CANDDi vs. Influ2 Comparison


CANDDi Campaign and Digital Intelligence	Influ2	+	+
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About CANDDi is the most advanced visitor tracking tool on the market. Just like the other options out there we show you the companies who visit your site — but we're the only one that can also show you the individuals. Get alerted as soon as a high-value individual has been on your website, and see exactly which pages they've visited. That's how you can contact the right person directly, with a pitch that's specifically tailored to their interests. CANDDi's innovative platform is 100% compliant to data regulations. We only share an individual's personal data when it's gathered through one of our many GDPR-compliant data capture methods.	About Influ2 is a contact-level ABM platform built around a simple reality: people make decisions, not accounts. Traditional ABM tools aggregate data at the account level, leaving go-to-market teams guessing who is actually engaged. Influ2 removes that blind spot by enabling teams to target, engage, and measure impact at the individual buyer level across the entire buying journey. Use CRM data such as sales activity and pipeline stages to define exactly who to reach. Deliver ads to named decision-makers across LinkedIn, Facebook, Instagram, Google, Bing, Amazon, and more, and see precisely who viewed or engaged with each message, without relying on cookies or form fills. Influ2 also surfaces contact-level intent from search, content, social, and ad engagement, and connects those signals to sales workflows. Instead of vague attribution, reporting shows how individual engagement influences pipeline, conversion rates, and revenue, keeping Marketing and Sales aligned.
Platforms Supported Windows Supported Mac Supported Linux Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Marketing teams, sales teams, and managers looking to increase conversions and generate more leads	Audience B2B marketers aiming to reach specific decision-makers from enterprise and medium-sized companies.
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing £149/month Free Version Not Supported Free Trial Not Supported	Pricing Our pricing is based on the number of people targeted by a client. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 5.0 / 5 ease 4.5 / 5 features 4.8 / 5 design 4.5 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros * Its easily to create and customise streams (filters) to meet our specific business needs. * Having the ability to add numerous users to ensure they have quick access to potential and existing leads. * Our sales and marketing teams have the ability to see a visitors entire journey (not just the company but the individual) through our website directly from our Sages CRM & Salesforce which enables our sales team to tailor discussions. * From a marketing perspective its invaluable to have visibility of not only where leads originate from, but also being able to track direct from emails, and e-mailshots etc. The Canddi team provide excellent service, help and support. The data it provides for us is useful in my role. Great range of products to help identify web users and drill down into their specific interests; instant reporting; one of the best support services I have experienced, nothing too much trouble, lots of help available, very quick to respond to need. Helps us track what our clients are interested in and provides us with valuable insights into how they navigate around our site. Canddi also works with our BMS software to help us maximise sales leads. Cons Can't think of anything major but if I had to be picky it would be really useful to be able to sort list views by a column choice and not just by activity or session. Does what it says on the tin. I don't think there are any negatives with CANDDI - I haven't experienced any so far. I don't like the mobile version of canddi as much as the desktop version.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information Campaign and Digital Intelligence Founded: 2009 United Kingdom www.canddi.com	Company Information Influ2 Founded: 2017 United States www.influ2.com
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Categories Conversion Rate Optimization Supported Lead Capture Supported Lead Generation Supported Lead Nurturing Supported Marketing Automation Supported Web Analytics Supported	Categories Account Based Marketing Supported Account Data Management Supported Ad Management Supported Advertising Supported Lead Generation Supported Lead Nurturing Supported Marketing Supported Marketing Account Intelligence Supported Personalization Supported Social Media Advertising Supported Social Media Marketing Supported Video Advertising Supported
Lead Generation Features Contact Discovery Supported Contact Import/Export Supported Lead Capture Supported Lead Database Integration Not Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Not Supported Visitor Identification Supported Lead Nurturing Features A/B Testing Not Supported Campaign Management Not Supported Drip Campaigns Not Supported Lead Capture Supported Lead Notifications Supported Lead Scoring Supported Lead Segmentation Supported Performance Metrics Not Supported Personalization Not Supported Pipeline Management Supported Show More Features Lead Capture Features Business Card / Badge Scanning Not Supported Dashboard Supported Data Extraction Supported Lead Distribution Supported Lead Notifications Supported Lead Nurturing Supported Lead Qualification Not Supported Lead Scoring Supported Online Forms Not Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Not Supported Dynamic Content Not Supported Landing Pages / Web Forms Not Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported Web Analytics Features Campaign Management Not Supported Conversion Tracking Supported Form Analytics Not Supported Goal Tracking Not Supported Keyword Tracking Supported Multiple Site Management Not Supported Pageview Tracking Supported Referral Source Tracking Not Supported Site Search Tracking Not Supported Time on Site Tracking Not Supported User Interaction Tracking Supported	Lead Generation Features Contact Discovery Supported Contact Import/Export Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Not Supported Prospecting Tools Supported Visitor Identification Supported Lead Nurturing Features A/B Testing Not Supported Campaign Management Supported Drip Campaigns Not Supported Lead Capture Supported Lead Notifications Supported Lead Scoring Supported Lead Segmentation Supported Performance Metrics Supported Personalization Supported Pipeline Management Not Supported Show More Features Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Supported Lead Nurturing Supported Lead Scoring Supported Progress Tracking Supported Prospecting Tools Supported Target Account Identification Supported Personalization Features A/B Testing Not Supported Abandoned Cart Saver Not Supported Account Based Marketing Supported Behavioral Targeting Supported Campaign Segmentation Supported Content Analytics Not Supported Contextual Targeting Supported Customer Profiles Supported Experience Management Supported Recommendation Engine Not Supported Website Personalization Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Supported Content Management Not Supported Conversion Tracking Not Supported Customer Targeting Supported Keyword Filtering Not Supported Multi-Account Management Supported Post Scheduling Not Supported
Integrations HubSpot CRM Supported HubSpot Customer Platform Supported Pipedrive Supported Salesforce Supported Zoho CRM Supported Adobe Marketo Engage Not Supported BigCommerce Supported Calltracks Supported Google Tag Manager Supported IONOS Website Builder Supported Insightly Supported Maximizer CRM Supported Outreach Not Supported Salesforce Marketing Cloud Account Engagement Not Supported Squarespace Supported Sugar Sell Supported SugarCRM Supported SuiteCRM Supported Tapistro Not Supported Vtiger CRM Supported Show More Integrations View All 29 Integrations	Integrations HubSpot CRM Supported HubSpot Customer Platform Supported Pipedrive Supported Salesforce Supported Zoho CRM Supported Adobe Marketo Engage Supported BigCommerce Not Supported Calltracks Not Supported Google Tag Manager Not Supported IONOS Website Builder Not Supported Insightly Not Supported Maximizer CRM Not Supported Outreach Supported Salesforce Marketing Cloud Account Engagement Supported Squarespace Not Supported Sugar Sell Not Supported SugarCRM Not Supported SuiteCRM Not Supported Tapistro Supported Vtiger CRM Not Supported Show More Integrations View All 9 Integrations
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