atypica.AI

Personno is an AI-powered market research platform offering seamless access to a database of AI respondents modeled on real individuals for conducting surveys and interviews. These AI respondents represent diverse demographics and behaviors, providing businesses with realistic, actionable insights. Users can design and deploy surveys or conduct interviews to gather feedback on products, services, or marketing strategies. Personno’s advanced analytics tools process responses to identify trends, preferences, and areas for improvement, all presented in intuitive, easy-to-interpret reports. By eliminating the need for manual respondent recruitment, Personno streamlines market research, delivering fast, reliable insights to drive informed decision-making for businesses of all sizes.

Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.