Matomo vs. Semrush Comparison


Matomo	Semrush	+	+
Learn More Update Features	Learn More Update Features	Add To Compare	Add To Compare


		Related Products Code-Cube.io Code-Cube.io is the full-stack data collection observability platform that protects your dataLayer, tags and conversion data. It detects tracking issues instantly and provides real-time alerts to prevent data loss and performance drops. The platform eliminates the need for manual QA by continuously auditing tracking implementations across websites and applications. Users gain full visibility into how tags and events behave across both client-side and server-side environments. Code-Cube.io ensures that marketing data remains accurate, enabling better decision-making, preventing wasted ad spend and maximizing campaign performance. 7 Ratings Visit Website TrafficGuard Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. The bigger drain is non-incremental traffic: excessive clickers with no intent to convert, and navigational traffic that would have found your brand anyway. All of it inflates cost and corrupts the data your optimisation depends on. TrafficGuard sits inside the advertising journey and verifies traffic in real time, before it reaches your campaigns. Our approach is surgical, not blunt force. Statistical invalidation removes the invalid and protects the genuine, with full transparency into exactly what was actioned and why. The result is cleaner signals, more accurate reporting, and ad spend that reaches real, high-intent users. One platform protects every channel that matters: - Search (Google Search & Performance Max) - Meta (Instagram & Facebook) - Affiliate - Mobile Start with a free 30-day audit in detection mode and see exactly how much invalid traffic is hitting your campaigns. Switch on prevention when you are ready. Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. Trusted by 10,000+ advertisers across multiple industries TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1). 89 Ratings Visit Website Flagsmith Flagsmith is a fully supported open-source feature flag, remote config, and A/B testing service. Use our hosted API, deploy to your own private cloud, or run on-premise. Create and manage feature flags across web, mobile, and server-side applications. Wrap a section of code with a flag, and then use Flagsmith to toggle that feature on or off for different environments, users, or user segments. Feature flags – Release features with phased rollouts and instant rollback capabilities. Remote config – Toggle individual features on and off, and make changes without deploying new code. A/B and multivariate testing – Use segments to run A/B and multivariate tests on new features. Introduce beta programs to get early user feedback. Organization management – Projects, and roles for team members help keep your deployment organized. Integrations – Connect to your favorite tools. MCP and CLI – Set up automated feature management workflows controlled by your AI agents 43 Ratings Visit Website TIMi The most efficient, sovereign & unified "on-premise" data platform available today. Think about the Azure data platform, but on steroids and 100% Sovereign. TIMi is an ethical solution: Zero Lock-In: We gain your trust through exceptional performance and service, not artificial vendor lock-in Fair price & No hidden fees & No price hikes TIMi is a leader in these fields: Data Preparation/ETL/BPA/BPM/ESB - automate the most complex tasks without code - Connect to everything: Sharepoint, SAP, Salesforce, Facebook, GAds, etc. BigData - 1 TIMi-server is faster than 267 Spark-servers - Process any volumetry at negligible infrastructure cost. Process billions of rows in a matter of seconds on a standard 2K€ server. - manage peta-byte Data Lakes AI/ML: We invented the 1st Auto-ML tool in 2007 TIMi is a horizontal solution used in any industry: Manufacturing, Telecoms, Banks, Supermarket chains, Defense, Gov. Also available in EU-hosted sovereign cloud. 68 Ratings Visit Website Passwork Passwork is a password manager built for security-conscious organizations, available as both a self-hosted (on-premise) solution and a secure cloud service. Developed and headquartered in Europe (Barcelona, Spain), Passwork meets GDPR, NIS2, ENS and other European regulatory requirements by design. The self-hosted version stores all passwords and credentials exclusively on your own server. Double-layer AES-256 encryption (server-side and client-side) with zero-knowledge architecture ensures your data stays within your infrastructure. For organizations seeking instant deployment without infrastructure overhead, Passwork Cloud provides a fully managed SaaS option. Hosted in secure data centers in Germany, the cloud platform operates on the same zero-knowledge model. Passwork is ISO/IEC 27001 certified. Both deployment options are trusted by enterprises for secure password sharing, privileged access management, and centralized credential governance. 