Alternatives to Markight
Compare Markight alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Markight in 2024. Compare features, ratings, user reviews, pricing, and more from Markight competitors and alternatives in order to make an informed decision for your business.
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1
Segment
Twilio Inc.
Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences. -
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Kochava
Kochava
Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more. -
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ZoomInfo SalesOS
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo SalesOS. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
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Lifesight
Lifesight
Lifesight is a future-proof, AI-powered marketing measurements platform, powered by a CDP designed to help drive sustainable growth in the privacy-first era. Our key offering Marketing Mix Modeling (MMM) uses historical data to analyze marketing's impact on sales, dissecting variables like ad spend and pricing. It aids informed budget decisions and data-driven strategy enhancements. In addition to MMM, we provide Multi-Touch Attribution (MTA) which offers detailed insights into complex customer journeys, improving marketing understanding. Unlike single-touch models, MTA considers diverse consumer interactions, enhancing strategy optimization and resource allocation. Lifesight also offers Incrementality Testing, which evaluates the true marketing impact through controlled experiments. It distinguishes natural customer behavior from marketing influence, providing valuable insights for strategy refinement, ROI validation, and optimized budget allocation. -
5
Ortto
Ortto
Connect your data, segment your audience, deliver seamless experiences, and measure success simply. Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to your business. Powerful segmentation allows you to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Send the right message, to the right person, at the right time. Connect with your audiences across the entire customer journey with hyper-personalized omnichannel experiences. It’s intelligent automation that feels human. Data should make decisions simpler, not more complicated. Empower your whole team to make data-driven decisions with insightful visual analytics and reports, while custom dashboards keep your team on target.Starting Price: $509 per month -
6
Dreamdata.io
Dreamdata
Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.Starting Price: $999 per month -
7
Dealtale
Dealtale
Dealtale is the first No-Code data exploration platform. At Dealtale, we understand the frustrations and limitations that using multiple, complex digital tools create. So, we built a platform that integrates and prepares data for analysis and provides teams with a super-simple UI to get immediate answers—without worrying about coding, data silos, legacy data structures, data science, or engineering. Dealtale helps marketing, sales, and customer success teams analyze customer journeys at scale. Our proprietary technology collects every customer interaction on social, paid advertising, website, email, meetings, and more into one customer data center and lets you create data-driven, customer-centric revenue processes. Boost ROI and revenue by leveraging cutting-edge predictive modeling to discover the best way to invest your next marketing dollar. Easily connect dozens of business applications like your CRM, marketing automation, website, advertising, and more to Dealtale.Starting Price: $999 per month -
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Fullpath
Fullpath
Your data is as good as gold – but only if it is properly activated. Fullpath takes the typical Customer Data Platform (CDP) to the next level by adding the experience factor, and layering AI-powered technology on top of your dealership’s unified data layer. This added activation allows dealers to create exceptional customer experiences through automated, AI-driven, highly effective engagements and marketing campaigns designed to drive sales and loyalty. Consolidate siloed dealership data sources into a single platform that cleans, normalizes, and maintains your data. Layer powerful AI on top of your data to gain deep insight into your shoppers and create personalized customer experiences. Execute personalized marketing campaigns to touch every part of the sales funnel automatically. -
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Experian Mosaic
Experian
Consumers know what they want, and they want brands to know them. To resonate with consumers and beat the competition, marketers need to ensure they are targeting the right consumers, with messaging that speaks to them, not at them. Successful marketers leverage a data-driven strategy, which goes beyond demographic data to include behavioral, lifestyle, and attitudinal information, enabling them to target and communicate with consumers on a deeper level. Experian’s easy-to-use Mosaic® USA consumer segmentation portal of 126 million households and 650 lifestyle and interest attributes empowers marketers like you to precisely target your ideal audience and communicate with them on a personal level. Mosaic’s data segments the US into 19 overarching groups and 71 underlying types, giving you the insights needed to anticipate the behavior, attitudes, and preferences of your most profitable customers and communicate with them on their preferred channels, with messaging that resonates. -
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The CDXP can track your customer & prospects’ behavior across multiple channels - email, SMS, social media channels, CRM, call centers, mobile apps, and websites. Through CDXP, you can combine a wealth of customer data and transform it into actionable insights to make informed decisions throughout the customer lifecycle.; Further, you can evaluate the effects of multiple marketing changes at the same time using data-driven models. Customer Data and Experience Platform (CDXP) is a software platform that allows businesses to maintain a continuous, unified customer database that can be accessed from any system. Data collected from multiple sources and touchpoints can be consolidated and stored into a 360° customer profile in a unified and persistent customer database. A 360-degree customer profile is created by pulling together data from different sources, cleaning it, and combining it. With the help of the Customer Data and Experience Platform.
