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About

Amplitude is a digital analytics platform that helps organizations understand user behavior, improve customer experiences, and accelerate product growth with AI-powered insights. The platform combines product analytics, web analytics, session replay, experimentation, feature management, data governance, and AI agents in a single solution. Its AI capabilities allow teams to ask natural-language questions, automate recurring analysis, and receive actionable recommendations directly within their preferred AI tools. Amplitude also enables businesses to launch experiments, personalize user experiences, collect customer feedback, and measure the impact of every product change. With integrations, governance controls, and enterprise-grade security, it provides trusted data for product, engineering, marketing, and executive teams. Amplitude helps organizations make faster, data-driven decisions that improve acquisition, retention, monetization, and overall digital experiences.

About

Rybbit is a next-generation, open source, privacy-centric web and product analytics platform designed to replace traditional tools like Google Analytics. It delivers real-time insights through features such as live visitor tracking, session replays, web-vital performance monitoring, full user-profiles, and custom event tracking, all without relying on cookies or invasive tracking methods, making it GDPR and CCPA compliant. You can monitor detailed user sessions (recording clicks, navigation, duration), examine user-flow paths through funnels and retention dashboards, set up custom goals, and visualize metrics across global regions. It supports both a hosted service and self-hosting via a Docker Compose setup, enabling full control over data and deployment. The interface includes advanced filtering across 15+ dimensions and delivers intuitive dashboards for sessions, journeys, funnels, error tracking and real-time global activity.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Amplitude is ideal for product managers, growth teams, marketers, data analysts, engineers, and enterprise organizations seeking AI-powered product analytics, experimentation, customer insights, and digital experience optimization

Audience

Web developers, product managers and privacy-conscious analysts interested in a solution to manage and analyze their digital products and websites

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Free Version
Free Trial

Pricing

$19 per month
Free Version
Free Trial

Reviews/Ratings

Overall 4.0 / 5
ease 3.0 / 5
features 5.0 / 5
design 4.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • With Amplitude, I like that it is a software that is capable to bring out all the possible analytics about the products. It has many different settings and options for analytics and it is possible to get insights in different depths, I like the tool to analyze behavior as it interacts with many aspects to come to a conclusion, such as clicks, views, and more, it goes beyond the basic things and it gains insights that allow us to know which are our most important customers, the demographic and what we can do to improve and increase our leads. Additionally, with Amplitude, I like that we are able to study and measure the engagement of our customers, knowing which customers are more loyal and are happy with our products, knowing exactly the way they interact with us and figure out what aspects of our products or social media is driving down engagement, or driving it up. Amplitude is an innovative, intuitive software that provides good graphs in real time and it is totally customizable thanks to the technology that powers it, it is a software with a lot of intelligence that allows the user to build a set of rules and next steps once the insights have been delivered, in order to start improving the areas that are lacking, it helps optimize the customer engagement and provide the needed help to understand what is going on behind the scenes.

Cons

  • What I do not like about Amplitude is the way that the software feels like the first times, it is an incredible software but it lacks the needed and important guides in order to learn be able to fully implement it in a short amount of time. In order to implement it, we needed a lot of help in order to figure out how the software can be used at its most capacity, thankfully, the support was incredibly helpful and was able to attend our questions in a timely manner, and we were able to set everything up. But when it comes to self-assistance, Amplitude does not have this tool implemented very well.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Amplitude
Founded: 2012
United States
amplitude.com

Company Information

Rybbit
United States
www.rybbit.io

Alternatives

Segment

Segment

Twilio

Alternatives

Categories

Categories

Mobile App Analytics Features

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Integrations

1Flow
Ansible
Beam AI
ClosedLoop AI
Dragonboat
Extole
Glazed
Humanic
Lantern
Latitude
Lunary
Maestra
Mintlify
Rambox
Redocly
SiFi
Singular
Switchboard
WooCommerce
Workato

Integrations

1Flow
Ansible
Beam AI
ClosedLoop AI
Dragonboat
Extole
Glazed
Humanic
Lantern
Latitude
Lunary
Maestra
Mintlify
Rambox
Redocly
SiFi
Singular
Switchboard
WooCommerce
Workato
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