Kochava vs. User.com Comparison


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About Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.	About User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience User Acquisition Managers, App Marketers, Digital Marketers, and App Developers	Audience Small or Large Teams - Marketing, Sales, Support + Management.
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing FREE Free App Analytics is a 100% FREE, no-cost plan available for accounts measuring 10K attributed conversion per month or less. Paid plans start at $500/mo with pricing options based on monthly attributed conversion volume or monthly active users (MAU). Free Version Free Trial	Pricing $249.00/month $249 - Business Plan $1349 - Premium Plan Free Version Free Trial
Reviews/Ratings Overall 4.5 / 5 ease 4.5 / 5 features 4.0 / 5 design 3.8 / 5 support 4.2 / 5 Read all reviews	Reviews/Ratings Overall 4.9 / 5 ease 5.0 / 5 features 4.8 / 5 design 4.9 / 5 support 5.0 / 5 Read all reviews
Pros & Cons from Real Users Pros I really enjoyed the query interface that allows me to query my data and export the data. Also loved the funnel building interface that allows for multiple apps and build great user drop off funnels and also allows you to export the drop off audience, which can be used for retargeting the users. I really like the user interface and the level of detail the data provides. Kochava is specifically useful for our marketing attribution. I only really use Kochava to create smartlinks for emails & QR code creation. This application makes it easy. Everything is good. Cons I really wish that they could have built a non historical query interface, which has only limited resources to run queries on your data. So I had to rewrite my queries to use the standard Sql search interface, which wasn't very easy but it worked. Using the customer sql queries and downloading the custom reports is confusing. Sometimes I will try to match data I pull in the reports I download to custom sql queries and I cannot figure out how to make the data match. The only other tab I use is analytics. It was confusing at first and could use some more clarity. Nothing.	Pros & Cons from Real Users Pros 1. You get all the tools for your marketing needs in one place. 2. It helps our team to be more organized and user-oriented. 3. With the help of user.com, you can focus your time and resources on your customer instead of running around to find the data. What I liked the most about User.com is it really saved a lot of our time because it has everything we needed. I love how we can manage a lot of aspects of our business in one tool, from marketing, organization, CRM, and a lot more! User.com is a great CRM and task management tool. It made us feel we are optimizing our workflow. On a broader scale, it also works fantastic on marketing. No difficulty is there, new users can start using this tool in a short period. Helps to works in increased speed. User.com caters to sales, marketing, management and customer support. It saves lots of time gives my teams a single piece of software where we are doing campaign management, organizing workflow, managing leads and helpdesk without implementing different tools. The ability to streamline the marketing and CRM makes User.com a must-have business tool. The lead manager and marketing planner delivers exactly we want to boost sales. Marketing automation makes it handy. Cons 1. It is missing the feature of searching any word by keyword in the chat. 2. It does not support plugins integration like Grammarly which can be used for a grammatically error-free chat. I haven't encountered anything I don't like at this point. Task automation lacks many useful features. No other cons. For a mid-size enterprise, it's not that powerful and has less ability in campaign management. Never encountered any major negatives. It's a great tool.
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Kochava Founded: 2011 United States www.kochava.com	Company Information User.com Founded: 2015 Poland user.com
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Singular	FreshMail
AppsFlyer	WebEngage
Trackier CloudStuff Technology Pvt Ltd	Pipedrive
SplitMetrics Optimize SplitMetrics View All	HubSpot CRM HubSpot View All
Categories AB Testing Campaign Management Click Fraud Consent Management Platforms Customer Data Platforms (CDP) Data Analysis Data Management GDPR Compliance Identity Resolution Link Management Tools Marketing Marketing Analytics Marketing Attribution Marketing Automation Marketing Planning Mobile App Analytics Mobile App Optimization Mobile Marketing Mobile Measurement Partners (MMP) Push Notifications Social Media Marketing Strategic Planning Subscription Management Web Analytics	Categories AB Testing Appointment Scheduling Business Phone Systems Call Center Call Tracking Campaign Management Chatbot Conversational Commerce CRM Customer Engagement Email Marketing Email Tracking Knowledge Management Lead Generation Lead Management Lead Nurturing Live Chat Marketing Automation Mobile Marketing Push Notifications Real Estate CRM Real Estate Lead Generation Remote Work SMS Marketing Website Visitor Identification WhatsApp Marketing
AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Mobile Marketing Features Channel Attribution Contextual Targeting Coupons Email Marketing Engagement Monitoring In-App Marketing Location-Based Marketing Push Notifications Text Messaging Text-to-Win Push Notifications Features A/B Testing Analytics Campaign Segmentation Contextual Targeting Device Targeting Expiry Notifications Geo Targeting Mobile Notifications Notification Scheduling Visual Notifications Web Notifications Show More Features Click Fraud Features Account Alerts Activity Monitoring IP Address Monitoring IP Blocking Keyword Tracking Refund Management Risk Assessment Time on Site Tracking Consent Management Platforms Features Additional Users / Permissions Automatic Cookie-Blocking CCPA Compliance CMS Integration Cookie Crawling Design/Branding Customization Fingerprinting GDPR Compliance IAB Compliance Reporting / Analytics Responsive Design Subdomains Compatibility Tag Manager Integration Whitelabel Solution Customer Data Platforms (CDP) Features Behavioral Analytics Campaign Management Customer Profiles Customer Segmentation Data Integration Data Matching GDPR Compliance Personalization Predictive Modeling Data Analysis Features Data