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Audience

Agencies and businesses of all sizes that want to improve the value and ROI they get from social media

About Sprout Social

Build and grow stronger relationships on social. Understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption. Discover the most robust and cohesive social media business solution, built to scale. Uncover trends and actionable insights from social data to inform marketing and brand strategy. Plan, organize, schedule and deliver content as a team with cross-network social publishing. Streamline social monitoring and improve responsiveness with a unified inbox. Drive strategic decision making across the business with rich social data and dashboards. Real people, real brands, real connection. Customers share why they choose Sprout’s social media management software and solutions.

Pricing

Starting Price:
$199/seat/month
Free Trial:
Free Trial available.

Integrations

Ratings/Reviews - 11 User Reviews

Overall 4.4 / 5
ease 4.6 / 5
features 4.2 / 5
design 4.5 / 5
support 4.3 / 5

Company Information

Sprout Social
Founded: 2010
United States
www.sproutsocial.com

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
iPhone
iPad
Android
Training
Documentation
Live Online
Webinars
In Person
Support
Phone Support
24/7 Live Support
Online

Sprout Social Frequently Asked Questions

Q: What kinds of users and organization types does Sprout Social work with?
Q: What languages does Sprout Social support in their product?
Q: What kind of support options does Sprout Social offer?
Q: What other applications or services does Sprout Social integrate with?
Q: Does Sprout Social have a mobile app?
Q: What type of training does Sprout Social provide?
Q: Does Sprout Social offer a free trial?
Q: How much does Sprout Social cost?

Sprout Social Product Features

Employee Advocacy

Content Library Creation Not Supported
Post Scheduling Not Supported
Reporting / Analytics Not Supported
Social Sharing Gamification Not Supported
Mobile Access Not Supported
Content Controls / Compliance Not Supported
Tiered User Permissions Not Supported
Push / Email Notifications Not Supported

Influencer Marketing

Campaign Management Not Supported
CRM Not Supported
Faceted Search / Filtering Not Supported
Influencer Discovery Not Supported
Payment Tracking Not Supported
ROI Tracking Not Supported
Social Media Monitoring Not Supported

Reputation Management

Campaign Management Supported
Response Management Supported
Review Monitoring Supported
Social Media Metrics Supported
Social Media Monitoring Supported
Gamification Not Supported
Review Generation Not Supported
Sentiment Analysis Not Supported
White Label Not Supported

Social Media Analytics Tools

Customizable Reports Not Supported
Multi-Channel Data Collection Not Supported
Campaign Analytics Not Supported
Influencer Tracking Not Supported
Engagement Tracking Not Supported
Competitor Monitoring Not Supported

Social Media Management

Automated Publishing Supported
Brand Tracking Supported
Content Management Supported
Customer Engagement Supported
Multi-Account Management Supported
Multi-User Collaboration Supported
Post Scheduling Supported
Reporting/Analytics Supported
Social Media Monitoring Supported

Social Media Marketing

Analytics Supported
Automated Publishing Supported
Contact Management Supported
Content Management Supported
Conversion Tracking Supported
Customer Targeting Supported
Keyword Filtering Supported
Multi-Account Management Supported
Post Scheduling Supported

Social Media Monitoring

Competitive Analysis Supported
Customer Engagement Supported
Dashboard Supported
Influencer Tracking Supported
Sentiment Analysis Supported
Trend Tracking Supported
Audience Segmentation Not Supported
Configurable Alerts Not Supported
Impact Scoring Not Supported
Reputation Management Not Supported

Social Networking

Advertising Management Not Supported
Blogs Not Supported
User Profiles Not Supported
Group Management Not Supported
Privacy Options Not Supported
Activity / News Feed Not Supported
Social Media Tagging Not Supported
Event Management Not Supported
Data Security Not Supported
Media Library Not Supported
Social Media Integration Not Supported
Real-time Chat Not Supported

Sprout Social Additional Categories

  • A Sprout Social User
    Senior Project Manager
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Manage multiple social platforms from one place"

    Posted 2022-10-29

    Pros: The best feature l liked is post-drafting. It gives you the option to schedule content and publish automatically according to time and date. Its UI is very simple. It provides very informative analytics data with great accuracy.

    Cons: Randomly. the linked social account gets logged out, especially on Facebook.

    Overall: Overall, Sprout Social is a very robust social media management platform. It gives us the ability in our hands to schedule, track posts, and engage with clients across different social media platforms from one dashboard. Its analytics shares highly informative data.

    Read More...
  • Jeff B.
    Marketing Manager
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great Tool, Highly Recommended"

    Posted 2022-05-13

    Pros: Sprout is very easy to use and has a lot of brilliant features like keyword and competitor monitoring. The tool is perfect for planning posts in advance, moreover Sprout Social has a viral post plugin that lets users plan the post on the best time of the day.

    Cons: Sprout lets us set only 1 timezone; if an agency/company wants to use 2 accounts from 2 different countries then it creates a problem.

    Overall: I have used tools like Hootsuite, Buffer etc for work, but Sprout has come across to be the best among them. Their team plans 1 on 1 call every 3 months to ensure that a user isn't facing any problem.

    Read More...
  • A Sprout Social User
    Founder
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 1 - 25
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Switched from Sprout, but was a happy user!"

    Posted 2021-12-02

    Pros: The UI is amazing and easy to navigate. It does what you'd expect for scheduling and managing social media content — as well as a community as a whole. Their UI was almost as good as their support! They're always available to help.

    Cons: The price was just too high to keep us on their books — they were flexible at first, but a change in plans wouldn't allow us to stay with them so we found a less expensive solution.

    Overall: Overall you won't find many options that are better than Sprout — and if your checkbook can afford it, I'd say go for it. If nothing else, see if they still have a free trial and start there!