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11
Celebrus
Celebrus
We are the technology leader in Customer Data Platforms (CDP), Fraud Data Platforms (FDP) and Customer Data Management (CDM) Solutions. We know that data-driven businesses have a competitive advantage - they just need to harness the right tools to unlock the right data at the right time. Our data solutions can help collect, contextualize and activate data instantly, giving you full control to activate your data and make smarter business decisions. Celebrus' in-built security and privacy measures means you never have to spend hours demonstrating compliance again. Connect instantly with your customers, as if you're selling face-to-face. Capture, contextualize and activate audience data to deliver personalized experiences customers love. Protect your customers from online fraud and financial crimes through the identification of fraudsters using their unique behaviors. Improve the customer experience via frictionless, invisible and continuous authentication. -
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OptInsight
OptInsight
Start today collecting customer data with valid opt-ins with the number one customer data and e-consent management platform. The segments we serve: Pharma & Life Sciences: Collect GDPR proof Opt-ins and start your multi-channel communication with HCPs to increase your reach. Multi-Channel Marketing. Increase sales conversion by excellent multi-channel interaction in line with customer preferences. Financial Services Data Sharing. Control and protect personal data shared with third parties to comply with regulations and for a great reputation. Our offer: To get the most out of data. Personal data & GDPR. E-consent management platform. Managing personal data & consent for multiple channels. Services to collect and to utilize personal data. Services in collaboration with our partners. Our technology enables organizations to process personal data relevantly and compliant.Starting Price: $750 per month -
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Vpon
Vpon
A leading big data company utilizing cutting-edge technology on data transformation built to help businesses deliver effective data-driven marketing solutions. Vpon offers high-value data with highly credible security with Wee Global Data Marketplace. Wee Data Platform is a comprehensive data product that enables our clients to make data-driven decisions and accelerate business transformation all in one place. Leverage Wee to collect 1st part of data at scale and store your digital asset. Dive into data exploration and develop an actionable insight for your business. Leverage data to empower your operation with the right audience. Turn data into actionable insights. AppVois helps you to lead ahead in the industry, discover the latest mobile app market trends and dive deep into your target audience’s mind. In AppVois you can see through everything in the app market. Explore new users' preferences for specific apps. -
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Fulcrum
Fulcrum
Make better decisions on how to interact with your customers by collecting user behavior data in real-time to provide your customers with relevant messaging and recommendations. With Fulcrum, you can create in-the-moment experiences that accelerate customer engagement, improve brand loyalty and increase conversion rates. Fulcrum provides solutions for digital agencies, marketing teams, sales departments, and more. Using Fulcrum makes it easy to segment customers and deliver personalized experiences across all your marketing channels, like providing content recommendations for your customers that connect them to your brand and retain their loyalty. Fulcrum can personalize a campaign experience in real-time to create a more relevant experience and increase conversions via an automated workflow. Fulcrum uses AI to identify and respond in real-time to known and anonymous customers to advance engagement and increase conversion.Starting Price: $5,000 per month -
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Roialty
Roialty
Roialty is a customer profiling and digital loyalty marketing solution, chosen by international brands and agencies to turn anonymous data with no value into lifetime-loyal customers. Its flexibility enables the definition of profile-driven, interactive journeys aimed to maximize customer loyalty and retention, while providing key metrics to define the ROI of marketing initiatives. Profile driven: social customer segmentation allow to add must-have dynamic attributes and insights to the marketing segmentation capabilities, in order to provide maximum personalization to the customer experience. -
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Delivering great customer experience demands that you have a good understanding of who your customer is and what is happening at that moment. Despite collecting more customer data than ever before, many companies struggle to manage and activate it, especially to truly personalize, at scale, in real time. CSG CDP brings all of your enterprise’s customer information to a single system to drive exceptional customer engagement with a data-driven approach. By aggregating data from multiple sources, unifying that data into coherent customer profiles, and segmenting actionable data sets to power your campaigns, CSG CDP converts complexity into clear, simple, customer-centric action.
