Audiense

Audiense

5.0 out of 5 stars
Audiense NowKnow

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Audiense:

About

Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
NowKnow:

About

NowKnow helps you get market research done in hours instead of weeks. Ask questions, upload designs, and get thoughtful feedback from AI personas that represent your target audience. Key Features Fast Results: Get detailed feedback within hours instead of waiting weeks for traditional surveys Realistic Feedback: AI personas provide authentic responses based on real demographic profiles Visual Testing: Upload images and designs to get feedback on everything from logos to interfaces No Privacy Concerns: Since responses come from AI personas, there's no GDPR/CCPA compliance needed Benefits Test More Ideas: Run multiple studies quickly and affordably Iterate Freely: Adjust your questions and run new versions instantly Target Precisely: Get feedback from specific demographic groups Move Faster: Make informed decisions without long research delays Use Case Test everything from marketing messages to visual designs.
Audiense:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
NowKnow:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
Audiense:

Audience

Marketers and researchers who want to identify relevant audiences, discover actionable insights and inform their strategies.
NowKnow:

Audience

Entrepreneurs, Data Scientists
Audiense:

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported
NowKnow:

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported
Audiense:

API

Offers API Supported
NowKnow:

API

Offers API Not Supported
Audiense:

Screenshots and Videos

NowKnow:

Screenshots and Videos

No images available
Audiense:

Pricing

Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version Supported
Free Trial Not Supported
NowKnow:

Pricing

$15/month
Free Version Supported
Free Trial Not Supported
Audiense:

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5
NowKnow:

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software
Audiense:

Pros & Cons from Real Users

Pros

  • Self-service. Generate reports take only some minutes. 2 types of.segmentation. Personally Insights are incredibly helpful. Integrates very well with social Listening.

Cons

  • Nothing really come to my mind but I wish it would have more integrations although they clearly say they are working on it.
Audiense:

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported
NowKnow:

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported
Audiense:

Company Information

Audiense
Founded: 2011
United Kingdom
audiense.com
NowKnow:

Company Information

NowKnow
Founded: 2024
United States
nowknow.ai/
Audiense:

Alternatives

GWI

GWI

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Audiense:
KPI6

KPI6

KPI6.com
NowKnow:
Audiense:
NowKnow:
Audiense:
NowKnow:
Audiense:
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Audiense:

Categories

NowKnow:

Categories

Market Research Supported
Audiense:

Market Research Features

Benchmarking Supported
Compensation Management Not Supported
Data Management Supported
Email / Online Not Supported
Face-to-Face Not Supported
Panel Management Not Supported
Paper-Based Not Supported
Phone-Based Not Supported
Sample Management Supported
Statistical Analysis Not Supported
Survey Management Not Supported

Audience Intelligence Features

AI / Machine Learning Supported
Audience Segmentation Supported
Competitive Intelligence Supported
Content Tracking Supported
Data Visualization Supported
Data-Driven Insights Supported
Filters / Search Supported
Image Recognition Supported
Sentiment Analysis Supported
Social Listening Supported
Social Media Analytics Supported
Trend Tracking Supported

Influencer Marketing Features

Campaign Management Not Supported
CRM Not Supported
Faceted Search / Filtering Not Supported
Influencer Discovery Supported
Payment Tracking Not Supported
ROI Tracking Not Supported
Social Media Monitoring Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Supported
Website Analytics Not Supported

Social Media Analytics Tools Features

Campaign Analytics Supported
Competitor Monitoring Supported
Customizable Reports Supported
Engagement Tracking Supported
Influencer Tracking Not Supported
Multi-Channel Data Collection Supported

Social Media Marketing Features

Analytics Supported
Automated Publishing Not Supported
Contact Management Not Supported
Content Management Not Supported
Conversion Tracking Not Supported
Customer Targeting Not Supported
Keyword Filtering Supported
Multi-Account Management Supported
Post Scheduling Not Supported

Social Media Monitoring Features

Audience Segmentation Supported
Competitive Analysis Supported
Configurable Alerts Not Supported
Customer Engagement Not Supported
Dashboard Supported
Impact Scoring Not Supported
Influencer Tracking Not Supported
Reputation Management Not Supported
Sentiment Analysis Not Supported
Trend Tracking Not Supported
Audiense:

Integrations

Brandwatch Supported
Buffer Supported
Hootsuite Supported
Lumen by Talkwalker Supported
Meltwater Supported
Pulsar Platform Supported
X (Twitter) Supported
NowKnow:

Integrations

Brandwatch Not Supported
Buffer Not Supported
Hootsuite Not Supported
Lumen by Talkwalker Not Supported
Meltwater Not Supported
Pulsar Platform Not Supported
X (Twitter) Not Supported
Audiense:
Claim Audiense and update features and information
Claim Audiense and update features and information
NowKnow:
Claim NowKnow and update features and information
Claim NowKnow and update features and information