ReviewInc vs. Smaply Comparison


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		Related Products Birdeye Birdeye builds AI agents for multi-location brands — trusted by the largest enterprise brands globally, including Sutter Health, Aspen Dental, Sun Auto and Caesars Entertainment. We give you AI coworkers at every location — for marketing, operations, and customer experience — that do the jobs your business needs done by employing multiple agents that work together to win AI visibility, convert demand, and deliver a consistent customer experience. Enterprise-Ready → Built for Scale SSO, audit logging, HIPAA, SOC 2, and GDPR. Role-based access, tiered approvals, and location-level reporting give corporate and local teams the control they need. So you stay in control while AI handles execution across hundreds of locations. With teams across the U.S., U.K., Australia, and India, Birdeye is redefining how enterprises win locally at scale. 5,191 Ratings Visit Website Podium Podium is a comprehensive AI-driven lead management and communication platform utilized by over 100,000 businesses seeking to enhance customer acquisition and retention. At the heart of Podium’s innovation is its AI employee, which ensures businesses respond to incoming leads instantly around the clock, dramatically improving conversion rates and revenue growth. The platform assists businesses in generating more customer reviews, improving their Google rankings, and unifying their lead channels into a single, manageable dashboard. Through the web and mobile applications, businesses can call and text customers, send payment links for quick transactions, and deploy bulk messaging campaigns to boost repeat sales. Podium’s powerful AI-driven automations seamlessly manage customer interactions across multiple communication platforms, providing accurate and timely responses that help drive sales. 2,128 Ratings SurveySparrow Transform organizations into brands by refining experiences with SurveySparrow. The experience management platform helps create not only engaging surveys but assists in closing the feedback loop efficiently. Supporting 70+ languages and dedicated NPS and Customer experience modules help better understand customer loyalty. SurveySparrow enables business organizations to collect feedback via a chat-like interface, gain insights, and make data-driven decisions to improve products, services, and customer experience. Set up automation and manage feedback with the in-built Ticket management tool. Monitor and manage online reviews efficiently with the Reputation management module. 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Raise morale with employee recognition rewards and keep the entire company updated through the main news feed. Simplify employee communication, enhance professional skills, manage daily tasks and so much more, all in one app and for an affordable price. 10,371 Ratings Visit Website Google Workspace Google Workspace with Gemini integrates premium AI into Gmail, Docs, Drive, Meet, and more, helping businesses work smarter, not harder. Draft emails faster, generate ideas, and summarize documents effortlessly with AI-powered assistance. Manage tasks, schedule meetings, and stay organized across devices with seamless collaboration tools. Whether you're handling client communications, creating content, or running daily operations, Workspace helps businesses stay productive and focused. 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About ReviewInc provides Online Reputation Management and Customer Experience Software. ReviewInc's Reputation Management Software helps your business get more reviews, manage your existing ones, and automate review campaigns. Our customer experience tools are a flexible and automated communication system that tracks every step in the customer-facing processes. With a few easy steps, businesses can create a flexible customer experience to make their business shine.	About Smaply is the leading platform for journey management, empowering teams to design, manage, and scale customer journeys across organizations. Built for those who put customers at the heart of their operations, Smaply offers robust tools to visualize journey maps and personas, enabling clear alignment and shared understanding across departments. Getting started has never been easier – no more fear of the blank page! With Smaply AI you can create a journey map in minutes, while still being 100% in control every step of the way. With Smaply’s journey management functionality, you can create structured journey hierarchies, maintain consistency across touchpoints, and manage journeys as dynamic, living assets. The platform supports centralized governance while offering flexibility, making it ideal for scaling CX initiatives in complex organizations. One of Smaply’s key strengths is its rich ecosystem of integrations, such as Google Analytics, Microsoft 365, Jira any many more.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Business Owners	Audience Small teams who are starting out with customer journey mapping, large organizations that want to scale their journey management across the organization
