Audience

Companies looking for an advanced analytics platform to optimize marketing activities and increase ROI

About Maximus

Maximus is a marketing mix modeling and advanced analytics and measurement platform. The tool is built with R using the latest and most advanced machine learning and statistical functions and methods. Marketing Mix Modeling analyzes historical activities, calculates contribution to sales and ROI per activity and predicts future results. Auto modeling and manual modeling with the help of a recommender based on best-fit tests. Compare between multiple models and easily add or remove variables. Group variables under categories such as media, promotion, and seasonality. Tabulated reports and charts of contribution to sales.

Integrations

No integrations listed.

Ratings/Reviews

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Company Information

Sapience
www.sapience.ae/marketing-mix-modeling-tool/

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Product Details

Platforms Supported
Cloud
Support
Online

Maximus Frequently Asked Questions

Q: What kinds of users and organization types does Maximus work with?
Maximus works with these users and organization types: Mid Size Business, Small Business, Enterprise, Freelance, Nonprofit, Government, and Startup.
Q: What languages does Maximus support in their product?
Maximus supports these languages: English.
Q: What kind of support options does Maximus offer?
Maximus offers support via online.

Maximus Product Features

Marketing Analytics

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Not Supported

Maximus Additional Categories