Microsoft Clarity vs. Mixpanel vs. SegMetrics Comparison


Microsoft Clarity Microsoft	Mixpanel	SegMetrics	+
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About See what your users want - with Clarity - Microsoft's free forever visual web analytics tool. Clarity goes behind the numbers of conventional tools and is built to easily integrate with popular products such as Google Analytics to bring your data to life! Clarity is super easy-to-use and captures how real people use your site through amazing features such as: Heatmaps: See at a glance which areas on your page drive the most engagement and how far your visitors scroll with Clarity instant heatmaps. Session Recordings: Find out what's working, learn what needs to be fixed, and test out new ideas. Insights: With our behavior-focused insights, you can quickly discover user frustrations and turn these problems into opportunities. Clarity scales to support even the largest websites processing more than 1 petabyte of data without slowing down your site's performance. No sampling. Built on open source. GDPR and CCPA ready. Stop guessing. Get Clarity.	About At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.	About Get clarity on your True Lead Value every step of the way. Get 100% clarity on where your leads come from, how they act, and how much your marketing is really worth. Get a handle on the KPIs that matter most for your marketing funnels. Built by marketers, for marketers. Understand how each touchpoint in your marketing increases or decreases the value of your leads. Combine touchpoints and lead sources to understand which traffic sources are the most valuable, and track revenue through the entire lifetime of the customer — even years later. Get actionable insights without any coding, spreadsheet exporting, or pivot tables. Get answers to your burning questions in seconds. bring in your existing data, no coding required. Combine data directly from your email marketing tool, merchant accounts and more -- giving you 100% accuracy in your revenue and lead reporting.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Anyone who wants to see web analytics and behavior analytics about their website visitors	Audience Designed for engineering, product, design, and analytics/data teams searching for a solution to manage their operations	Audience Marketers that need a data analytics tool designed to understand how sales are converted into revenue
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $0 Free Version Free Trial	Pricing $89 per month Free Version Free Trial	Pricing $95/month Free Version Free Trial
Reviews/Ratings Overall 4.0 / 5 ease 5.0 / 5 features 4.0 / 5 design 4.0 / 5 support 4.0 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 4.5 / 5 features 4.8 / 5 design 4.8 / 5 support 4.6 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Microsoft Founded: 1975 United States clarity.microsoft.com	Company Information Mixpanel Founded: 2009 United States mixpanel.com	Company Information SegMetrics Founded: 2015 United States segmetrics.io
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heatmap heatmap.com	Segment Twilio	Weberlo
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WebMaxy Analyzer WebMaxy	Pendo	ThoughtMetric
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Categories Customer Journey Mapping Tools Heatmap Marketing Analytics Web Analytics	Categories AB Testing Customer Engagement Customer Journey Mapping Tools Customer Retention Data Analysis Digital Analytics eCommerce Analytics eCommerce Tools Machine Learning Marketing Analytics Mobile App Analytics Predictive Analytics Product Analytics Product Management Web Analytics Website Optimization Tools	Categories Marketing Analytics
Show More Features Heatmap Features Behavioral Mapping Dashboard Dynamic Maps Element Analytics Embeddable Maps For Sales For Science Radial Mapping Territorial Mapping Website Analytics	Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Show More Features AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Customer Journey Mapping Tools Features Action Management Attribution Modeling Behavioral Analytics Collaboration Customer Profiles Data Import / Export Predictive Analytics Surveys & Feedback Templates Data Analysis Features Data Discovery Data Visualization High Volume Processing Predictive Analytics Regression Analysis Sentiment Analysis Statistical Modeling Text Analytics Machine Learning Features Deep Learning ML Algorithm Library Model Training Natural Language Processing (NLP) Predictive Modeling Statistical / Mathematical Tools Templates Visualization Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Product Management Features Collaboration Feedback Collection Idea Management Milestone Tracking Prioritization Product Roadmapping Release Management Requirements Management Resource Management Workflow Management Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking Website Optimization Tools Features Competitor Analysis Content Management Keyword Research Tools Link Management Performance Metrics Problem Area Alerts
Integrations Axis LMS Adaptive Boltic Dashly FAQPRIME Freshpaint Guideflow Humanic KooKoo Lantern LearnWorlds NHANCE NOW Product-Led Alliance Qonversion Teamstack Trimlink Unbounce Userflow Vistaly WiserNotify Show More Integrations View All 24 Integrations	Integrations Axis LMS Adaptive Boltic Dashly FAQPRIME Freshpaint Guideflow Humanic KooKoo Lantern LearnWorlds NHANCE NOW Product-Led Alliance Qonversion Teamstack Trimlink Unbounce Userflow Vistaly WiserNotify Show More Integrations View All 296 Integrations	Integrations Axis LMS Adaptive Boltic Dashly FAQPRIME Freshpaint Guideflow Humanic KooKoo Lantern LearnWorlds NHANCE NOW Product-Led Alliance Qonversion Teamstack Trimlink Unbounce Userflow Vistaly WiserNotify Show More Integrations View All 22 Integrations
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