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing 39 Our prices are based on location and offer discounts for enterprise accounts Free Version Free Trial	Pricing €390.00/year We offer 4 pricing tiers: - free plan - repository (€390.00/year) - framework (€690.00/year) - governance (€990.00/year) Also we offer a discount for NGOs, educational purposes, and public services. Free Version Free Trial
Reviews/Ratings Overall 4.9 / 5 ease 4.6 / 5 features 4.8 / 5 design 4.4 / 5 support 4.9 / 5 Read all reviews	Reviews/Ratings Overall 4.5 / 5 ease 4.7 / 5 features 4.6 / 5 design 4.3 / 5 support 4.1 / 5 Read all reviews
Pros & Cons from Real Users Pros A great feedback tool that saves you time and effort. It's like a custom-made solution - you can configure it exactly how you want. I love all the different campaigns we can monitor. The reporting and alerts are super helpful for our customer service staff. ReviewInc has a rich data set. It is fantastic at its primary capability of reviews management. It is also allows has great reporting, workflows, automations, API's and even appointment scheduling. Of all the reviews platforms ReviewInc collects more reviews than any other. Their emails get into the inbox and their SMS system is highly effective. It's extremely user-friendly. But when I do need help, the team is always there to jump in! When setting up a new client, I love that the system searches for existing review sites. And the word clouds are helpful to show our clients a visual of where their reputation stands. ReviewInc has helped us balance the playing field against rogue negative reviews. In our industry, we are virtually helpless to defend ourselves against unfair, unreal and bogus reviews. Of course, we have legitimate unhappy customers, but that is a tiny fraction of our patients who absolutely love us and our work. With ReviewInc, we are able to find out about legitimate complaints more quickly and help rectify the situation. Cons High price, i didn’t find any more cons, i recommend it. I wish there was a way we can import our own templates for the emails we send out. The system is rich in many features. It takes some time to learn all the ins and outs of the program. No cons, really! The only thing I can think of is that it would be nice to be able to respond directly to ALL reviews within the system. Right now I can only respond to Google and Facebook reviews within the platform and have to go to Yelp, Mapquest, etc. to respond to those. I am going to speak with them shortly because some of their analytics are not quite correct. Other than that, absolutely no complaints.	Pros & Cons from Real Users Pros A simple tool that I can use as a hub for my journey maps. I really like that i can visualize multiple personas on one map, or see current-state and future-state journeys on the same map. Easy to learn, web-based, simple to navigate, exporting features. The tool is super easy to set up and assign team members. The ways I can use Smaply to shape my thinking and creative are just awesome... and so many use cases for this software! For some projects, I use it for messaging to different audiences. I'm also using it to create stories: personas=characters, journey maps=plot. For a particular project, it's easy and interesting to build multiple personas from available data. Building over-time journeys for them is fairly straightforward too. One very nice feature: Link several journeys together. Another feature I like is "stages." After I've analyzed the journey maps, I can relocate persona maps to fit under similar stages. Smaply also has something unique -- and brilliant called stakeholder maps. I plan to build them for each point in personas' journey maps. Essentially, it is a who-to-whom network graph, where you can specify the nature of every link. Wow! It is very easy to find your way in Smaply. Every button is explained, and you can easily create a journey. It also has a lot of features to support the journey and can be connected with different programs. Useful to compare two different journeys too. I LOVE the idea that multiple journeys can be linked or seen in one large format. Most of the journeys I've seen in other platforms are 1 (once in a while 2 at the most). They don't tell the full story that Smaply can. Cons I personally don't like the current interface, however they seem to work on it and I'm curious about the new version that's to come. No undo (CTRL-Z) no simultaneous collaboration, and sometimes there is a lag for saving changes. - I'd like to be able to add multiple Stages. It would allow multiple ways of looking at processes. - I can't figure out how to alter the pop-up form for "Steps," and would like to be able to change it. I find the export options limited. The only way you can see the whole journey is through poster, but it is too big and you can't read without zooming in. Also, you can only design the journey from one person perspective -and this creates a problem. For example, sometimes, we want to show a continuous process where employee starts to do something and HR takes it over from them. But then, the lane of HR becomes empty during employee's actions and this does not look very well in the poster overview. Lastly, two person can't work in the same map at the same time. Limited options for final presentation views are a bit concerning.
