Altcraft vs. Mailchimp Comparison


Altcraft Altcraft Platform	Mailchimp Intuit Mailchimp	+	+
Learn More Update Features	Learn More Update Features	Add To Compare	Add To Compare


		Related Products GetResponse GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward. 1,801 Ratings Visit Website ActiveCampaign ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors. Read our ROI report for methodology 17,400 Ratings Visit Website Maropost Marketing Cloud Automate the moments that move customers to buy. Stop running email in one tool and SMS in another. Marketing Cloud puts lifecycle messaging in one place: email, SMS, journeys, and audience — so your team isn’t maintaining duplicate segments, suppressions, or reporting when campaigns and automations touch the same customer. Built for eCommerce brands running promotional and retention programs at scale. What you get: * Email and SMS campaigns from one contact spine * Journey Builder for abandoned cart, win-back, post-purchase, and promotional automations * Segmentation, acquisition forms, and landing pages * eRFM analytics and campaign revenue reporting * Deliverability controls: authentication, throttling, ISP feedback, and list hygiene * Integrations with third-party and Maropost-native apps Set it up once. Marketing Cloud takes it from there. 152 Ratings Visit Website Letsignit Letsignit is a centralized email signature management platform for organizations of all sizes. Create, assign, and manage signatures for all employees, standardize formats company-wide, and reduce manual requests with updates driven by directory data such as Active Directory. Designed for Microsoft 365 and Exchange environments and compatible with common email clients, it supports brand consistency and compliance while giving Marketing and Comms controlled access to run targeted banner campaigns. Hosted on Microsoft Azure and certified ISO 27001 and ISO 27018, Letsignit meets enterprise security requirements and keeps signature management simple at scale. 274 Ratings Visit Website Pipedrive Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier. 12,537 Ratings Visit Website Odoo Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible. 1,729 Ratings Visit Website Extole Extole is an enterprise offer management platform powering personalized incentive programs across the entire customer lifecycle. Leading B2C brands choose Extole to build and optimize loyalty, referral, ambassador, promotional, and offer programs at scale. Highly configurable and AI-accessible, Extole fits seamlessly into every team’s agentic workflow through MCP and CLI access, plus an in-platform AI assistant. Marketers build and track intelligent offer programs that motivate action. Product teams embed personalized offers into digital experiences to drive engagement and growth. Developers extend the platform through APIs, SDKs, and partner integrations. Behind every campaign, Extole orchestrates creative content, rules, and reward fulfillment, dynamically adapting each offer to the audience and channel. Our enterprise-grade infrastructure ensures every offer is delivered securely, accurately, and reliably. Build your next offer program with Extole. 71 Ratings Visit Website Knak Knak is the no-code platform that empowers self-sufficient marketing teams to create beautiful, on-brand emails and landing pages — without relying on developers or agencies. Built for speed and collaboration, Knak streamlines campaign production with modular templates, real-time editing, simple collaboration, and seamless integrations with leading MAPs like Adobe Marketo Engage, Salesforce Marketing Cloud, Oracle Eloqua, and more. Whether you're supporting global teams or launching fast-turn campaigns, Knak helps you go from brief to build in minutes—not weeks. Say goodbye to bottlenecks and hello to marketing agility. 169 Ratings Visit Website Birdeye Birdeye builds AI agents for multi-location brands — trusted by the largest enterprise brands globally, including Sutter Health, Aspen Dental, Sun Auto and Caesars Entertainment. We give you AI coworkers at every location — for marketing, operations, and customer experience — that do the jobs your business needs done by employing multiple agents that work together to win AI visibility, convert demand, and deliver a consistent customer experience. Enterprise-Ready → Built for Scale SSO, audit logging, HIPAA, SOC 2, and GDPR. Role-based access, tiered approvals, and location-level reporting give corporate and local teams the control they need. So you stay in control while AI handles execution across hundreds of locations. With teams across the U.S., U.K., Australia, and India, Birdeye is redefining how enterprises win locally at scale. 5,194 Ratings Visit Website Adzooma Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple. 253 Ratings Visit Website
About Altcraft Platform is an omnichannel CDP . Distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Collect customer profiles - Entire history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Automate marketing workflow - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful email builder Communicate via digital channels - Messengers - SMS marketing - Rich mobile and web push - Banners, social & custom channels - Forms Check analytics in real time - Pixel goals - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary reports	About Mailchimp is a marketing automation platform boasting 11 million users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while fitting into their existing workflows. Businesses including TEDTalks, Shutterstock, Boston Market, Nikon India use Mailchimp to drive revenue through emails. Founded in 2001 and based in Atlanta with offices in Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. In 2021 Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, the company has released 100+ new features to help its customers. Mailchimp Transactional adds API-first email and SMS delivery with 99.99% uptime and sub-second speed.
Platforms Supported Windows Not Supported Mac Not Supported Linux Supported Cloud Supported On-Premises Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Banks, Insurance companies, Education, Retail companies, Online services, Agencies, IT companies etc.	Audience Businesses of all sizes that want cloud-based email marketing, transactional email, and SMS — all in one platform.
