engagement Customer Lifecycle Management Health Score Onboarding Revenue Management Usage Tracking / Analytics Win / Loss Analysis Experience Management Features Action Management Analytics Customer Segmentation Dashboard Feedback Management Knowledge Management Multi-Channel Collection Sentiment Analysis Survey Management Text Analysis Trend Analysis Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization UX Features Animation For Mobile For Websites Heatmaps Prototyping Screen Activity Recording Unmoderated Testing Usability Testing User Journeys User Research
Integrations Figma Blendo Boltic Branch CalendarHero Chartio Customerscore.io Hootz Improvado Klipfolio LeadMaster Leo MeasureMatch Meya Product Fruits Refiner RudderStack Teamstack Workato Workona Show More Integrations View All 301 Integrations	Integrations Figma Blendo Boltic Branch CalendarHero Chartio Customerscore.io Hootz Improvado Klipfolio LeadMaster Leo MeasureMatch Meya Product Fruits Refiner RudderStack Teamstack Workato Workona Show More Integrations View All 15 Integrations
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