Audience
Marketers and researchers who want to identify relevant audiences, discover actionable insights and inform their strategies.
About Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Pricing
Pricing Details:
Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version:
Free Version available.
Company Information
Audiense
Founded: 2011
United Kingdom
audiense.com
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
Training
Documentation
Webinars
Videos
Support
Phone Support
Online
Audiense Frequently Asked Questions
Audiense Product Features
Audience Intelligence
AI / Machine Learning
Supported
Audience Segmentation
Supported
Competitive Intelligence
Supported
Content Tracking
Supported
Data Visualization
Supported
Data-Driven Insights
Supported
Filters / Search
Supported
Image Recognition
Supported
Sentiment Analysis
Supported
Social Listening
Supported
Social Media Analytics
Supported
Trend Tracking
Supported
Influencer Marketing
Influencer Discovery
Supported
Social Media Monitoring
Supported
CRM
Not Supported
Campaign Management
Not Supported
Faceted Search / Filtering
Not Supported
Payment Tracking
Not Supported
ROI Tracking
Not Supported
Market Research
Benchmarking
Supported
Data Management
Supported
Sample Management
Supported
Compensation Management
Not Supported
Email / Online
Not Supported
Face-to-Face
Not Supported
Panel Management
Not Supported
Paper-Based
Not Supported
Phone-Based
Not Supported
Statistical Analysis
Not Supported
Survey Management
Not Supported
Marketing Analytics
Social Media Metrics
Supported
A/B Testing
Not Supported
Campaign Management
Not Supported
Channel Attribution
Not Supported
Customer Journey Mapping
Not Supported
Dashboard
Not Supported
Performance Metrics
Not Supported
Predictive Analytics
Not Supported
ROI Tracking
Not Supported
Website Analytics
Not Supported
Social Media Analytics Tools
Campaign Analytics
Supported
Competitor Monitoring
Supported
Customizable Reports
Supported
Engagement Tracking
Supported
Multi-Channel Data Collection
Supported
Influencer Tracking
Not Supported
Social Media Marketing
Analytics
Supported
Keyword Filtering
Supported
Multi-Account Management
Supported
Automated Publishing
Not Supported
Contact Management
Not Supported
Content Management
Not Supported
Conversion Tracking
Not Supported
Customer Targeting
Not Supported
Post Scheduling
Not Supported
Social Media Monitoring
Audience Segmentation
Supported
Competitive Analysis
Supported
Dashboard
Supported
Configurable Alerts
Not Supported
Customer Engagement
Not Supported
Impact Scoring
Not Supported
Influencer Tracking
Not Supported
Reputation Management
Not Supported
Sentiment Analysis
Not Supported
Trend Tracking
Not Supported
Audiense Additional Categories
Audiense Verified User Reviews
Write a Review-
Probability You Would Recommend?1 2 3 4 5 6 7 8 9 10
"Amazing platform to understand cultural audience Insights" Posted 2021-08-13
Pros: Self-service.
Generate reports take only some minutes.
2 types of.segmentation.
Personally Insights are incredibly helpful.
Integrates very well with social Listening.Cons: Nothing really come to my mind but I wish it would have more integrations although they clearly say they are working on it.
Overall: This is a very good product if you want to understand inside out a particular audience or community.
Read More...Reply from AudiensePosted 2022-09-26
Thank-you so much for your feedback! Since your review, we have been working on more integrations with Social Listening platforms, and other platforms such as Semrush. (And there's still more in the works!) If you have further details on the type of integrations you would like to see from us, please email us at productrequest@audiense.com
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