129 Ratings Visit Website AdRem NetCrunch NetCrunch is commercial, self-hosted, agentless network and IT infrastructure monitoring software for Windows Server. It monitors network devices, servers, virtualization platforms, cloud services, applications, websites, logs, telemetry, and network traffic across on-premises and hybrid IT environments. Network traffic analysis supports NetFlow, sFlow, IPFIX, and other flow technologies. NetCrunch supports 680+ monitoring targets and provides 270+ ready-to-use Monitoring Packs for devices, applications, and operating systems. Licensing is based on monitored nodes and network interfaces rather than individual sensors, checks, or metrics. Real-time dashboards, policy-based monitoring, advanced alerting, and 40+ automated response actions—including remote script execution, service restart, process termination, and device reboot—support centralized monitoring and automated remediation. NetCrunch runs on Windows Server and can monitor infrastructure deployed on-premises, in the cloud, or across hybrid environments. 165 Ratings Visit Website TinyPNG TinyPNG (by Tinify) is a free image optimization tool trusted by developers and designers worldwide. It uses smart lossy compression to compress JPEG, PNG, WebP, AVIF, and JPEG XL (JXL) files by up to 80% without visible quality loss - boosting speed, SEO, and reducing bandwidth. Compress, convert, and resize images via our intuitive web app or powerful API, with an image CDN for fast global delivery. SDKs are available for Python, Node.js, PHP, Java, Ruby, and .NET. Includes an official WordPress plugin and a growing ecosystem of community-built integrations. Tinify is simple and accessible with no complex settings, no guesswork. It just works. Whether you're a beginner or building for scale, you get reliable results fast. All plans start with a generous free tier, and responsive customer support is here when you need help. George the panda 🐼 would be thrilled to see you give it a try. 72 Ratings Visit Website Thinfinity Workspace Thinfinity® Workspace 7 is a comprehensive, secure platform that offers a zero-trust approach, enabling secure and contextual access to corporate virtual desktops, virtual applications, internal web apps, SaaS, and files, whether they are on Windows, Linux, or mainframes. It supports various deployment models, including cloud, on-premise, and hybrid settings, and can be deployed on any cloud provider of your choice. With its proprietary reverse gateway technology, Thinfinity® Remote Workspace 7 ensures secure reverse connections over SSL with TLS 1.3 encryption. This robust approach doesn't require client-side installations, firewall modifications, or the opening of inbound ports on your network, thereby enhancing the security infrastructure of your business. The platform ensures all browser-based connections are secured over HTTPS, offering a wide variety of authentication options, from straightforward User/Password to sophisticated Active Directory authentication. 16 Ratings Visit Website New Relic There are an estimated 25 million engineers in the world across dozens of distinct functions. As every company becomes a software company, engineers are using New Relic to gather real-time insights and trending data about the performance of their software so they can be more resilient and deliver exceptional customer experiences. Only New Relic provides an all-in-one platform that is built and sold as a unified experience. With New Relic, customers get access to a secure telemetry cloud for all metrics, events, logs, and traces; powerful full-stack analysis tools; and simple, transparent usage-based pricing with only 2 key metrics. New Relic has also curated one of the industry’s largest ecosystems of open source integrations, making it easy for every engineer to get started with observability and use New Relic alongside their other favorite applications. 2,941 Ratings Visit Website Google Cloud BigQuery BigQuery is a serverless, multicloud data warehouse that simplifies the process of working with all types of data so you can focus on getting valuable business insights quickly. At the core of Google’s data cloud, BigQuery allows you to simplify data integration, cost effectively and securely scale analytics, share rich data experiences with built-in business intelligence, and train and deploy ML models with a simple SQL interface, helping to make your organization’s operations more data-driven. Gemini in BigQuery offers AI-driven tools for assistance and collaboration, such as code suggestions, visual data preparation, and smart recommendations designed to boost efficiency and reduce costs. BigQuery delivers an integrated platform featuring SQL, a notebook, and a natural language-based canvas interface, catering to data professionals with varying coding expertise. This unified workspace streamlines the entire analytics process. 2,027 Ratings Visit Website
About Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.	About Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.