Discovery Data Visualization High Volume Processing Predictive Analytics Regression Analysis Sentiment Analysis Statistical Modeling Text Analytics Data Management Features Customer Data Data Analysis Data Capture Data Integration Data Migration Data Quality Control Data Security Information Governance Master Data Management Match & Merge GDPR Compliance Features Access Control Consent Management Data Mapping Incident Management PIA / DPIA Policy Management Risk Management Sensitive Data Identification Link Management Tools Features Backlink Management Brand Control Broken Link Discovery Campaign Management Channel Attribution Competitor Analysis Link Analytics Partner Management Ranking Monitoring Retargeting URL Shortener Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Marketing Attribution Features Attribution Modeling Audience Segmentation Conversion Tracking Cross-Channel Attribution Customer Journey Mapping Multi-Touch Attribution Predictive Analytics ROI Tracking Marketing Planning Features Budgeting & Forecasting Collaboration Flowchart Goal Setting / Tracking Marketing Calendar Media Planning Predictive Analytics Presentation Tools Project Tracking Spend Management Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Strategic Planning Features Budgeting & Forecasting Dashboard Goal Setting / Tracking Idea Management KPIs Modeling & Simulation Roadmapping Scenario Planning Scorecards Subscription Management Features Cancellation Management Discount / Coupon Management Dunning Management Enrollment Management Product Catalog Recurring Billing Revenue Recognition Revenue Recovery Tools Self Service Portal Subscription Plan Management Tax Management Trial Management Usage Tracking/Analytics Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking	AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Mobile Marketing Features Channel Attribution Contextual Targeting Coupons Email Marketing Engagement Monitoring In-App Marketing Location-Based Marketing Push Notifications Text Messaging Text-to-Win Push Notifications Features A/B Testing Analytics Campaign Segmentation Contextual Targeting Device Targeting Expiry Notifications Geo Targeting Mobile Notifications Notification Scheduling Visual Notifications Web Notifications Show More Features Appointment Scheduling Features Appointment Reminders Automated Scheduling Calendar Sync Client Database Group Scheduling Mobile Access Multi-Location Online Booking Online Payments Recurring Appointments Room Booking Management Business Phone Systems Features Call Logging Call Monitoring Call Recording Call Routing Employee Directory IVR / Voice Recognition Mobile Access Virtual Call Center Web Conferencing CRM Features Calendar/Reminder System Call Logging Document Storage Email Marketing Internal Chat Integration Lead Scoring Marketing Automation Integration Mobile Access Quotes / Proposals Segmentation Social Media Integration Task Management Territory Management Call Center Features Blended Call Center Call Logging Call Recording Call Scripting Campaign Management Database Escalation Management Inbound Call Center IVR / Voice Recognition Manual Dialer Outbound Call Center Predictive Dialer Progressive Dialer Queue Management Real-time Chat Reporting/Analytics Call Tracking Features Call Log Call Recording Call Routing Caller Identification Campaign Management Conversion Tracking CRM IVR / Voice Recognition Keyword Tracking Chatbot Features Call to Action Context and Coherence Human Takeover Inline Media / Videos Machine Learning Natural Language Processing Payment Integration Prediction Ready-made Templates Reporting / Analytics Sentiment Analysis Social Media Integration Customer Engagement Features Analytics Churn Management Communication Management Community Management Content Syndication Feedback Collection Gamification Live Chat Video Content Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor Email Tracking Features A/B Testing Audience Segmentation Campaign Management Event-Based Notifications Location Tracking Team Management Knowledge Management Features Artificial Intelligence (AI) Cataloging / Categorization Collaboration Content Management Decision Tree Discussion Boards Full Text Search Knowledge Base Management Self Service Portal Lead Generation Features Contact Discovery Contact Import/Export Lead Capture Lead Database Integration Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Visitor Identification Lead Management Features Activity Tracking Campaign Management Lead Capture Lead Distribution Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Source Tracking Lead Nurturing Features A/B Testing Campaign Management Drip Campaigns Lead Capture Lead Notifications Lead Scoring Lead Segmentation Performance Metrics Personalization Pipeline Management Live Chat Features Canned Responses Customizable Branding Geo Targeting Offline Form Proactive Chat Screen Sharing Third Party Integration Transfers / Routing Website Visitor Tracking Real Estate CRM Features Campaign Management Client / Property Matching Contact Management Dashboard Email Marketing Interaction Tracking Lead Management Property Alerts Referral Tracking Segmentation Remote Work Features Collaboration Credential Management Electronic Signature Employee Monitoring Live Chat Meeting Management Project Management Remote Access Remote Support Screen Sharing Softphone Task Management Time Zone Tracking Video Chat Web Conferencing SMS Marketing Features 2-Way Messaging Artificial Intelligence Contact Management Mass Texting Message Personalization MMS Mobile Coupons Mobile Keywords Polls / Voting Reporting/Analytics Scheduled Messaging Shortcodes Text-to-Win WhatsApp Marketing Features Alerts API Autoresponder Bulk Messaging Campaign Management Contact Management Multi-Language Support Reporting / Analytics
Integrations Facebook X (Twitter) Adomni Android TV AppLovin AppNext ClicData Direct Claim Solution EmailLabs Google Workspace INCRMNTAL PrestaShop Rakuten Advertising Sizmek Ad Suite SpotX Sprinklr Travis CI Unity Ads YeahMobi Zen Cart Show More Integrations View All 97 Integrations	Integrations Facebook X (Twitter) Adomni Android TV AppLovin AppNext ClicData Direct Claim Solution EmailLabs Google Workspace INCRMNTAL PrestaShop Rakuten Advertising Sizmek Ad Suite SpotX Sprinklr Travis CI Unity Ads YeahMobi Zen Cart Show More Integrations View All 54 Integrations
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