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information ReviewInc Founded: 2012 United States reviewinc.com/	Company Information Smaply Founded: 2012 Austria www.smaply.com
Alternatives ReviewIgnite	Alternatives Custellence
Reviewzi	UXPressia
LocalImpact	Totango
Birdeye	Feedbackly
GuestTouch View All	Gainsight View All
Categories Complaint Management Customer Communications Management Customer Engagement Customer Experience Customer Feedback Customer Journey Mapping Tools Customer Satisfaction Customer Success Employee Communication Tools Event Check In Internal Communications Reputation Management Review Management Social Listening Survey Team Communication	Categories Business Process Management Customer Data Platforms (CDP) Customer Experience Customer Journey Mapping Tools Customer Satisfaction Customer Success Experience Management Personalization Product Analytics UX
Customer Experience Features Action Management Analytics Customer Segmentation Dashboard Feedback Management Knowledge Management Multi-Channel Collection Sentiment Analysis Survey Management Text Analysis Trend Analysis Customer Journey Mapping Tools Features Action Management Attribution Modeling Behavioral Analytics Collaboration Customer Profiles Data Import / Export Predictive Analytics Surveys & Feedback Templates Customer Satisfaction Features 360 Degree Feedback Analytics Call Reporting Complaint Monitoring Feedback Collection Survey Management Customer Success Features Account Alerts Account Management Communication Management Customer Engagement Customer Lifecycle Management Health Score Onboarding Revenue Management Usage Tracking / Analytics Win / Loss Analysis Show More Features Complaint Management Features Case Management Complaint Classification Corrective Actions (CAPA) Customer Complaint Tracking Feedback Management Forms Management Issue Tracking Quality Assurance Management Routing Self Service Portal Social Media Monitoring Survey Management Customer Communications Management Features Batch Communications Chat / Messaging Content Management Email Distribution Interactive Content Multi-Channel Communications On-Demand Communications Personalization Print Management Template Management Video Content Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Customer Feedback Features Alerts / Notifications Behavior Analytics Bug Reports Community Feedback Tools Live Chat Negative Feedback Management Net Promoter Score (NPS) Screenshot / Screen Capture Surveys User Testing Tools Video Feedback Visual Feedback Tools Voice of the Customer (VoC) Website Feedback Event Check In Features Attendee Segmentation Badge Printing Data Import / Export Data Synchronization Guest List Management Guest List Search Lead Capture Multi-Event QR Codes Reporting/Analytics Ticketing Internal Communications Features App Integration Blogs Chat/Messaging Email Management Employee Directory Event Calendar Newsletter Management Photo Gallery Social Sharing Survey Management Telephony Video Chat Voice Chat Reputation Management Features Campaign Management Gamification Response Management Review Generation Review Monitoring Sentiment Analysis Social Media Metrics Social Media Monitoring White Label Review Management Features Campaign Management Dashboard Negative Feedback Management Response Management Review Monitoring Review Notification Review Request Sentiment Analysis Social Sharing White Label Survey Features Custom Survey URLs Data Analysis Tools Email Marketing Mobile Survey Offline Response Collection Paper Survey Question Branching Question Library Site Intercept Survey Skip Logic Supports Audio / Images / Video Team Communication Features Activity / News Feed Audio Calls Calendar Management Chat / Messaging Discussion Threads File Sharing Mobile Access Push Notifications Search Surveys & Feedback Task Management Video Conferencing	Customer Experience Features Action Management Analytics Customer Segmentation Dashboard Feedback Management Knowledge Management Multi-Channel Collection Sentiment Analysis Survey Management Text Analysis Trend Analysis Customer Journey Mapping Tools Features Action Management Attribution Modeling Behavioral Analytics Collaboration Customer Profiles Data Import / Export Predictive Analytics Surveys & Feedback Templates Customer Satisfaction Features 360 Degree Feedback Analytics Call Reporting Complaint Monitoring Feedback Collection Survey Management Customer Success Features Account Alerts Account Management Communication Management Customer Engagement Customer Lifecycle Management Health Score Onboarding Revenue Management Usage Tracking / Analytics Win / Loss Analysis Show More Features Business Process Management Features Access Controls / Permissions Alerts / Notifications Business Process Automation Business Rules Management Collaboration Process Change Tracking Process Mapping Process Modeling & Design Visual Workflow Management Customer Data Platforms (CDP) Features Behavioral Analytics Campaign Management Customer Profiles Customer Segmentation Data Integration Data Matching GDPR Compliance Personalization Predictive Modeling Experience Management Features Action Management Analytics Customer Segmentation Dashboard Feedback Management Knowledge Management Multi-Channel Collection Sentiment Analysis Survey Management Text Analysis Trend Analysis Personalization Features A/B Testing Abandoned Cart Saver Account Based Marketing Behavioral Targeting Campaign Segmentation Content Analytics Contextual Targeting Customer Profiles Experience Management Recommendation Engine Website Personalization Product Analytics Features Attribution Automatic Data Capture Churn Reporting Customer Feedback Collection Customer Guidance Customer Journey Analytics Data Export Data History Retention Data Labeling Product Engagement Scoring Real-Time Data Analysis Touchpoint Analytics User Segmentation UX Features Animation For Mobile For Websites Heatmaps Prototyping Screen Activity Recording Unmoderated Testing Usability Testing User Journeys User Research
Integrations AgencyBloc AMS+ Asana Axis LMS Azure DevOps Dealer Car Search Facebook Google Google Analytics Google Cloud Operations Suite HubSpot CRM HubSpot Customer Platform Linear LinkedIn MEDENT Microsoft 365 Microsoft SharePoint Stackreaction Tableau monday AI work platform Show More Integrations View All 18 Integrations	Integrations AgencyBloc AMS+ Asana Axis LMS Azure DevOps Dealer Car Search Facebook Google Google Analytics Google Cloud Operations Suite HubSpot CRM HubSpot Customer Platform Linear LinkedIn MEDENT Microsoft 365 Microsoft SharePoint Stackreaction Tableau monday AI work platform Show More Integrations View All 15 Integrations
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