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Commanders Act
Commanders Act
Commanders Act Customer Data Platform lets you increase sales and loyalty through meaningful relationships with your leads and customers. New customer acquisition costs continue to rise but conversion rates have remained flat at 2.5%-5%. Brands are increasingly collecting data insights such as behavioral, demographic, psychographic, etc., from each and every lead and customer interaction because they know it can be used to improve their marketing campaign performance. That’s why it’s imperative you collect data from every lead and customer interaction. You should also cleanse, standardise and store it in a centralised database that’s accessible by all of your marketing channels, or used by your sales and customer service agents in your CRM platform. To truly be customer-centric, marketers first need to be data-driven. Therefore, it’s critical marketers have access to reliable data to evaluate the performance of their marketing tactics. -
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Zuar Portal
Zuar, Inc.
The first customer portal built to change as often as your customers' requirements do. Easily create, personalize, update, and maintain a data-driven customer experience with Zuar. Behind every “adoption” problem is a series of issues with UI/UX design, slow response times, limited functionality, manual processes, and a lean overworked team tasked with increasing retention KPIs and OKRs. We know it is essential to provide a consistent, omnichannel experience across various platforms and devices. Zuar is the cornerstone of a data-driven customer experience strategy, which aims to empower businesses by leveraging interconnected data to build trust and transparency. Zuar integrates with business intelligence leaders, like Tableau, Power BI, and ThoughtSpot, and cloud database providers, like Snowflake, Google Cloud, Redshift, and Databricks. -
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Synerise
Synerise
Synerise is an AI-driven Customer Data & Experience Platform (CDXP). Comprehensive, data-driven solution that centralizes and utilizes customer data to enhance marketing and engagement. Leveraging advanced artificial intelligence, Synerise aggregates data from various sources, creating detailed, real-time customer profiles. Key Strengths of Synerise Synerise excels in several key areas that set it apart from other platforms: - Real-time capabilities. Powered by TerrariumDB, our proprietary database engine designed specifically for behavioural intelligence, real-time computing - AI Engine. The quality of AI algorithms confirmed by successful participation in: Rakuten Data Challenge 2020; Twitter RecSys AI Challenge 2021; KDD Cup 2021; Booking.com AI Challenge 2021 - Time-To-Market. Confirmed by numerous successful implementations across various clients from various industries. -
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Revotas
Revotas
Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors. -
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Tealium Customer Data Hub
Tealium
Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes. -
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ExpertSender
ExpertSender
What is ExpertSender? ExpertSender is a stable, high deliverability platform that helps eCommerce stores to grow their revenue with marketing automation across email, SMS, mobile, web and chat channels. We provide advanced data-driven customer segmentation, dynamic message personalization and dedicated support for all our customers. We've been in the business for over 11 years and deliver over 20 billion messages a year for over 1,000 brands worldwide. Best For Medium-sized and big eCommerce stores, but we also bring value to other industries, including travel & hospitality, finance & banking, automotive and media & publishing. -
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Zeta Marketing Platform
Zeta Global
Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade. -
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Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.