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $300/mo On-Premise has: Unlimited number of platform users. Unlimited number of communications. Unlimited number of subscribers. Send a request to get the price list on the Cloud or On-Premise. Free Version Not Supported Free Trial Supported	Pricing $9.99 per month Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 4.5 / 5 ease 4.7 / 5 features 4.5 / 5 design 4.6 / 5 support 4.4 / 5 Read all reviews
	Pros & Cons from Real Users Pros I have used Mailchimp for many years. When we launched our platform for camp ground and outdoor adventure parks a few years back I defaulted to using Mailchimp because of my experience with their platform. It has matured a lot over the years but it still remains very easy to use with drag and drop email templates, sequences, and has much stronger contact management capabilities than when I first started with the tool. Mailchimp is easy to set up and add contacts to. The AI and automated templates provided are helpful. Suggestions given about sentences and titles are very useful. Mailchimp is extremely intuitive and easy to use and we've never had a major issue. The email builder is so easy to use and does everything you'd hope it would. Simple to format and send large group emails/updates. Including a branding kit for Church logos and fonts would be great and bulk deletion of uploads would be helpful. I don’t like much right now about Mailchimp. We have tried to contact you via chat and online without a response at all about why not we cannot add photographs to our emails anymore. We used to be able to use that feature. Cons You do have to pay based on total contacts so even as people unsubscribe you can end up paying for people you can't market to. But you also can't remove them from your list as you need to be able to track their unsubscribe data in case it is questioned in the future. Slightly more suited to American consumers. But easy to adapt for NZ. Some of the audience management functions could be a bit easier to use, especially when you have duplicates who have an incorrect email address and a correct one--it would be great to flag those. If it had a convert to print format feature, I would be hooked! To be able to generate printed church Bulletins from the weekly email would be amazing!!! I don’t like your lack of response. We have tried to reach you via chat and an email.
Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information Altcraft Platform Founded: 2015 Russia www.altcraft.com/en/	Company Information Intuit Mailchimp Founded: 2001 United States www.mailchimp.com
Alternatives Ortto	Alternatives ActiveCampaign
User.com	Maropost Marketing Cloud Maropost
Notificare	Act!
WebEngage	Constant Contact
Klaviyo View All	Klaviyo View All
Categories Account Based Marketing Supported Campaign Management Supported Customer Engagement Supported Customer Loyalty Supported Direct Mail Automation Supported Email Marketing Supported Email Template Design Supported Marketing Automation Supported Push Notifications Supported SMS Marketing Supported	Categories Bulk Email Supported Campaign Management Supported Conversion Rate Optimization Supported CRM Supported Domain Name Registrars Supported Drag and Drop Email Builders Supported eCommerce Supported eCommerce Marketing Supported Email Marketing Supported Email Newsletter Supported Email Personalization Supported Email Template Design Supported Email Tracking Supported Landing Page Supported Lead Scoring Supported Marketing Automation Supported Retargeting Supported SMS Marketing Supported Social Media Advertising Supported Social Media Management Supported Social Media Marketing Supported Website Builder Supported
Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Not Supported Multi-Campaign Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported SMS Marketing Features 2-Way Messaging Not Supported Artificial Intelligence Not Supported Contact Management Not Supported Mass Texting Not Supported Message Personalization Supported MMS Not Supported Mobile Coupons Not Supported Mobile Keywords Not Supported Polls / Voting Not Supported Reporting/Analytics Supported Scheduled Messaging Not Supported Shortcodes Not Supported Text-to-Win Not Supported Show More Features Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Not Supported Lead Nurturing Not Supported Lead Scoring Not Supported Progress Tracking Not Supported Prospecting Tools Not Supported Target Account Identification Supported Customer Engagement Features Analytics Supported Churn Management Not Supported Communication Management Supported Community Management Not Supported Content Syndication Not Supported Feedback Collection Not Supported Gamification Supported Live Chat Not Supported Video Content Not Supported Customer Loyalty Features Corporate Memberships Not Supported CRM Not Supported Customer Activity Tracking Supported Discount Management Not Supported Gift Card System Not Supported Loyalty Card System Not Supported Member Portal Not Supported Membership Management Not Supported No-Card Loyalty System Supported Referral Tracking Not Supported Rewards Management Not Supported Direct Mail Automation Features A/B Testing Supported Analytics/Reporting Supported Campaign Management Supported Data Import/Export Supported Delivery Tracking Supported Design Management Supported Event Triggered Mailings Supported List Scrubbing Not Supported Mailing List Purchasing Not Supported Mailing Services Integration Not Supported Pre-made Templates Not Supported Printing Services Integration Not Supported Response Alerts Not Supported Push Notifications Features A/B Testing Not Supported Analytics Supported Campaign Segmentation Supported Contextual Targeting Supported Device Targeting Supported Expiry Notifications Not Supported Geo Targeting Not Supported Mobile Notifications Supported Notification