Adobe Marketo EngageAdobe
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Related Products
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About
FISION is a leading provider of Digital Asset and Sales Enablement agile marketing software platform that simplifies collaboration across global organizations to effectively manage brand and marketing content. FISION's patented technology brings unrivaled capabilities to enterprise users across more than 20 countries, including some of the world's largest corporations in healthcare, hospitality, financial/insurance, software, and technology. Fision will no longer need to use 3rd party contractors to implement, maintain, and deploy innovative technologies or enhancements to its Fision Platform. Fision will also have the in-house expertise it needs to further develop integrations that leverage both ScoreCEO and Fision’s functional strengths at a fraction of the development cost. In addition to this, Score now has what it needs to accelerate the development and deployment of its new Fintech. Credit app, which will offer consumers a new credit perspective.
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About
Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Companies seeking a solution to improve both their sales and marketing operations
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Audience
B2B marketing teams, demand generation leaders, and enterprise organizations seeking AI-driven marketing automation to align sales and marketing and drive predictable revenue growth
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Supported
24/7 Live Support
Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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PricingMarketo Engage offers 4 packages that simplify the buying process (mapping to customer maturity) allowing flexibility and customization. All packages include Marketo Engage’s core marketing automation capabilities and native CRM integrations with our Growth package designed competitively priced for low maturity customers. Our Select package includes more advanced reporting and analytics, basic attribution and event and webinar marketing. Our 3rd tier package, Prime, includes everything in Select plus Target Account Management (ABM), Predictive Audiences (AI), Adv Journey Analytics, Workspaces & Partitions, Sandbox and more Interactive Webinars capacity. Our Ultimate package includes all of that along with Marketo Measure and Prime version of Dynamic Chat. Adobe does not require customers to move up to the next package tier to get more advanced functionality but do incent them with built-in discounts. Customers can customize each package with add-ons of specific features or capacity (e.g. more API calls). We offer performance tiers of our Prime and Ultimate packages (e.g. Prime Performance, Prime Performance Plus and same for Ultimate). These performance packages offer our more advanced Enterprise customers higher email throughput, faster operational workflows and overall better performance at scale through a variety of performance-boosting technologies and dedicated infrastructure.
All packages are sold as yearly or multi-year licenses and are priced based on contact database size. Most value add-on capabilities are priced based on contact database size while a few are priced base on other value levers, such as Sales Insight, for ex., which is priced based. Adobe also offers a program called Pangea, which is Adobe's flexible consumption, single metric contracting model that gives customers the ability to leverage a bucket of credits (or interactions) across any of their licensed Adobe products throughout the term of the contract.
Free Version
Not Supported
Free Trial
Supported
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Reviews/
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Reviews/
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Pros & Cons from Real UsersPros
Cons
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Supported
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Supported
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Company InformationFision
Founded: 2008
United States
www.fisiononline.com
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Company InformationAdobe
Founded: 1982
United States
business.adobe.com/products/marketo.html
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Alternatives |
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Categories |
Categories |
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Email Marketing Features
A/B Testing
Supported
Artificial Intelligence
Not Supported
Auto-Responders
Supported
CAN SPAM Compliance
Supported
Customer Surveys
Supported
Drip Campaigns
Supported
Dynamic Content
Supported
Event Triggered Email
Supported
