CANDDi

CANDDi

Campaign and Digital Intelligence
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About

CANDDi is the most advanced visitor tracking tool on the market. Just like the other options out there we show you the companies who visit your site — but we're the only one that can also show you the individuals. Get alerted as soon as a high-value individual has been on your website, and see exactly which pages they've visited. That's how you can contact the right person directly, with a pitch that's specifically tailored to their interests. CANDDi's innovative platform is 100% compliant to data regulations. We only share an individual's personal data when it's gathered through one of our many GDPR-compliant data capture methods.

About

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Google Analytics 4 (GA4) is the latest iteration of Google’s analytics platform, designed to provide a deeper and more comprehensive understanding of user behavior across websites and apps. Built with a privacy-centric approach, GA4 leverages event-based tracking instead of session-based tracking, enabling more flexible and detailed data collection. It offers advanced features like cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses better understand customer journeys and make data-driven decisions. With improved integration with Google Ads and customizable reporting, GA4 empowers organizations to optimize their marketing strategies while adhering to evolving privacy regulations.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing teams, sales teams, and managers looking to increase conversions and generate more leads

Audience

Anyone who wants to track website visitors and get detailed statistics

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

£149/month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 4.8 / 5
design 4.5 / 5
support 5.0 / 5

Reviews/Ratings

Overall 4.6 / 5
ease 4.5 / 5
features 4.7 / 5
design 4.7 / 5
support 4.6 / 5

Pros & Cons from Real Users

Pros

  • * Its easily to create and customise streams (filters) to meet our specific business needs. * Having the ability to add numerous users to ensure they have quick access to potential and existing leads. * Our sales and marketing teams have the ability to see a visitors entire journey (not just the company but the individual) through our website directly from our Sages CRM & Salesforce which enables our sales team to tailor discussions. * From a marketing perspective its invaluable to have visibility of not only where leads originate from, but also being able to track direct from emails, and e-mailshots etc.
  • The Canddi team provide excellent service, help and support. The data it provides for us is useful in my role.
  • Great range of products to help identify web users and drill down into their specific interests; instant reporting; one of the best support services I have experienced, nothing too much trouble, lots of help available, very quick to respond to need.
  • Helps us track what our clients are interested in and provides us with valuable insights into how they navigate around our site. Canddi also works with our BMS software to help us maximise sales leads.

Cons

  • Can't think of anything major but if I had to be picky it would be really useful to be able to sort list views by a column choice and not just by activity or session.
  • Does what it says on the tin.
  • I don't think there are any negatives with CANDDI - I haven't experienced any so far.
  • I don't like the mobile version of canddi as much as the desktop version.

Pros & Cons from Real Users

Pros

  • I like how it allows us to identify which products are most popular and adjust our marketing strategies accordingly. In addition, its customized reports and dashboards enable clear visualization of data, helping to make informed decisions quickly. Advanced segmentation features allow us to analyze specific audiences, which is crucial for personalizing user experiences.
  • Google Analytics is essential in our business to understand our customers' behavior and optimize our online strategy. We can see where our visitors come from, what pages they visit and how long they spend in each section. This helps us identify which products are most popular and where we should focus our marketing efforts.
  • I like its ability to provide conversion metrics that are particularly useful for evaluating the effectiveness of our marketing campaigns and adjusting strategies in real time. The enhanced e-commerce tracking feature allows us to analyze product performance and the effectiveness of promotions, which is crucial for maximizing sales.
  • Google Analytics is one of the most trusted platforms that I have used when it comes to data. The user behavior analysis is very good. Also, the conversation rate tracking and the overall website analysis is very good.
  • It offers various competitive features which are remarkable for digital success like Comprehensive data tracking, user friendly interface, customization & flexibility, Integration with other google services.

Cons

  • The learning curve is steep, and it takes time to master all its functionalities.
  • Setting up event and conversion tracking correctly takes time and technical knowledge, which can be a challenge for smaller businesses.
  • The sheer amount of data and options available can be overwhelming, making it difficult to identify the most relevant metrics.
  • The new GA 4 is little bit complex and understanding the platform can be a little bit tough.
  • Apart from being a amazing data analytics tool there are various considerations like - Steep learning for advanced features, Data sampling for large websites, Limited historical data in Free version etc.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Campaign and Digital Intelligence
Founded: 2009
United Kingdom
www.canddi.com

Company Information

Google
Founded: 1998
United States
www.google.com

Alternatives

Alternatives

Heap

Heap

Contentsquare

Categories

Categories

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Lead Capture Features

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Nurturing Features

A/B Testing
Campaign Management
Drip Campaigns
Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Performance Metrics
Personalization
Pipeline Management

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Blogger
Calltracks
Instapage
Jimdo
Squarespace
Tumblr
Wix
WordPress
Zoho CRM
DashThis
EmailAnalytics
ExpressPigeon
LearningCart
Numerics
Stack Moxie
SurveySparrow
Synap
Trafft
Videoform
ZAP Data Hub

Integrations

Blogger
Calltracks
Instapage
Jimdo
Squarespace
Tumblr
Wix
WordPress
Zoho CRM
DashThis
EmailAnalytics
ExpressPigeon
LearningCart
Numerics
Stack Moxie
SurveySparrow
Synap
Trafft
Videoform
ZAP Data Hub
Claim CANDDi and update features and information
Claim CANDDi and update features and information
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Claim Google Analytics and update features and information