    Read More...
  • Samantha H.
    Digital Marketing Specialist
    Used the software for: 1-2 Years
    Frequency of Use: Monthly
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Organizing Content"

    Posted 2021-11-02

    Pros: I've used this app for a few different-sized businesses and it's been so helpful every time to get content planned and organized ahead of time. Easy to arrange and update.

    Cons: The only downfall is the cost. I think that depending on the size of the business it should vary.

    Overall: The main perk is being able to organize all of the social media accounts associated with each business. Really make everything cohesive.

    Read More...
  • Joshua C.
    System Analyst
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 500 - 999
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Sprout Social has enabled us to deliver the best client experience "

    Posted 2021-07-28

    Pros: Sprout Social has enabled us to deliver the best client experience with utmost efficiency and at the same time casually. With Sprout Social's smart inbox, we can review and answer all comments, tags and mentions easily. It is also easy to use and makes it easy to manage multiple accounts under one single platform. Sprout Social's capability we are able to have strategies that are effortless, organized and consistent.

    Cons: I have not found anything i dislike about the software. It has delivered all what we expected.

    Overall: Sprout Social has enabled us to keep engaging with our audience and know their stand at all times. Sprout has automated our workflow process and eliminated manual work, enabling us to focus more on delivering the best customer experience n all our social media platforms.

    Read More...
  • Michael M.
    Software Development
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Marketing and advertising two reasons for its existence"

    Posted 2021-07-02

    Pros: It simply helps me create automation of my products with social networks; I monitor projects on platforms like Instagram without problems. The support is excellent, the updates are constant, and I like the interface.

    Cons: I want Sprout Social to be more diversified in its functions, for example, simplify or detach one process in two; some like drag and drop that besides that have to cut, edit, more.

    Overall: We have been using it for a long time; it has been a fundamental pillar in constructing our brand with digital marketing processes. It has had a direct impact on our clients, sales, and strategies. It works and relates perfectly with our organization. Today there is a lot of demand for advertising, marketing, email marketing, campaigns, and social media, so you have to have the initiative to find software like this to navigate all of these areas.

    Read More...
  • Kamau G.
    Construction Engineer
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Why is Sprout Social Great "

    Posted 2021-04-20

    Pros: I like a few things about Sprout Social. First, the software is affordable. Secondly, the tool comes with great features and works seamlessly.
    The software was easy to integrate and understanding many features is easy thanks to the ever improving UI.

    Cons: Well, for the time I have used Sprout Social, I cannot really think of any time I had problems with the software.

    Overall: My experience with Sprout Social has been amazing. It works well when it comes to managing our social media pages. Everything from analysis to scheduling is seamless.

    Read More...
  • Robert B.
    Human Resources Leader
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Sprout Social has an advanced level for network management and administration"

    Posted 2021-03-21

    Pros: We start by highlighting the excellent customer service that Sprout Social has, we had two small problems and in less than two hours they had already solved them, this team is exceptional. We have automatically configured the option to export PDF files to streamline our campaign flow. The simplicity of the main dashboard also stands out as it is very easy to use.

    Cons: You can't rely 100% on the impressions calculations that Sprout Social shows us, as they don't resemble the ones that Twitter and Facebook handles. It does not have full Instagram adaptability, which slows down its use with that social network. They also don't have full adaptability with LinkedIn, causing us to sometimes have to make posts manually.

    Overall: We implemented the optimization of all our enterprise social networks so we can manage from one place, that saves us too much time and money when automating posts. With Twitter's excellent scheduling, we highly recommend Sprout Social, it's one of the best features this software has. It's great to have the ability to export calendars to already scheduled posts. Despite the bugs, Sprout Social has excellent integration with almost all major social networks.

    Read More...
  • Emily N.
    Human Resources Manager
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "A Powerful Social Media Management Tool "

    Posted 2021-03-01

    Pros: Implementing Sprout Social was easy and the tool works well
    Managing social media and growing out business social following has been easy with this tool.
    The dashboard is rich with great features
    Using the tool is effortless.

    Cons: Sprout Social is amazing and I cannot complain as it works magic with social media management.

    Overall: We have been using Sprout Social as our main social media management tool and it has proved to be the best thanks to the many features, reliability and affordability.

    Read More...
  • ANURAG S.
    Marketing Analyst
    Used the software for: Less than 6 months
    Frequency of Use: Daily
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "All in one Social Media Management "

    Posted 2020-07-02

    Pros: Sprout Social is a social media management platform which provides all features required for effective management and engagement of the user base through a single dashboard. The feature it offers -
    - Single Inbox for all social media accounts.
    - Set Schedule and queue posts
    - Review/Rating management
    - Suggests optimal send time
    - Chat Bots and Automation tools

    Cons: Sprout Social offers very realistic features, which helps us maintaining good Social media based customer relationship. I don't think it's too easy without Sprout Social.

    Overall: Sprout Social offers complete social media management solution from a single dashboard. It helps my team to do effective social media marketing and engagement. It offers a Master inbox which has all the direct messages from user form all connected social media accounts. It gives us ability to schedule posts and even create queue of posts, which is very helpful in case of series of posts needed to published in order. It suggest the optimal time to publish the post- it works based on the history, at what time of day your users were most active.

    Read More...
  • A Sprout Social User
    Ceo
    Used the software for: Free Trial
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Lack of features"

    Posted 2020-05-05

    Pros: I didn't like how limited this program is and it was hard to use. Didn't seem to be easy to set up either.

    Cons: I think there's a lot better programs out there to use.

    Overall: They're too overpriced and don't offer as many features as other programs like Hootsuite or ContentStudio do.

    Read More...
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