Platforms Supported Windows Supported Mac Supported Linux Supported Cloud Supported On-Premises Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Organizations interested in a cloud or on-premises open source web analytics solution	Audience Semrush is ideal for digital marketers, SEO professionals, content creators, and businesses of all sizes looking to optimize their digital marketing efforts, improve search rankings, and gain valuable insights for online growth
Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $23 per month Free for on-premise use Free Version Supported Free Trial Supported	Pricing No information available. Free Version Supported Free Trial Supported
Reviews/Ratings Overall 5.0 / 5 ease 4.5 / 5 features 4.5 / 5 design 4.5 / 5 support 4.5 / 5 Read all reviews	Reviews/Ratings Overall 4.7 / 5 ease 4.2 / 5 features 4.7 / 5 design 4.7 / 5 support 4.7 / 5 Read all reviews
Pros & Cons from Real Users Pros We have been using Matomo for about a year (we are a web design company), and we keep adding it to the sites we host for our customers. They are very happy with it, particularly as it is far more friendly for occasional users to understand than Google Analytics. The API is good as well. We develop our own website CMS (Zenario) and have integrated Matomo into it; we've managed to create an experience where analytics appear to administrators while in their site, with a link to the Matomo system for further analysis. It gives insightful user analytics. Very easy to implement and the dashboard provides various graphical analytics. The best alternative of Google Analytics platform. A best open-source analytics platform. Cons Nitpick... the user management system (resetting password etc.) is a little odd and occasionally when creating a user it seems a bit flaky. But really, not much I don't like! Overall it's an outstanding open-source analytics platform.	Pros & Cons from Real Users Pros Very easy to use, gives me most relevant keywords I need for my SEO strategy and good ads strategy. Data is easy to digest Everything that this tool offers is splendid, the competitor analysis specifically is what Semrush excels at, allowing users to gain valuable insights into competitors' strategies. This is the #1 feature that helps us elevate our clients' websites. It becomes a bit difficult at first to get used to this type of platform where there is a large amount of data and graphics, but Semrush tools are very easy to learn and besides the intuitive way that you get to use It makes it much easier for people who start the world of digital marketing, which combined with SEO tools can have a better positioning on the internet and make a brand go far, being able to apply the best effective strategies according to the data obtained with this platform. Tools that enable deep keyword research provide a wealth of detailed information about the data for each keyword being researched, this includes the impact and volume/frequency that is searched for, as well as generating Cost per click that is generated and the competitions to which they are associated with the keywords that are being investigated. Also, among the many functions that Semrush offers for keyword research, this platform shows me suggestions for keyword suggestions that may be better with the industry that I am managing, this being convenient since that way I can better market the content which is generated more sales. It is useful with auditing websites as well as links as well as backlinks. This is perfect for viewing the performance of a website as it is important to know if it is performing well and following trends, with this you can pretty much see the health of a site. Another thing that the panel gives me is the list of possible problems where I can visualize the weak points which I should focus more on when working on the failures and not only that, I have been able to program a bot that does crawling that automatically facilitates the monitoring of the processes that the site has both for any domain and subdomain that I am managing. It is possible to obtain detailed reports of each one of the errors that are being presented, this more than all helps me to identify problems when a website is very large and thus more easily notice when a link is working. In the event that it really is not an error, they can also be hidden, this happens often since not everything is perfect, so they can be hidden so that those errors that are false positives do not appear directly. I want to say mainly the customer service I had with this platform, it has solved many problems for me at the time of implementing this platform during my first days. Thanks to the Semrush team I have been able to facilitate and automate marketing within my company since it has provided me with business strategies to be able to get the most out of the strategies and implement new solutions to expand the company through networks or social media. With this platform you can also carry out an audit with the social networks and the website of my company. This helped me to a great extent to have an idea of the performance of the marketing applied within my company with the strategies that could be carried out with this platform. Thanks to Semrush, I have been able to have good metrics with my social networks and my website to have a good positioning Thanks to applied SEO. Provides the most searched keywords When finding my website. This was very useful to me since I can apply the best techniques to continue appearing in search engines more easily when a user wants to find something that