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25
OptioPay
OptioPay
Encourage your customers to opt in to share their data in return for exclusive offers based on their real interests, financial situation and buying behaviour. Attract new customers & increase frequency with existing ones. Offer sustainability rewards, driving customer loyalty. Gain data insights to drive personalization & AI. Generate new revenue and strengthen cross-selling & upselling capabilities. Get a safeguard against competition. We save your resources through "innovation as a service". 100% performance marketing, based on spending behaviour & financial data-driven audiences. Working with state of the art encryption & security technology. An entire platform managed for you. No technical implementation on your side. Driven by kindness, mastery, honesty, reliability and mutual respect. Empower customers to take control of their data. 100% explicit opt-in for data utilization. -
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ReSci
Retention Science
We empower innovative marketers with artificial intelligence to deliver relevant experiences to their customers. Out with the old and in with the new. No more drips or series, just intelligent lifecycle marketing automation so you can achieve more in less time. Our platform uses artificial intelligence to automate your emails, outperforming rules-driven campaigns and saving you time—and headache. Some of the world’s most recognizable brands trust ReSci for performance and deliverability. Our AI makes 7 billion predictions each day. Our award-winning platform Identifies hidden patterns in your customer data to help make impactful data-driven decisions. We predict each customer’s purchasing intent, affinity towards a specific product, where they are in the purchasing cycle, and more. The first Customer Data Platform with AI predictions at its core. Manage your customer relationships and get insight into their behaviors and patterns, as well as see predictions for all your users. -
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RevSetter
RevSetter
Drive any sales or customer success motion and adapt it to each role and team – from CSM to manager to CxO and beyond. RevSetter enables the workflows that best fit your team and customers, across the revenue journey and segments. Finally, there is a solution to your data challenges. Structured or unstructured data, in any of your favorite tech or databases – it does not matter. Seamlessly integrate with RevSetter using our unique data model and see it all in action. Powering your insights, workflows, and automation. From the comprehensive CS Audit to the powerful solutions that give you a true 360 view of every lead, customer, and portfolio, RevSetter helps elevate and enhance your strategy and turns it into actionable, day-to-day activities & outcomes for your team. Leading to happier customers, improved retention, and accelerated growth. -
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Verix
Verix
Verix’s decision engine empowers business professionals, combining human intelligence with AI to leverage a wide variety of customer data – historical, factual, and predictive, to devise winning strategies and scientifically execute them, enabling a personalized approach to customer engagements with exceptional accuracy and explainability at unprecedented time-to-value. Initial Tovana implementations show indications of 20% revenue uplift due to optimized customer engagements as well as stronger establishment of brand market position, measured through increased sales and reduced HCP churn. As Tovana was designed to boost self-reliance, teams enjoy greater productivity and decreased need for 3rd party resources. Empower your sales team with transparency and explainability. Equip sales with insights to engage every HCPs with personalized messaging that answers their exact needs, and delivered at the most opportune time. -
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WebEngage
WebEngage
WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns. -
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Wonderflow
Wonderflow
Every day, millions of customers leave reviews on products that they like, love, hate, or wish they could change. From everyday, commonplace FMCG products to high end purchases, with multiple price points and dozens of variations within product ranges, accurate business intelligence can be complicated, time-consuming, costly, and often vague. How do you get the insights you need, without spending thousands of hours and millions of dollars on analysing data? Easy: with advanced predictive analytics from Wonderflow. With market-leading language analytics, data point integration and generative AI capabilities, Wonderflow helps you unlock the potential of your VoC (Voice of the Customer) insights and get instant results to help you make data-driven decisions. We use hundreds of millions of reviews across over 10 million products to discover what your products’ pain points are, see how you rank against competitors, get detailed insights on drivers of satisfaction, and more. -
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Evinent Analytics
Evinent