Scheduling Supported Visual Notifications Supported Web Notifications Supported	Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Supported Multi-Campaign Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Email Template Design Features A/B Testing Not Supported Code From Scratch Not Supported Drag & Drop Editing Supported Image Library Not Supported Import HTML Code Not Supported Mobile-Friendly / Responsive Not Supported Potential Issue Identification Not Supported Premade Templates Not Supported Proofing Not Supported Reporting / Analytics Not Supported Text Editor Not Supported Theme Editor Not Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Not Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Supported Website Visitor Tracking Not Supported SMS Marketing Features 2-Way Messaging Not Supported Artificial Intelligence Supported Contact Management Not Supported Mass Texting Not Supported Message Personalization Not Supported MMS Not Supported Mobile Coupons Not Supported Mobile Keywords Not Supported Polls / Voting Not Supported Reporting/Analytics Not Supported Scheduled Messaging Supported Shortcodes Supported Text-to-Win Not Supported Show More Features CRM Features Calendar/Reminder System Not Supported Call Logging Not Supported Document Storage Not Supported Email Marketing Supported Internal Chat Integration Not Supported Lead Scoring Not Supported Marketing Automation Integration Supported Mobile Access Not Supported Quotes / Proposals Not Supported Segmentation Supported Social Media Integration Supported Task Management Not Supported Territory Management Not Supported Domain Name Registrars Features DNS Service Not Supported Domain Parking Supported Domain Privacy Supported Email Hosting Not Supported Extended Expiration Protection Not Supported SSL Certificates Not Supported Web Hosting Not Supported Website Builder Supported Email Tracking Features A/B Testing Supported Audience Segmentation Supported Campaign Management Supported Event-Based Notifications Supported Location Tracking Supported Team Management Not Supported Landing Page Features A/B Testing Supported Analytics Supported Drag & Drop Supported Form Creation Supported Real Time Editing Supported Responsive Supported SEO Management Not Supported Templates Supported Retargeting Features A/B Testing Supported Audience Targeting Supported Behavioral Targeting Supported Conversion Tracking Supported Geo Targeting Supported Mobile Retargeting Supported Personalization Supported Recommendation Engine Supported Social Media Retargeting Supported Social Media Management Features Automated Publishing Supported Brand Tracking Supported Content Management Supported Customer Engagement Supported Multi-Account Management Not Supported Multi-User Collaboration Not Supported Post Scheduling Supported Reporting/Analytics Supported Social Media Monitoring Not Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Supported Content Management Supported Conversion Tracking Not Supported Customer Targeting Supported Keyword Filtering Not Supported Multi-Account Management Supported Post Scheduling Supported Website Builder Features Auto Update Not Supported Content Import / Export Not Supported Drag & Drop Supported Invoices Not Supported Landing Pages / Web Forms Supported Newsletter Management Supported Online Booking Not Supported Online Store Builder Not Supported Pre-built Templates Supported Real Time Editing Supported SEO Supported Survey Builder Not Supported White Label Not Supported eCommerce Features Catalog Management Not Supported Channel Management Not Supported CRM Not Supported Customer Accounts Supported Data Security Not Supported Email Marketing Supported Inventory Management Not Supported Kitting Not Supported Loyalty Program Not Supported Mobile Access Not Supported Multi-Store Management Not Supported Order Management Supported Product Configurator Not Supported Promotions Management Not Supported Returns Management Not Supported Reviews Management Not Supported SEO Management Not Supported Shopping Cart Not Supported Templates Not Supported eCommerce Marketing Features AB Testing Supported Abandoned Cart Email Supported Analytics / ROI Tracking Supported Customer Data Profiles Not Supported Dynamic Content Supported Email Marketing Supported Email Personalization Supported Facebook Ads Not Supported Google Ads Not Supported Product Recommendations Not Supported Push Notifications Not Supported Retargeting Not Supported Search Marketing Not Supported Segmentation Supported Signup Forms & Popups Supported SMS Marketing Supported Social Marketing Not Supported Triggered Emails Not Supported Website Visitor Tracking Not Supported
Integrations Facebook Supported V-Unite Not Supported AdSystem Not Supported CTM Not Supported ConeRQ Not Supported DataGuard Not Supported EngageBay Not Supported Ink Cloud Not Supported Integrated MLM Software Not Supported Listflex Not Supported MemberVault Not Supported Mesh Payments Not Supported PastorsLine Not Supported Shown Not Supported UPilot Not Supported We Love Joe Not Supported Webflow Not Supported WiserNotify Not Supported tradeit Not Supported 🌱kvitly Not Supported Show More Integrations View All 2 Integrations	Integrations Facebook Supported V-Unite Supported AdSystem Supported CTM Supported ConeRQ Supported DataGuard Supported EngageBay Supported Ink Cloud Supported Integrated MLM Software Supported Listflex Supported MemberVault Supported Mesh Payments Supported PastorsLine Supported Shown Supported UPilot Supported We Love Joe Supported Webflow Supported WiserNotify Supported tradeit Supported 🌱kvitly Supported Show More Integrations View All 2481 Integrations
Claim Altcraft and update features and information Claim Altcraft and update features and information	Claim Mailchimp and update features and information Claim Mailchimp and update features and information