my company can provide with the services we offer. You can not only look at the traffic of my website but also that of the competition in order to apply the improvement of the strategy thanks to this data, which is very powerful, as well as the keywords that are related to my industry. This platform has also given me the power to track links. Thanks to this I have been able to determine the sources of the users when entering the links published on my website or generated from this platform. With this I can focus more. We apply strategies depending on where the users come from and thus reinforce all the possible characteristics. Semrush has a tool called Keyword enerator which has given us a better keyword thanks to its panel that shows the impact of these keywords combined in different ways. This is essential for us or any company since we can see the trend of these keywords over time and also the number of people searching for those keywords. The metrics with this tool have been very key for us since we can generate ideas to obtain a good positioning for our website and do better SEO. Competitive research is one of the best tools in the market, tracking and seeing competitive SEO research, website visits, keywords and more, platform really excels on that. Cons Nothing major as such, the only challenge is that it is expensive Due to its extensive features, you might need more time to properly onboard and learn the tool. In addition to that, the tool satisfies our needs to full extent. The factors that I consider to be negative characteristics of Semrush, I only have a couple of opinions about what should be improved within this platform that may be useful to be able to give importance to, since I see that it has focused more on other features than on certain problems which for me would also have to have a certain priority. These are: There is a lack of functions to be polished, one of these is the management of social networks since it lacks features and tools to be considered a good function that can be useful for the management of social networks. It has the basics, which is to be able to make a post and track the performance that the publication is having, and you can also have direct contact with the followers on this same platform, but more advanced tools are missing in the programming of the publications, such as the view in overview in a calendar about queued posts. Also, the analysis reports should be more customizable since the statistics and analysis of Semrush is very short compared to other competitors, such as the detailed analysis of the business profile created in Google. In my opinion, the prices are high for a small company or individual people who want to boost their own business, it seems that Semrush only focuses on medium-sized companies and up because even additional users have seemed very high in price, so It can be taken as an overvalued price. With this I am not saying that you cannot have a good performance with this SEO tool, but there are competitors that offer much more flexible plans and that can even give better results for some people or small companies. This platform only focuses on a search engine which is Google. This provides a limitation since I would like to be able to have more options with search engines such as Bing, Yahoo! or Yandex. If this platform did not have that company limitation, it could have a broad search to better determine its SEO without only having to focus on the market that Google offers. So if they could open the doors to other search engines, this form right now would be the perfect tool for people who are marketing within their company or as individuals. It is a bit expensive compared to other platforms to perform SEO, for company efforts it is better to use another platform that is not this one, because if it is not used correctly to improve or enhance your company through SEO, then it will not have a good performance in your ROI. I would recommend first implementing a strategy and applying the free version or a very basic plan to measure performance before buying or acquiring the most advanced service of this platform, although the most expensive plans have more features, I do not recommend paying so much for one price at a time. that it will not benefit. Honestly for me it does not have a good user experience on the platform, since sometimes it is confusing to find certain tools which can take a while in the process of working when applying SEO with Semrush. So sometimes it's hard to adapt a bit. However, as you learn about this platform, you get used to where each tool is located to a certain extent. But I hope there will be an interface improvement as it would make it easier for new users to better understand this platform without navigating through so many tutorials. or simply improve Or explain more in detail as if it were a tour to facilitate the understanding of this platform. It is not easy to customize your reports since there is some information that obstructs what we need most within my company. So I would like to have the ability to determine what I want to see when displaying the results within the generated reports. This would improve the analysis process to be able to apply a better strategy with the results obtained, since with the reports that they currently show, confusion is noted at the time of decision making and it is vital to be able to understand the graphs that they show to get the potential out of this platform. Theres not much to dislike about the platform, I think it does the job pretty well with everything it offers.
Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information Matomo Founded: 2007 New Zealand matomo.org	Company Information Semrush Founded: 2008 United States www.semrush.com
Alternatives Piwik PRO	Alternatives HubSpot AEO HubSpot
Extellio Extellio International AB	AthenaHQ
Sleek Analytics	Bluepear
Smartlook	Ahrefs
Mixpanel View All	iSpionage iSpionage View All
Categories AB Testing Supported Business Intelligence Supported Content Analytics Supported Digital Analytics Supported Heatmap Supported Marketing Analytics Supported Mobile App Analytics Supported Web Analytics Supported Website Optimization Tools Supported	Categories Ad Optimization Supported Ad Spy Supported AI Advertising Supported AI Content Generators Supported AI Marketing Supported AI Search Monitoring Supported AI Search Optimization (AISO) Supported Semrush AIO is a comprehensive AI search optimization (AISO) platform designed to help brands compete and win in the evolving search landscape. It allows organizations to track mentions, sentiment, and citations across AI models and search engines in real time. By leveraging one of the largest global prompt databases, Semrush AIO identifies trends and demand signals competitors may overlook. The platform links AI search performance with website traffic and conversion data to show measurable business impact. Semrush AIO delivers targeted recommendations that guide content creation and website optimization for AI readability. Competitive benchmarking tools reveal where brands stand across markets, products, and regions. Teams can monitor visibility shifts and competitor movements as they happen. Executive-level reporting helps guide budgets, priorities, and growth strategies. Integrations with analytics platforms like GA4 and Adobe Analytics add deeper performance context. AI SEO Supported AI Text Generators Supported AI Visibility Optimization Supported Semrush AIO is a comprehensive AI visibility optimization platform built to help brands win in the next evolution of search. It allows organizations to monitor how their brand appears across AI responses, search engines, and shopping results. Using massive datasets that include LLM prompts, training data, and traffic signals, AIO uncovers opportunities competitors often miss. The platform tracks mentions, sentiment, and citations at granular levels such as products, markets, and regions. Businesses can connect AI visibility directly to website traffic and conversions for clearer performance measurement. AIO also delivers prioritized recommendations to improve content and site accessibility for AI bots. Competitive benchmarking tools reveal where rivals are gaining ground and how to respond faster. Reporting and collaboration features help align teams across SEO, marketing, and leadership. The platform integrates with analytics tools like GA4 and Adobe Analytics for deeper insights. AI Writing Supported Answer Engine Optimization (AEO) Supported Semrush AIO is an advanced answer engine optimization (AEO) platform designed to help brands dominate visibility across AI-driven search and discovery channels. It tracks how brands are represented within large language models, search engines, and AI-powered shopping experiences. Powered by one of the largest AI and search datasets available, Semrush AIO analyzes hundreds of millions of LLM prompts worldwide. The platform provides detailed insights into brand mentions, sources, citations, and sentiment across products, locations, and markets. Semrush AIO connects AI search performance with traffic, engagement, and revenue data to show true business impact. Content optimization tools guide teams on what to improve, why it matters, and how to act quickly. Website intelligence ensures AI bots can properly access and interpret key pages. Competitive analysis features help brands benchmark visibility, detect rival strategies, and anticipate market shifts. Brand Management Supported Brand Monitoring Supported Content Analytics Supported Content Creation Supported Content Marketing Supported Content Optimization Supported Data Analysis Supported Digital Analytics Supported Generative Engine Optimization (GEO) Supported Semrush AIO is a comprehensive generative engine optimization (GEO) platform designed to help brands measure and grow their presence across AI-powered search experiences. It enables businesses to track brand mentions, sentiment, citations, and visibility across large language models and traditional search engines. Built on one of the