Evinent Offers Professional Software Development for Your Business. We are an ever-growing team of highly qualified software engineers with a focus on delivering customized software development and ongoing technical support to our clients. By utilizing our balanced blend of new methodologies and technologies, you will be able to streamline your software or modernize your company's web applications. Evinent Analytics provides a superb predictive analysis to suggest your customers the most interesting products. Hence, increase sales conversion. What You Get. With the Evinent Analytics Marketing Automation Platform, you can: Build profiles of customers — including their purchase history, total expenditures, and rewards history. Fraud and Risk Analytics, Analyze purchasing patterns, Determine correlations between data sets and generate statistical reports, Segment data, Predict future sales trends for products and services Receive suggestions on how to build product packages.Starting Price: $3500 per month -
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Surfside
Surfside
Surfside is an end-to-end marketing technology that aggregates your 1st party data across all customer touchpoints. Allowing advertisers the ability to better understand, target, and measure how to influence current and future customers. Add location, purchase, and demographic attributes to your customer data to create detailed and proprietary target audiences, differentiating your media buying from readily available datasets and 3rd party audiences. Activate personalized and targeted campaigns across connected devices like desktop, mobile, tablet, OTT, and CTV. Using Surfside’s owned and operated demand side platform, we prioritize people that match your target audience and campaign goals. Engage with shoppers at the point of purchase through retail media. A high-impact and flexible advertising channel that gives brands and retailers a new way to drive sales and influence purchasing. -
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NEXUS CDP
APEX Technologies
The NEXUS platform combines powerful data collection, processing and governance capabilities with powerful custom analytics and BI and AI-driven insights to enable seamless data applications and create a truly intelligent global marketing closed loop. Enable 360-degree intelligent customer insights, smart marketing and personalization, ultimately enabling data-driven marketing freedom. Realized personalized real-time data-driven intelligent marketing. Allow multi-dimensional analysis of massive customer data, custom insights and BI. Customer experience optimization and intelligent customer lifecycle management. Improve customer loyalty, repurchase rate, LTV, and reduce churn rate. Use real-time insights to deliver better customer services. -
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TransUnion TruAudience
TransUnion
Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements. -
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Mindbox
Mindbox
Mindbox is an international cloud-based marketing automation SaaS company, offering a holistic and automated real-time customer data platform (CDP) with rich integrated marketing functionality aimed at helping midsize and large B2C businesses to grow customer conversion and retention rate. The platform cleans and merges customers’ data from online, mobile and offline sources, creating unified customer profiles. It enables marketers to analyze and segment data, to manage multi-channel campaigns, promotions, ads, loyalty programs, web&mobile personalization options with customers from a unified user-friendly interface.Starting Price: $414 per month -
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Related Marketing Cloud
Related Digital
Related Marketing Cloud (RMC) is a personalization and marketing automation tool for data-driven Omni-channel marketing. One-to-one consumer relationships powered by all in one platform to drive higher revenue, improve customer lifetime value, grow audience, and boost performance. We are proud to provide you the following services: Customer Data Platform, Email Marketing, Mobile Marketing, Web Targeting, Product Recommendation, Customer Journey Manager. Related Digital serves more than 1500 clients of all sizes across various industries - including brands like Estee Lauder, Delivery Hero, Ebay, Wolksvagen, Victoria's Secret, Carter's, Aviva, IKEA, Marks&Spencer, Turkcell, Starbucks, Beymen, Audi, Gap, BBVA, Turkish Airlines, Siemens. We are proud to support our clients internationally from our offices in London, Hamburg, Berlin, Dubai and Istanbul. -
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Mininglamp Customer Data Platform
Minglue Technology Group
Mininglamp's Customer Data Platform (CDP) integrates consumer data from marketing, sales, and service channels to help enterprises deliver a superior customer experience. As a powerful, one-stop system for data access, data governance, data modeling, and data services, it identifies and connects customers across devices and platforms based on Super IDs, making it easier for enterprises to ensure better customer experience in marketing, sales, and services, and to realize efficient centralized customer management and operations. Features a data aggregation center (data governance platform), providing scalable services to enterprises without compromising product performance & stability. Develops industry know-how-based marketing data models relying on its insightful analysis and in-depth cooperation with benchmark customers for years. Caters to various business scenarios relying on its interdisciplinary data management and application experience for years. -