Image Library
Supported
Landing Pages/Web Forms
Supported
Mailing List Management
Supported
Mobile Optimized Emails
Supported
Reporting/Analytics
Supported
Subscriber Management
Not Supported
Template Management
Supported
WYSIWYG Email Editor
Supported
Marketing Automation Features
A/B Testing
Not Supported
Analytics / ROI Tracking
Supported
Artificial Intelligence
Not Supported
Content / Blogging Platform
Not Supported
Customizable CTAs
Supported
Drip Campaigns
Supported
Dynamic Content
Supported
Landing Pages / Web Forms
Not Supported
Lead Scoring
Not Supported
Sales Intelligence
Supported
Search Marketing
Not Supported
Segmentation
Supported
Social Marketing
Supported
Website Visitor Tracking
Not Supported
Sales Force Automation Features
Call Management
Not Supported
Campaign Management
Supported
Channel Management
Supported
Commission Management
Not Supported
Contact Management
Supported
Contract Management
Not Supported
Customer Database
Not Supported
Email Marketing
Supported
Field Sales Management
Supported
Lead Management
Not Supported
Opportunity Management
Not Supported
Performance Metrics
Supported
Proposal Generation
Not Supported
Referral Tracking
Not Supported
Sales Forecasting
Not Supported
Territory Management
Not Supported
Brand Management Features
Approval Process Control
Supported
Artwork Management
Supported
Asset Management
Supported
Change Management
Supported
Fulfillment Distribution
Supported
Project Management
Not Supported
Channel Management Features
Campaign Management
Supported
Channel Analytics
Supported
Incentive Management
Not Supported
Inventory Control
Not Supported
Lead Management
Supported
Opportunity Management
Supported
Order Management
Not Supported
Partner Management
Supported
Product Management
Not Supported
Reseller Management
Supported
Digital Asset Management Features
Asset Categorization
Supported
Asset Library
Supported
Asset Sharing
Supported
Brand Control
Not Supported
Customizable Branding
Supported
File Conversion
Not Supported
Metadata Management
Not Supported
Mobile App
Not Supported
Reporting/Analytics
Supported
Search Within Document
Not Supported
Search/Filter
Supported
Version Control
Supported
Watermarking
Not Supported
Workflow Management
Supported
Jewelry Store Management Features
Appraisal Management
Not Supported
Commission Management
Not Supported
Consignments
Not Supported
Customer Purchase History
Not Supported
Jewelry Design
Not Supported
Marketing Management
Supported
Multi-Store Management
Supported
Pricing Management
Not Supported
Repair Tracking
Not Supported
Supplier Management
Not Supported
Wholesaler Management
Not Supported
Legal Document Management Features
Access Controls
Supported
Archiving & Retention
Supported
Collaboration
Not Supported
Contract Management
Not Supported
Document Assembly
Supported
Document Indexing
Not Supported
Document Tagging
Supported
Full Text Search
Not Supported
Version Control
Supported
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Email Marketing Features
A/B Testing
Supported
Artificial Intelligence
Supported
Auto-Responders
Not Supported
CAN SPAM Compliance
Supported
Customer Surveys
Not Supported
Drip Campaigns
Supported
Dynamic Content
Supported
Event Triggered Email
Not Supported
Image Library
Not Supported
Landing Pages/Web Forms
Supported
Mailing List Management
Supported
Mobile Optimized Emails
Not Supported
Reporting/Analytics
Supported
Subscriber Management
Supported
Template Management
Supported
WYSIWYG Email Editor
Supported
Marketing Automation Features
A/B Testing
Supported
Analytics / ROI Tracking
Supported
Artificial Intelligence
Supported
Content / Blogging Platform
Supported
Customizable CTAs
Supported
Drip Campaigns
Supported
Dynamic Content
Supported
Landing Pages / Web Forms
Supported
Lead Scoring
Supported
Sales Intelligence
Supported
Search Marketing
Supported
Segmentation
Supported
Social Marketing
Supported
Website Visitor Tracking
Supported
Sales Force Automation Features
Call Management
Not Supported
Campaign Management
Supported
Channel Management
Supported
Commission Management
Not Supported
Contact Management
Supported
Contract Management
Not Supported
Customer Database
Supported
Email Marketing
Supported
Field Sales Management
Not Supported
Lead Management
Supported
Opportunity Management
Supported
Performance Metrics
Supported
Proposal Generation
Not Supported
Referral Tracking
Supported
Sales Forecasting
Not Supported
Territory Management
Not Supported
Account Based Marketing Features
Analytics
Supported
Campaign Personalization
Supported
Customer Segmentation
Supported
Engagement Monitoring
Supported
Lead Nurturing
Supported
Lead Scoring
Supported
Progress Tracking
Supported
Prospecting Tools
Supported
Target Account Identification
Supported
Campaign Management Features
Channel Management
Supported
