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About

The call tracking platform of choice for Search, Display and Print Advertisers. AvidTrak was created to solve the offline conversion tracking problems that some of our clients were facing. Because of our know-how and expertise in internet advertising and PPC advertising we believe that our solution of call tracking is tailored for the professionals in our space. Track phone calls back to all your marketing and advertisement channels: Search, Social, Display and Print using AvidTrak supplied numbers and tracking software. Enterprise Call Tracking - Use Your Own Numbers and Minutes with AvidTrak software to save Big on call tracking costs. Use Dynamic Phone Number Insertion to know which PPC keyword works best in creating phone call leads. Use Conversion Path Report to know which web page(s) engage your audience and create calls. Record phone conversations of your incoming calls and playback on any device.

About

CallRail is here to bring complete visibility to the marketers who rely on quality inbound leads to measure success. Our customers live in a results-driven world, and giving them a clear view into their digital marketing efforts is a first priority for CallRail. We see the opportunities in surfacing and connecting data from calls, forms, chat and beyond—helping our customers get to better outcomes.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that want to track online and offline call conversions.

Audience

Small to medium businesses, data driven marketers, sales teams, and more.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free Trial with $20 credit, no credit card required..
Usage fee of $2.00 per Phone Number and 6 cents per local minute and 7 cents per toll free minute. Volume discounts available.
Free Version
Free Trial

Pricing

$45.00/month
Call Tracking - $45/ mo.
Marketing Analytics - $95/mo.
Conversation Analytics - $95/mo.
Analytics Suite - $145/mo.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 4.8 / 5

Pros & Cons from Real Users

Pros

  • Its a great call tracking solution. I use it for tracking my PPC campaigns.

Cons

  • I didn't find one. It have all I want, I can track all my campaigns hassle free.

Pros & Cons from Real Users

Pros

  • Straightforward call tracking platform for marketing. I used it for a direct mail campaign we were testing into and it was very easy to get a live look at calls made from the postcards.
  • • It integrates many business tools including Slack and Hubspot. • Easy to visualize data and great call intelligence. • Helps to capture and bring business leads. • Powerful reports and lead management platform.
  • We use this for our clients when running ads. It's the best way to easily swap out numbers on your site for tracking ones.

Cons

  • I felt like I really needed to go back and make sure I wasn't overpaying. It ended up with me paying 3 months of services that I really didn't need because I didn't carefully check upon signup.
  • • We had an overall positive experience with it.
  • Some people struggle with the concept of how it works but it does wonders.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

AvidTrak
Founded: 2009
United States
avidtrak.com

Company Information

CallRail
Founded: 2011
United States
www.callrail.com

Alternatives

Alternatives

Categories

Categories

Call Tracking Features

Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
CRM
IVR / Voice Recognition
Keyword Tracking

Lead Management Features

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Landing Page Features

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

SMS Marketing Features

2-Way Messaging
Artificial Intelligence
Contact Management
Mass Texting
Message Personalization
MMS
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Call Recording Features

Archiving
Call Sharing
Distributed Call Recording
Event Triggered Recording
File Transfer
Instant Retrieval
On-Demand Recording
Recording Bookmarking
Scheduled Recording
Screen Activity Recording
Video Call Recording

Call Tracking Features

Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
CRM
IVR / Voice Recognition
Keyword Tracking

Lead Management Features

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Call Accounting Features

By-Extension Reporting
Call Duration
Call Monitoring
Call Volume
Caller Identification
Inbound Reporting
Outbound Reporting
Unattended Call Management
Who Answered Log

Revenue Intelligence Features

Actionable Insights
Alerts / Notifications
Call Scoring
Conversation Intelligence
CRM Interactions
Dashboard
Email/Message Interactions
Market Intelligence
Phone Call Interactions
Pipeline Visibility
Sales Coaching
Video Call Interactions

Integrations

6Storage
AccessOwl
Aritic Mail
Capsule
Contractor+
Convert Experiences
Instapage
LumenAd
Marin Software
NinjaCat
REIPro
Rank Ranger
Referrizer
Replyify
ReportGarden
Salesforce
Supermetrics
TextDeliver
VisitorTrack
WordPress

Integrations

6Storage
AccessOwl
Aritic Mail
Capsule
Contractor+
Convert Experiences
Instapage
LumenAd
Marin Software
NinjaCat
REIPro
Rank Ranger
Referrizer
Replyify
ReportGarden
Salesforce
Supermetrics
TextDeliver
VisitorTrack
WordPress
Claim AvidTrak and update features and information
Claim AvidTrak and update features and information
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Claim CallRail and update features and information