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DrivenIQ
DrivenIQ
DrivenIQ specializes in first party, privacy compliant consumer data and audience technologies, including Identity Resolution, Audience Curation, Data Enrichment, Data Modeling, and Consumer Data Analytics to empower marketers to collect, enrich, activate, and monetize first party data assets. DrivenIQ supplies data to some of the world's largest Brands, Agencies, and DSPs, while helping Fortune 500 companies and large enterprises forge 1:1 relationships with their ideal customers through meaningful marketing.Starting Price: Varies by product. -
39
Scal-e
Scal-e
Scal-e is an Agile marketing cloud platform for large and medium-sized B2B or B2C companies willing to leverage customer insights to reduce the cost of customer acquisition and retention. Through no-code functionalities, Scal-e meets the needs of agility requested by digital marketers, analysts and ITs to integrate new communications channels or data sources. Together with a native integration of all modules, Scal-e agile digital marketing cloud platform for all-channel results, reduce total cost of ownership (TCO) and boost brands productivity : - Cleanse and transform customer data from online, offline and onchain data sources, - Manage customer privacy, Create consistent B2C or B2B 360 customer profiles, - Orchestrate Segment-of-One digital marketing campaigns, loyalty, referral or compensation programs or distributed marketing approaches, - Build custom dashboards.Starting Price: 3000 -
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NIQ Activate
NIQ Activate
Helping retailers and brands collaborate to grow customer value. Omnichannel personalization, retail media, and data monetization solutions for grocery, drug and specialty retailers and their brands. Self-serve customer analytics and targeting, powered by data science automation. AI-driven one-to-one marketing interactions at scale across all channels. Out of the box brand collaboration. Monetize your data and media assets. Leveraging AI, NIQ Activate's retail media solution enables retailers to increase their margins by accelerating the launch of their retail media network with an end to end solution for data management, automated activation and measurement & attribution. NIQ Activate's’ retail media solution enables retailers and brands to proactively identify risks and opportunities for offers and advertisements. Leveraging NIQ Activate's predictive audience-building powers to create hyper-targeted ads that match the customer preferences and the brands’ objectives. -
41
BuyerGenomics
BuyerGenomics
Software that learns, acquires, & grows customers to maximize growth with mathematical certainty. The intelligent use of machine learning and marketing automation makes the entire predictive marketing process smarter, easier, & a better experience for your customers online and offline. Much more than an old CDP, legacy ESP or CRMs… BuyerGenomics has become the Predictive Marketing Automation (PMA) tool of choice for modern retail marketers. Capturing and organizing customer data is table stakes. BuyerGenomics continuously updates its 360-degree, omnichannel customer profile. As a result BG adapts the contents of the marketing it deploys and the timing of the marketing to produce the most relevant and valuable experience for your customer. So while BuyerGenomics is converting the insights it derives on individual customers into action and revenues, it also produces analytics that inform your marketing strategy in meaningful ways. -
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Easyence
Easyence
Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams • Easyence E-Merchandising App : expose the right product to the right customer at right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors. -
43
Ascent360
Ascent360
Ascent360 is a customer database platform that seamlessly integrates multiple data sources to create a comprehensive 360 degree view of your customer, allowing you to create and execute highly targeted marketing campaigns. With an intuitive drag and drop segmentation tool, our software puts the power back in the hands of the marketer enabling list creation and campaign deployment in a matter of minutes. Our software integrates with the systems you already have in place to compile your data into a single cloud based customer database. Customer analytics and predictive models such as RFM, lifetime spend, and customer/prospect ratio are then derived to help guide your marketing strategies. Our customer segmentation software and third party integrations makes it easy to build and execute and deliver omni-channel campaigns to your customers and prospects. -
44
Lytics
Lytics
Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers. Lytics decision engine uses machine learning to interpret your customers' needs and help marketers deliver timely, relevant communications across multiple channels. Define your goals and let Lytics’ AI identify the levers you can pull to accelerate results and deliver ROI. Engage new and current customers with personalized messages and precision targeted campaigns. Maximize your impact with predictive marketing strategies shaped by your customers’ actions, not your assumptions. -
45
Viewn
Viewn
Our audiences are customers of marketers. Our profiles record customer touchpoints and let you adjust tactics based on the activities of the individual user. Customer insights from behavior and preferences stored within profiles supply marketers with the essentials to craft content that inspires specific groups. Apply key segments to your customer base to go beyond demographics and build persona-based engagement which makes targeting more precise and effective. To really know your customers, create multiple segments by filtering and selecting a demographic. By layering analytics and feedback mechanisms throughout our platform, engagements are scored. Learned and continuous campaign nurturing along the total customer life-cycle. Our AI enables features like auto-segmentation and predictive retention.Starting Price: $999 per month -
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Fospha
Fospha
World-leading DTC marketers use Fospha to understand their Paid Media performance across their digital and offline channels. Through machine learning, Fospha combines multi-touch-attribution and marketing-mix-modelling in one view. Fospha shows you the credit that impressions-led channels are due, so that marketers can make better data-driven decisions, every day. Track your performance against target using data you can trust. Independent reporting across all channels gives you early warnings when you're going to miss your KPIs, then shows you where to investigate. Dig in to find problems and opportunities. Compare KPIs at a granular level, then decide what you need to do to get back on track and hit your number. As always, break down by channel, source, campaign and objective, across all of your KPIs and time periods. -
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Skyfii IO
Skyfii
The Skyfii IO Platform is an integrated suite of data intelligence and marketing tools, designed to help organizations improve visitor experiences by better understanding behavior. By integrating with a range of digital and physical data sources, Skyfii IO enables businesses to build a more complete view of their visitors, and reach them with personalized content across channels. Guest WiFi - Build a robust customer database, and deliver engaging experiences through your WiFi captive portals IO Engage - Automated, data-driven marketing suite. Deliver highly-targeted multichannel campaigns to visitors while inside your venues or out. Engage visitors through WiFi portals, SMS, Email, Mobile Apps, and more. IO Insight - Bring data together from multiple sources to understand visitor behavior, movement, venue performance, and more. -
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Customerlabs CDP
Customerlabs
CustomerLabs CDP is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs CDP.Starting Price: $29.00/month -
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CASA
CASA Retail AI
Let our AI engine guide you to adopt a data-driven approach to automate Personalized engagements at all touchpoints of your customer journey. Acquire new customers from POS registration, walk-in capture in the lead management system, customer reference and online signup. Capture walk-in leads to boost sales using AI-driven LMS. Sign up on the commerce portal, mobile or other channels. Customer data sync from POS transactions. AI-powered customer data platform and analytics. Connect on social media to reach out to new customers. Get new leads from references from existing customers. CASA will enable you to implement your customer engagement goals and success plan that can put you on a path to consistent growth. A personalized and scalable loyalty solution for brands to get closer to customers. Target your most valuable customers. Increase the lifetime value of customers. Easy integration with third-party applications. -
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PRDCT
PRDCT
Bring your client, prospect and lead data together into one solution. Gather data spread across individual systems and campaign tools into a single unified view of the customer. Use this throughout the organization when you need an integrated, 360-degree view of your customer, GDPR-proof. With the PRDCT Audience Builder use your unified customer view to make omnichannel campaigns and improve your marketing effectiveness. The PRDCT apps make it easy to reach your customer data goals, whether it's segmenting customers, personalizing content or improving your general marketing effectiveness. We do the hard work centralizing your customer data from across your data ecosystem. This gives you more time to understand, connect with and activate your customers. PRDCT automatically captures individual consent from all your source systems and combines this into GDPR proof customer permissions and preferences.