industry’s largest search and prompt databases, Semrush AIO analyzes over 213 million relevant LLM prompts globally. The platform connects AI visibility with real traffic and conversion data to show clear revenue impact. Semrush AIO provides actionable insights through content optimization, website discoverability, and competitive benchmarking tools. Teams can unify SEO, AI search, and marketing strategies within one centralized dashboard. By turning AI visibility into measurable ROI, Semrush AIO helps brands stay competitive in the evolving search landscape. Keyword Research Supported Link Management Tools Supported LLM Optimization (LLMO) Supported Semrush AIO is an LLM optimization platform that helps brands understand and grow their presence across AI-driven search experiences. It tracks how brands appear in large language model responses, traditional search engines, and AI-powered discovery channels. Built on industry-leading search data, AIO monitors over 213 million relevant LLM prompts worldwide to uncover visibility opportunities. The platform connects AI visibility metrics with traffic, conversions, and revenue impact for clearer ROI measurement. AIO provides actionable insights across content optimization, website discoverability, and competitive analysis. Centralized dashboards unify SEO, AI search, and analytics into a single strategic view. With data-driven guidance, AIO enables brands to move beyond visibility and become the preferred choice in AI-powered search. Local Listing Management Supported Local SEO Supported Market Intelligence Supported Marketing Analytics Supported Marketing Calendar Supported Media Monitoring Supported Paid Search Intelligence Supported Plagiarism Checker Supported PPC Supported Search Engine Marketing (SEM) Supported SEO Supported Social Media Advertising Supported Social Media Analytics Tools Supported Social Media Marketing Supported Web Analytics Supported Website Optimization Tools Supported
Marketing Analytics Features A/B Testing Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Supported Web Analytics Features Campaign Management Supported Conversion Tracking Supported Form Analytics Supported Goal Tracking Supported Keyword Tracking Supported Multiple Site Management Supported Pageview Tracking Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Supported User Interaction Tracking Supported Website Optimization Tools Features Competitor Analysis Not Supported Content Management Not Supported Keyword Research Tools Not Supported Link Management Not Supported Performance Metrics Supported Problem Area Alerts Not Supported Show More Features AB Testing Features Audience Targeting Not Supported Campaign Segmentation Not Supported Funnel Analysis Supported Heatmaps Supported Landing Pages / Web Forms Supported Multivariate Testing Not Supported Split Testing Supported Statistical Relevance Analysis Supported Surveys Not Supported Test Scheduling Supported Visual Editor Not Supported Business Intelligence Features Ad Hoc Reports Not Supported Benchmarking Not Supported Budgeting & Forecasting Not Supported Dashboard Supported Data Analysis Supported Key Performance Indicators Supported Natural Language Generation (NLG) Not Supported Performance Metrics Supported Predictive Analytics Not Supported Profitability Analysis Not Supported Strategic Planning Not Supported Trend / Problem Indicators Not Supported Visual Analytics Supported Heatmap Features Behavioral Mapping Not Supported Dashboard Not Supported Dynamic Maps Not Supported Element Analytics Not Supported Embeddable Maps Not Supported For Sales Not Supported For Science Not Supported Radial Mapping Not Supported Territorial Mapping Not Supported Website Analytics Supported Mobile App Analytics Features A/B Testing Supported Channel Attribution Supported Cohort Analysis Supported Funnel Analysis Supported In-App Events Tracking Supported Push Notifications Not Supported Retention Tracking Supported Revenue Tracking Supported Uninstall Tracking Not Supported	Marketing Analytics Features A/B Testing Not Supported Campaign Management Not Supported Channel Attribution Not Supported Customer Journey Mapping Not Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Not Supported Social Media Metrics Supported Website Analytics Supported Web Analytics Features Campaign Management Not Supported Conversion Tracking Not Supported Form Analytics Not Supported Goal Tracking Supported Keyword Tracking Supported Multiple Site Management Supported Pageview Tracking