Contact Database
Supported
Email Marketing
Supported
Event Triggered Actions
Not Supported
Lead Management
Supported
Multi-Campaign
Supported
Lead Generation Features
Contact Discovery
Not Supported
Contact Import/Export
Supported
Lead Capture
Supported
Lead Database Integration
Supported
Lead Nurturing
Supported
Lead Scoring
Supported
Lead Segmentation
Supported
Pipeline Management
Supported
Prospecting Tools
Supported
Visitor Identification
Not Supported
Lead Management Features
Activity Tracking
Supported
Campaign Management
Supported
Lead Capture
Supported
Lead Distribution
Supported
Lead Nurturing
Supported
Lead Scoring
Supported
Lead Segmentation
Supported
Pipeline Management
Supported
Prospecting Tools
Supported
Source Tracking
Supported
Lead Nurturing Features
A/B Testing
Supported
Campaign Management
Supported
Drip Campaigns
Supported
Lead Capture
Supported
Lead Notifications
Supported
Lead Scoring
Supported
Lead Segmentation
Supported
Performance Metrics
Supported
Personalization
Supported
Pipeline Management
Supported
Marketing Analytics Features
A/B Testing
Supported
Campaign Management
Supported
Channel Attribution
Supported
Customer Journey Mapping
Supported
Dashboard
Supported
Performance Metrics
Supported
Predictive Analytics
Supported
ROI Tracking
Supported
Social Media Metrics
Not Supported
Website Analytics
Supported
Mobile Marketing Features
Channel Attribution
Supported
Contextual Targeting
Supported
Coupons
Not Supported
Email Marketing
Supported
Engagement Monitoring
Supported
In-App Marketing
Not Supported
Location-Based Marketing
Supported
Push Notifications
Supported
Text Messaging
Not Supported
Text-to-Win
Not Supported
Personalization Features
A/B Testing
Supported
Abandoned Cart Saver
Not Supported
Account Based Marketing
Supported
Behavioral Targeting
Not Supported
Campaign Segmentation
Supported
Content Analytics
Supported
Contextual Targeting
Not Supported
Customer Profiles
Not Supported
Experience Management
Not Supported
Recommendation Engine
Not Supported
Website Personalization
Not Supported
Sales Engagement Features
Call Scripts / Call Steps
Not Supported
CRM Integration
Supported
Email Sequences
Supported
Email Tracking / Automation
Supported
Lead Management
Supported
Reporting / Analytics
Supported
Sales / Voice Dialer
Not Supported
Sales Automation
Not Supported
Search
Not Supported
Task Management
Not Supported
Templates
Supported
Workflow Management
Not Supported
Sales Intelligence Features
CRM Integration
Supported
Data Cleaning
Not Supported
Data Enrichment
Not Supported
Data Import/Export
Supported
Data Mining
Not Supported
Data Verification
Not Supported
Email Integration
Supported
Lead Scoring
Supported
List Building
Not Supported
Performance Management
Not Supported
Pipeline Management
Supported
Predictive Modeling/Analytics
Supported
Prospecting Tools
Supported
Reporting/Analytics
Supported
Sales Forecasting
Not Supported
Social Media Management Features
Automated Publishing
Not Supported
Brand Tracking
Not Supported
Content Management
Supported
Customer Engagement
Supported
Multi-Account Management
Supported
Multi-User Collaboration
Supported
Post Scheduling
Supported
Reporting/Analytics
Supported
Social Media Monitoring
Not Supported
Social Media Marketing Features
Analytics
Supported
Automated Publishing
Not Supported
Contact Management
Supported
Content Management
Supported
Conversion Tracking
Not Supported
Customer Targeting
Not Supported
Keyword Filtering
Not Supported
Multi-Account Management
Supported
Post Scheduling
Supported
eCommerce Marketing Features
AB Testing
Supported
Abandoned Cart Email
Not Supported
Analytics / ROI Tracking
Not Supported
Customer Data Profiles
Supported
Dynamic Content
Supported
Email Marketing
Supported
Email Personalization
Supported
Facebook Ads
Not Supported
Google Ads
Not Supported
Product Recommendations
Not Supported
Push Notifications
Not Supported
Retargeting
Not Supported
Search Marketing
Not Supported
Segmentation
Supported
Signup Forms & Popups
Not Supported
SMS Marketing
Not Supported
Social Marketing
Not Supported
Triggered Emails
Not Supported
Website Visitor Tracking
Not Supported
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Integrations
Atonom
Not Supported
Central Sales Assistant
Not Supported
Data Sentinel
Not Supported
HubSpot Customer Platform
Not Supported
HubSpot Data Hub
Not Supported
Infer
Not Supported
Influ2
Not Supported
MineOS
Not Supported
NeverBounce
Not Supported
Oliverlist
Not Supported
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Integrations
Atonom
Supported
Central Sales Assistant
Supported
Data Sentinel
Supported
HubSpot Customer Platform
Supported
HubSpot Data Hub
Supported
Infer
Supported
Influ2
Supported
MineOS
Supported
NeverBounce
Supported
Oliverlist
Supported
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