Extellio vs. Insightech Comparison


Extellio Extellio International AB	Insightech	+	+
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About Extellio is built to understand all aspects of user journeys. It shows the behaviour, experience, conversion, expectations, and pain points for users for each of your target groups. This is achieved by combining web analytics, surveys, heatmaps and session recordings in one analysis platform that gives you meaningful insights you can act on with confidence to improve conversion and user experience.	About Insightech provides digital teams with clear digital experience insights unhindered by sampled or incomplete data. With Insightech you get all the tools to do thorough marketing reporting, page content analysis, conversion funnel optimisation and website re-platforming in one easy-to-install and run solution. Also benefit from dedicated support, workshops and training to ensure continued success as you advance your organisation's experience analytics capability. Dive deep into your raw data to discover and resolve payment issues, website bugs and coupon code errors with the following features: - Session Replay - Clickmaps - Scrolling Heatmaps - Form Analysis tools - Conversion Funnels - Marketing Analytics Dashboards - Chrome extension plugin which turns your live website into an analytics dashboard
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Website managers, product managers, UX professionals	Audience Retail, Insurance, Financial Services, Banking
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $20 per month Based on the volume of actions, heatmap samples, and/or sessions. Free Version Not Supported Free Trial Supported	Pricing $10,000 per annum Flexible pricing based on pageviews, data retention, data storage location and level of support. Please request a quote from our team to get an accurate custom estimate of cost. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.5 / 5 features 4.5 / 5 design 4.8 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros I think that Extellio has an updated more fresh look than Matomo. Easier to navigate. Quick and smooth. I recently started using Extellio's cookieless tracking solution, and I couldn't be more impressed! In an era where privacy concerns are at the forefront of digital marketing, Extellio provides an innovative approach that respects user privacy while delivering valuable insights. The implementation was seamless, and I quickly noticed the accuracy of the data collected. With traditional cookie-based tracking becoming less reliable, Extellio’s technology allowed me to maintain a clear understanding of user behavior without compromising their privacy. This has not only enhanced my marketing strategies but also built trust with my audience. The analytics dashboard is user-friendly and packed with actionable insights. I appreciate the real-time reporting features, which enable me to make quick adjustments to my campaigns. Plus, the support team has been fantastic—always ready to assist and provide guidance whenever needed. Overall, I highly recommend Extellio for anyone looking to future-proof their tracking methods while staying compliant with evolving privacy regulations. It’s a smart investment for businesses that value both effective marketing and ethical practices! Extremely comprehensive analytics. Covers areas others do not, especially at the free level. Offers options that enhance any eCommerce site and allows you to make the site more responsive. Easy to start working with, easy to learn. I also like the self-help guides. You can really tell that they are written by someone that understand the user. I'm not a technical person, so I need every step in a guide to follow. Also, the design is nice! Cons Dont really know yet, I haven't used it for that long time. There nothing else I can say, its a very good solution Would be great if there were some videos to show how the various segments can be set up. There are many different filter to use and that can be overwhelming. I would like to have the most common filters in some kind of "top list" for us who don't have complicated websites, we just want to follow the basic. I would like to have recommendations based on our website "recommended filter for you", and why.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information Extellio International AB Founded: 2022 Sweden www.extellio.com/lp/sf/full-suite	Company Information Insightech Founded: 2019 Australia www.insightech.com
Alternatives Mouseflow	Alternatives Mouseflow
WebMaxy Analyzer WebMaxy	Air360
Fullstory	Matomo
Reactflow	Piano
Hotjar View All	Smartlook View All
Categories Digital Analytics Supported Heatmap Supported Session Replay Supported Survey Supported User Research Supported Web Analytics Supported	Categories Digital Analytics Supported Digital Experience Platforms (DXP) Supported Web Analytics Supported
Web Analytics Features Campaign Management Supported Conversion Tracking Supported Form Analytics Supported Goal Tracking Supported Keyword Tracking Supported Multiple Site Management Supported Pageview Tracking Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Supported User Interaction Tracking Supported Show More Features Heatmap Features Behavioral Mapping Supported Dashboard Supported Dynamic Maps Supported Element Analytics Supported Embeddable Maps Not Supported For Sales Not Supported For Science Not Supported Radial Mapping Not Supported Territorial Mapping Not Supported Website Analytics Supported Session Replay Features Eye Tracking Not Supported Form Analytics Supported Heatmaps Supported Mouse Tracking Supported Optimization Tools Supported Session Recording Supported Surveys Supported User Experience Analysis Supported User Feedback Supported Visitor Segmentation Supported Survey Features Custom Survey URLs Supported Data Analysis Tools Supported Email Marketing Not Supported Mobile Survey Supported Offline Response Collection Not Supported Paper Survey Not Supported Question Branching Supported Question Library Supported Site Intercept Survey Supported Skip Logic Supported Supports Audio / Images / Video Not Supported	Web Analytics Features Campaign Management Not Supported Conversion Tracking Supported Form Analytics Supported Goal Tracking Not Supported Keyword Tracking Not Supported Multiple Site Management Supported Pageview Tracking Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Supported User Interaction Tracking Supported Show More Features Digital Experience Platforms (DXP) Features Alerts / Notifications Supported Auto-Tagging Supported Blogs Not Supported Calendar Not Supported Content Modeling Not Supported Digital Asset Management Not Supported File Sharing Not Supported Form Builder Not Supported Forums / Message Boards Not Supported Headless CMS Not Supported Knowledge Base Not Supported Performance Monitoring Supported Personalization / Segmentation Supported Reporting / Analytics Supported Surveys / Polls Not Supported Templates Not Supported User Management / Permissions Not Supported Version Control Not Supported Wiki Not Supported Workflow Management Not Supported
Integrations Adobe Analytics Not Supported Adobe Target Not Supported CookieYes Supported Cookiebot Supported Google Analytics Not Supported Google Analytics 360 Not Supported Google Cloud BigQuery Supported Google Data Studio Supported Google PageSpeed Insights Supported Google Search Console Supported Google Tag Manager Supported Looker Supported Microsoft Power BI Supported Show More Integrations View All 9 Integrations	Integrations Adobe Analytics Supported Adobe Target Supported CookieYes Not Supported Cookiebot Not Supported Google Analytics Supported Google Analytics 360 Supported Google Cloud BigQuery Not Supported Google Data Studio Not Supported Google PageSpeed Insights Not Supported Google Search Console Not Supported Google Tag Manager Not Supported Looker Not Supported Microsoft Power BI Not Supported Show More Integrations View All 4 Integrations
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