Audience
Online retailers that ship products and want to improve the post-purchase experience for customers
About Route
Control the customer experience all the way to their doorstep. Route empowers brands to be intentional about their post-purchase experience with visual order tracking, package protection, effortless claim-filing, and the world’s first universal order history. As a share of total commerce moves online, optimizing each phase of the customer journey will become an essential competitive advantage, yet the post-purchase experience has yet to be thoughtfully designed. Route empowers brands to be intentional with their post-purchase experience by taking control from checkout to delivery, creating brand advocates in the process. Customers instantly add Route+ to their online orders at point of checkout, activating an exclusive feature that enables package protection and one-click refunds and reorders. Route+ reduces customer effort through a seamless claims filing process.
Other Popular Alternatives & Related Software
Cleverific
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AfterShip
AfterShip is an AI-powered post-purchase platform designed to help eCommerce businesses improve customer experiences after checkout. The platform provides advanced order tracking, returns management, and delivery intelligence to keep customers informed throughout the shipping process. With integrations across more than 1,200 global carriers, AfterShip delivers accurate shipment updates and estimated delivery dates. Brands can create branded tracking pages and automated notifications that strengthen trust while reducing customer support inquiries. The platform also transforms returns into a revenue opportunity by encouraging exchanges and store credit instead of refunds. By turning post-purchase interactions into personalized experiences, AfterShip helps businesses increase repeat purchases and customer loyalty. Its data insights and reporting tools give brands visibility into post-checkout performance and customer behavior.
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WISMOlabs
WISMOlabs is a context-aware shipment tracking and post-purchase experience platform for ecommerce retailers. Instead of converting each carrier event directly into a notification, WISMOlabs evaluates the complete delivery situation - including shipment, order, carrier, timing, customer, and business-rule context - to decide whether action is needed and what should happen. It then adapts the resulting email, SMS, branded tracking page, webhook, or connected workflow to the situation.
Teams gain real-time shipment visibility, delivery exception management, analytics, and customizable post-purchase experiences. Returns management and delivery-aware review orchestration support a complete customer journey.
WISMOlabs customers typically reduce "Where is my order?" inquiries by 70-90%. The platform is designed for ecommerce brands shipping approximately 500-20,000+ orders per month and supports Shopify, BigCommerce, WooCommerce, Magento, API, and custom integrations.
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Sorted
Sorted is a refreshingly agile and data-driven delivery experience platform powering checkouts, carrier management and post-purchase tracking around the world. Through partnerships with some of the biggest global carriers and customer-obsessed retailers and brands, Sorted transforms the delivery experience into a delight, for everyone who touches it. All your carrier services through one integration. Optimized parcel allocation for you. Better delivery choice for your customers. All your shipment tracking data in one place. Proactive updates for you. Branded communications for your customers. All your Shopify returns, refunds and exchanges are automated. Great value labels for you. Branded returns portal for your customers. An API-first philosophy for delivery experience. Or get up and running immediately with our Shopify returns app. Simple integration and access to the world’s best-performing carriers.
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Pricing
Pricing Details:
Cost to Customer:1% of total cart
Cost to Merchant: Free
Cost to Merchant: Free
Free Version:
Free Version available.
Integrations
Company Information
Route
Founded: 2018
United States
route.com/merchants/
Videos and Screen Captures
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Product Details
Platforms Supported
Cloud
iPhone
iPad
Training
Documentation
Support
Phone Support
Online
Route Frequently Asked Questions
Q: What kinds of users and organization types does Route work with?
Route works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Route support in their product?
Route supports these languages: English.
Q: What kind of support options does Route offer?
Route offers support via phone support and online.
Q: What other applications or services does Route integrate with?
Route integrates with: AmmoReady, Appbrew, Rokt Catalog, Flip, Magento, Prive, ShipCalm, Shopify, WooCommerce, and Wufoo.
Q: Does Route have a mobile app?
Yes, Route has a mobile app for iPad and iPhone.
Q: What type of training does Route provide?
Route provides training in the form of documentation.
Route Product Features
Customer Experience
Dashboard
Supported
Action Management
Not Supported
Analytics
Not Supported
Customer Segmentation
Not Supported
Feedback Management
Not Supported
Knowledge Management
Not Supported
Multi-Channel Collection
Not Supported
Sentiment Analysis
Not Supported
Survey Management
Not Supported
Text Analysis
Not Supported
Trend Analysis
Not Supported
Order Management
Order Tracking
Supported
Back Order Management
Not Supported
Catalog Management
Not Supported
Inventory Management
Not Supported
Order Entry
Not Supported
Order Fulfillment
Not Supported
Recurring Orders
Not Supported
Returns Management
Not Supported
Shipping Management
Not Supported
Special Order Management
Not Supported
