Matomo

Matomo

5.0 out of 5 stars
Matomo UserSplit

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Matomo:

About

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.
UserSplit:

About

User behavior analytics at your fingertips! Trace the flow, conversion metrics, and important events throughout the user journey. The simple and easiest analytics you can ever have. Real-time & overdue user analytics won't be a big deal. Discover your users' needs with in-depth & focused insights. Easy to export the user analytics data for consideration. Set alert of user important action that you want to control. Control your desired pages through funnel analysis. Discover your users in terms of their exact presence on your website pages, demographics, and interests. Mainly, you can control the traffic and the engagement on your product's existence in a certain way. Set the funnel analytics to monitor how many users come through your desired page to take your desired action. It makes easier visualization on your funnel stages and yes it helps you to identify your user drop-off.
Matomo:

Platforms Supported

Windows Supported
Mac Supported
Linux Supported
Cloud Supported
On-Premises Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported
UserSplit:

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported
Matomo:

Audience

Organizations interested in a cloud or on-premises open source web analytics solution
UserSplit:

Audience

Companies and businesses in need of a tool to trace and analyze user metrics to improve the customer journey
Matomo:

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Not Supported
UserSplit:

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported
Matomo:

API

Offers API Not Supported
UserSplit:

API

Offers API Not Supported
Matomo:

Screenshots and Videos

UserSplit:

Screenshots and Videos

Matomo:

Pricing

$23 per month
Free for on-premise use
Free Version Supported
Free Trial Supported
UserSplit:

Pricing

$19 per month
Free Version Supported
Free Trial Not Supported
Matomo:

Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 4.5 / 5
design 4.5 / 5
support 4.5 / 5
UserSplit:

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software
Matomo:

Pros & Cons from Real Users

Pros

  • We have been using Matomo for about a year (we are a web design company), and we keep adding it to the sites we host for our customers. They are very happy with it, particularly as it is far more friendly for occasional users to understand than Google Analytics. The API is good as well. We develop our own website CMS (Zenario) and have integrated Matomo into it; we've managed to create an experience where analytics appear to administrators while in their site, with a link to the Matomo system for further analysis.
  • It gives insightful user analytics. Very easy to implement and the dashboard provides various graphical analytics. The best alternative of Google Analytics platform. A best open-source analytics platform.

Cons

  • Nitpick... the user management system (resetting password etc.) is a little odd and occasionally when creating a user it seems a bit flaky. But really, not much I don't like!
  • Overall it's an outstanding open-source analytics platform.
Matomo:

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported
UserSplit:

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported
Matomo:

Company Information

Matomo
Founded: 2007
New Zealand
matomo.org
UserSplit:

Company Information

UserSplit
Founded: 2021
United Kingdom
usersplit.com
Matomo:

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Matomo:

Categories

AB Testing Supported
Content Analytics Supported
Digital Analytics Supported
Heatmap Supported
Web Analytics Supported
UserSplit:

Categories

Matomo:

AB Testing Features

Audience Targeting Not Supported
Campaign Segmentation Not Supported
Funnel Analysis Supported
Heatmaps Supported
Landing Pages / Web Forms Supported
Multivariate Testing Not Supported
Split Testing Supported
Statistical Relevance Analysis Supported
Surveys Not Supported
Test Scheduling Supported
Visual Editor Not Supported

Business Intelligence Features

Ad Hoc Reports Not Supported
Benchmarking Not Supported
Budgeting & Forecasting Not Supported
Dashboard Supported
Data Analysis Supported
Key Performance Indicators Supported
Natural Language Generation (NLG) Not Supported
Performance Metrics Supported
Predictive Analytics Not Supported
Profitability Analysis Not Supported
Strategic Planning Not Supported
Trend / Problem Indicators Not Supported
Visual Analytics Supported

Heatmap Features

Behavioral Mapping Not Supported
Dashboard Not Supported
Dynamic Maps Not Supported
Element Analytics Not Supported
Embeddable Maps Not Supported
For Sales Not Supported
For Science Not Supported
Radial Mapping Not Supported
Territorial Mapping Not Supported
Website Analytics Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Supported
Revenue Tracking Supported
Uninstall Tracking Not Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

Website Optimization Tools Features

Competitor Analysis Not Supported
Content Management Not Supported
Keyword Research Tools Not Supported
Link Management Not Supported
Performance Metrics Supported
Problem Area Alerts Not Supported
Matomo:

Integrations

21YunBox Supported
Aidaptive Supported
Call-tracking Supported
Data Virtuality Supported
Discourse Supported
HostBill Supported
Leo Supported
Magnolia Supported
Maileon Supported
ODOSCOPE Supported
Publitas Supported
Readymag Supported
Sociuu Supported
Stackhero Supported
Streamio Supported
Supermetrics Supported
Unikname Supported
Wplino Supported
Zapier Not Supported
upSWOT Supported
UserSplit:

Integrations

21YunBox Not Supported
Aidaptive Not Supported
Call-tracking Not Supported
Data Virtuality Not Supported
Discourse Not Supported
HostBill Not Supported
Leo Not Supported
Magnolia Not Supported
Maileon Not Supported
ODOSCOPE Not Supported
Publitas Not Supported
Readymag Not Supported
Sociuu Not Supported
Stackhero Not Supported
Streamio Not Supported
Supermetrics Not Supported
Unikname Not Supported
Wplino Not Supported
Zapier Supported
upSWOT Not Supported
Matomo:
Claim Matomo and update features and information
Claim Matomo and update features and information
UserSplit:
Claim UserSplit and update features and information
Claim UserSplit and update features and information