Not Supported Referral Source Tracking Not Supported Site Search Tracking Supported Time on Site Tracking Not Supported User Interaction Tracking Not Supported Show More Features Brand Management Features Approval Process Control Not Supported Artwork Management Not Supported Asset Management Not Supported Change Management Not Supported Fulfillment Distribution Not Supported Project Management Supported Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Not Supported Categorization / Grouping Not Supported Conversion Tracking Not Supported Distribution Management Not Supported Editorial Calendar Not Supported Multi-Channel Publishing Not Supported Publish Scheduling Not Supported SEO Management Supported Social Media Management Supported Video Management Not Supported Data Analysis Features Data Discovery Supported Data Visualization Supported High Volume Processing Not Supported Predictive Analytics Not Supported Regression Analysis Not Supported Sentiment Analysis Not Supported Statistical Modeling Not Supported Text Analytics Not Supported Link Management Tools Features Backlink Management Supported Brand Control Supported Broken Link Discovery Supported Campaign Management Not Supported Channel Attribution Supported Competitor Analysis Supported Link Analytics Supported Partner Management Not Supported Ranking Monitoring Supported Retargeting Not Supported URL Shortener Not Supported Media Monitoring Features Alerts / Notifications Not Supported Broadcast Media Monitoring Not Supported Content Translation Not Supported Dashboards / Reporting Supported Export Results Supported Online News Monitoring Supported Podcast Monitoring Not Supported Print Media Monitoring Not Supported Social Media Monitoring Supported PPC Features A/B Testing Not Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Not Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Not Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Supported URL Builder Not Supported SEO Features A/B Testing Not Supported Artificial Intelligence (AI) Not Supported Auditing Supported Competitor Analysis Supported Content Management Supported Dashboard Not Supported Google Analytics Integration Supported Keyword Research Tools Supported Keyword Tracking Supported Link Management Supported Localization Supported Mobile Search Tracking Supported Rank Tracking Supported Revenue Management Not Supported User Management Not Supported Search Engine Marketing (SEM) Features A/B Testing Not Supported Account Alerts Not Supported Analytics / ROI Tracking Supported Bid Management Not Supported Budget Management Supported Campaign Management Supported Conversion Tracking Supported Google / Bing Ads Not Supported Keyword Research Tools Supported Keyword Tracking Supported Landing Pages / Web Forms Supported URL Builder Not Supported Social Media Analytics Tools Features Campaign Analytics Supported Competitor Monitoring Supported Customizable Reports Supported Engagement Tracking Not Supported Influencer Tracking Not Supported Multi-Channel Data Collection Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Not Supported Content Management Not Supported Conversion Tracking Not Supported Customer Targeting Not Supported Keyword Filtering Supported Multi-Account Management Supported Post Scheduling Not Supported
Integrations AccessOwl Supported Data Virtuality Supported Supermetrics Supported Workers by Delos Supported Activepieces Supported ContextMinds Not Supported Desktop.com Not Supported Facebook Not Supported Gemini Not Supported Google Ads Not Supported Google Data Studio Not Supported Letlink Supported LinkedIn Not Supported Mazaé Supported Netpeak Checker Not Supported ODOSCOPE Supported Odella Not Supported Publitas Supported Semoauto Not Supported Sole Not Supported Show More Integrations View All 55 Integrations	Integrations AccessOwl Supported Data Virtuality Supported Supermetrics Supported Workers by Delos Supported Activepieces Not Supported ContextMinds Supported Desktop.com Supported Facebook Supported Gemini Supported Google Ads Supported Google Data Studio Supported Letlink Not Supported LinkedIn Supported Mazaé Not Supported Netpeak Checker Supported ODOSCOPE Not Supported Odella Supported Publitas Not Supported Semoauto Supported Sole Supported Show More Integrations View All 117 Integrations
Claim Matomo and update features and information Claim Matomo and update features and information	Claim Semrush and update features and information Claim Semrush and update features and information