Altcraft vs. Touchpoints Comparison


Altcraft Altcraft Platform	Touchpoints Touchpoints Technology	+	+
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About Altcraft Platform is an omnichannel CDP . Distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Collect customer profiles - Entire history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Automate marketing workflow - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful email builder Communicate via digital channels - Messengers - SMS marketing - Rich mobile and web push - Banners, social & custom channels - Forms Check analytics in real time - Pixel goals - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary reports	About We Help Businesses Increase Their Customer’s Average Spend by 300% Research shows that repeat customers spend 300% more than one-time buyers. Repeat customers are also more likely to trust your recommendation to buy your more expensive products, services or memberships. Most franchises don’t know how the majority of their customers really feel about them because of the 20% rule. When asked to go to an online review site to write a review about their experience, close 20% will respond. So we asked why! What we uncovered was your customers did not want to go online to tell online strangers about their experience at your business. It’s impersonal. It’s time to be more personal. If you asked your customer to give you feedback on how you did, closer to 80% will respond. Why? Because it’s personal and relational. Our platform captures the sentiment of the 80%, letting you know how your business stands with your customers.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Banks, Insurance companies, Education, Retail companies, Online services, Agencies, IT companies etc.	Audience Companies that want to convert feedback into satisfied customers and repeat buyers
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $300/mo On-Premise has: Unlimited number of platform users. Unlimited number of communications. Unlimited number of subscribers. Send a request to get the price list on the Cloud or On-Premise. Free Version Free Trial	Pricing $195 per month Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Altcraft Platform Founded: 2015 Russia www.altcraft.com/en/	Company Information Touchpoints Technology touchpointstechnology.com
Alternatives Ortto	Alternatives ClientTether
User.com	CXONCLOUD UNLOC Ltd.
WebEngage	Kangaroo Rewards
Notificare	Stampede
Klaviyo View All	Comarch Loyalty Marketing Platform Comarch View All
Categories Account Based Marketing Campaign Management Customer Engagement Customer Loyalty Direct Mail Automation Email Marketing Email Template Design Marketing Automation Push Notifications SMS Marketing	Categories Customer Engagement Customer Loyalty Marketing Automation Sentiment Analysis
Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Customer Loyalty Features Corporate Memberships CRM Customer Activity Tracking Discount Management Gift Card System Loyalty Card System Member Portal Membership Management No-Card Loyalty System Referral Tracking Rewards Management Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Show More Features Account Based Marketing Features Analytics Campaign Personalization Customer Segmentation Engagement Monitoring Lead Nurturing Lead Scoring Progress Tracking Prospecting Tools Target Account Identification Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Direct Mail Automation Features A/B Testing Analytics/Reporting Campaign Management Data Import/Export Delivery Tracking Design Management Event Triggered Mailings List Scrubbing Mailing List Purchasing Mailing Services Integration Pre-made Templates Printing Services Integration Response Alerts Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor Push Notifications Features A/B Testing Analytics Campaign Segmentation Contextual Targeting Device Targeting Expiry Notifications Geo Targeting Mobile Notifications Notification Scheduling Visual Notifications Web Notifications SMS Marketing Features 2-Way Messaging Artificial Intelligence Contact Management Mass Texting Message Personalization MMS Mobile Coupons Mobile Keywords Polls / Voting Reporting/Analytics Scheduled Messaging Shortcodes Text-to-Win	Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking
Integrations 360MatchPro Facebook WhatsApp View All 2 Integrations	Integrations 360MatchPro Facebook WhatsApp View All 1 Integration
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