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About

The call tracking platform of choice for Search, Display and Print Advertisers. AvidTrak was created to solve the offline conversion tracking problems that some of our clients were facing. Because of our know-how and expertise in internet advertising and PPC advertising we believe that our solution of call tracking is tailored for the professionals in our space. Track phone calls back to all your marketing and advertisement channels: Search, Social, Display and Print using AvidTrak supplied numbers and tracking software. Enterprise Call Tracking - Use Your Own Numbers and Minutes with AvidTrak software to save Big on call tracking costs. Use Dynamic Phone Number Insertion to know which PPC keyword works best in creating phone call leads. Use Conversion Path Report to know which web page(s) engage your audience and create calls. Record phone conversations of your incoming calls and playback on any device.

About

FieldLine is call tracking and lead management software built for home-services businesses — HVAC, plumbing, roofing, electrical, pest control, and landscaping companies with 1–50 technicians. Assign a dedicated tracking phone number to each marketing channel — Google Ads, Yelp, yard signs, truck wraps, referrals — and see exactly which ad spend makes the phone ring. Marketing attribution is built into the number itself: no pixels, no UTM setup. Every inbound call is recorded, auto-transcribed, and summarized by AI. Each call automatically becomes a lead card with the caller's name, requested service, urgency, and a suggested next step — no manual data entry and no CRM to learn. A crew activity view shows who answered, dispatched, and followed up. Call recording, transcription, AI summaries, and AI lead extraction are included on every plan. Calls forward to the phones your crew already carries — no app, no softphone, no training. Two-minute setup, free 7-day trial.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies that want to track online and offline call conversions.

Audience

Call tracking, HVAC/Plumbing/Contractors etc. software, lead capture, home services software, call attribution, call recording

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

Free Trial with $20 credit, no credit card required..
Usage fee of $2.00 per Phone Number and 6 cents per local minute and 7 cents per toll free minute. Volume discounts available.
Free Version Supported
Free Trial Supported

Pricing

$35/month
Pro Plan - $116/mo
Scale Plan - $287/mo
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • Its a great call tracking solution. I use it for tracking my PPC campaigns.

Cons

  • I didn't find one. It have all I want, I can track all my campaigns hassle free.

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

AvidTrak
Founded: 2009
United States
avidtrak.com

Company Information

FieldLine
Founded: 2026
Romania
fieldline.work

Alternatives

Alternatives

CallsAround

CallsAround

TetraCore

Categories

Call Center Supported
Call Recording Supported
Call Tracking Supported
Landing Page Supported
Lead Management Supported
SMS Marketing Supported

Categories

Call Tracking Supported

Call Tracking Features

Call Log Not Supported
Call Recording Supported
Call Routing Supported
Caller Identification Supported
Campaign Management Supported
Conversion Tracking Supported
CRM Not Supported
IVR / Voice Recognition Supported
Keyword Tracking Supported

Landing Page Features

A/B Testing Supported
Analytics Supported
Drag & Drop Not Supported
Form Creation Not Supported
Real Time Editing Not Supported
Responsive Not Supported
SEO Management Not Supported
Templates Not Supported

Lead Management Features

Activity Tracking Supported
Campaign Management Supported
Lead Capture Supported
Lead Distribution Not Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Lead Segmentation Not Supported
Pipeline Management Not Supported
Prospecting Tools Not Supported
Source Tracking Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

SMS Marketing Features

2-Way Messaging Supported
Artificial Intelligence Not Supported
Contact Management Not Supported
Mass Texting Supported
Message Personalization Not Supported
MMS Not Supported
Mobile Coupons Not Supported
Mobile Keywords Not Supported
Polls / Voting Not Supported
Reporting/Analytics Not Supported
Scheduled Messaging Supported
Shortcodes Not Supported
Text-to-Win Not Supported

Call Tracking Features

Call Log Supported
Call Recording Supported
Call Routing Supported
Caller Identification Supported
Campaign Management Supported
Conversion Tracking Supported
CRM Supported
IVR / Voice Recognition Supported
Keyword Tracking Not Supported

Integrations

Claude Not Supported
Stripe Not Supported
Supabase Not Supported
Twilio Not Supported

Integrations

Claude Supported
Stripe Supported
Supabase Supported
Twilio Supported
Claim AvidTrak and update features and information
Claim AvidTrak and update features and information
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Claim FieldLine and update features and information