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About

Inspectlet records videos of your visitors as they use your site, allowing you to see everything they do. See every mouse movement, scroll, click, and keypress on your site. You never need to wonder how exactly people are using your site again. See exactly what users are looking for and how they use your site. Understand their mindset and increase your conversion rate. Discover where visitors are getting confused on your site and what's getting their attention. With Inspectlet's mature filtering capabilities, you'll be able to find exactly the visitors you're interested in watching. For example, selecting a few checkboxes will let you find videos of new visitors from AdWords that bought something on your site. Our funnel analysis tool can show you recordings of people that added something to their cart, but never proceeded to checkout. Slice and dice your data however you want.

About

Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Session Recording solution for companies

Audience

Mobile & Web Developers, UX Designers, Digital Marketing, Analysts

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$39 per month
Free Version
Free Trial

Pricing

$39 per month
Free package: 1,500 sessions/month
Startup package: $39/month for 5,000 sessions/month
Business package: $95/month for 15,000 sessions/month
Ultimate package: contact Smartlook for more pricing information
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 5.0 / 5
features 5.0 / 5
design 4.5 / 5
support 4.0 / 5

Reviews/Ratings

Overall 4.8 / 5
ease 4.9 / 5
features 4.5 / 5
design 4.6 / 5
support 4.8 / 5

Pros & Cons from Real Users

Pros

  • Inspectlet is the best software to get insights about the visitors on our webpage. It comes with a greatly designed interface that has its tools visually available to be used and it does a great job at recording sessions. Inspectlet has allowed me to take a deeper look at how our visitors interact with our page and have detailed insights on what’s happening, what are they more interested in, what aspects of our page they are not interested, what is confusing and what is helpful; it is a very broad software that has the right tools to study all these factors very deeply to gain enough knowledge to improve our customer experience on our website. I can see things like what they interact with through clicks, movement of the mouse on the screen, and more, which is a great helpful resource as I can sort out all these individual users and study them separately and together to gain more insight. Inspectlet has a powerful heatmap that covers everything on our page and studies where our visitors are looking, and what gains more interest to them upon entering our page, this is a great tool to understand the changes that we can do to our page in order to have more people successfully buy one of our products or sign to our newsletter, we can know if our products gain enough interest to them and create a well organized and thoughtful campaign in order to improve, thanks to this software’s analytics. Another aspect that I also like about Inspectlet is the fact that I have the power to test different versions of mockups for our page to see if they will do well or bad based on the past insights that I get from the screen recordings and the heatmaps, I can easily study everything and create reports that will help me understand if the changes being made will actually work the way I want them to or not and if not, what we can do to actually make something that will improve our customer experience.
  • Inspectlet offer very dynamic and interactive heat map solutions for websites which are very easy to understand and analyse, it offers split testing. The best part of Inspectlet is the ability to to segment the data and analyses based on different user group like return customers, new visitors, abandoned cart customers. Inspectlet is basically divided in three categories as session recordings, dynamic heatmaps, form analytics.

Cons

  • The lack of a permanent cloud saving option for screen recordings is very prominent on Inspectlet, the sessions can only be saved for a period of time and they will be deleted, which is honestly not a bad thing, but it’s also not a good thing if I want to gain access to past recordings in order to understand past behaviors, but I can’t because they are not saved automatically and permanently. I have also experienced many bugs while using this software, for example, I tend to experience bugs while watching recorded sessions, some of the sessions aren’t recorded very well so it creates missing information that is prevalent for us, or sometimes while sorting out the recorded sessions, it won’t actually show the filtered list and I have to try again. Another thing that has happened a few times while using this software is that the main page will take longer time than usual to load, and it is a bit annoying as I want a fast reliable software. Inspectlet is a great software that has the right tools to gain access to many important insights in our business, but it’s nowhere near perfect and it is still improving its tools.
  • Inspectlet is very interactive heat map and form analytics solution which is not easy to find with other platforms it helps a lot to redesign the forms so that you can increase the conversion.

Pros & Cons from Real Users

Pros

  • With the use of Smartlook's funnel analysis tools, companies can monitor and examine the actions customers take on their website to accomplish particular objectives. For better understanding and execution of the conversion process, this functionality is essential.
  • Help to find where users are struggling on websites and apps. Provides the best solutions for improving user experience.
  • - Everything is briefly represented on the dashboard. - You can record sessions for auditing. - It saves every detail of traffic from IP to location and gives an accurate report.
  • Since using Smartlook, we have been able to track our website activity in detail; we can get details of time, location, unlimited recordings of visitor sessions through our website, and more. It is as helpful as it is easy to access and use; we can devise strategies and implement improvements to provide a better experience, and their technical support is exceptional.
  • Setting up screen and sharing recordings with my clients is now easy and within minutes. I addition it also allows UID to be passed to the Smartlook app.

Cons

  • Although Smartlook offers strong visual analytics, some users might feel that it has less complex reporting choices than more specialist analytics tools. Extra tools could be needed for businesses with complicated reporting requirements.
  • There are no cons about this product, but I feel price should be more affordable.
  • The price could be more reasonable. Mobile applications need few improvements.
  • I have had no problems with this tool; it has been beneficial. However, I consider that the price is somewhat high and may represent a limitation for small businesses.
  • It has crucial analytical data but it would even be more great if Heatmaps can show % clicks on map.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Inspectlet
United States
www.inspectlet.com

Company Information

Smartlook
Founded: 2016
Czech Republic
www.smartlook.com/

Alternatives

Alternatives

Categories

Categories

Heatmap Features

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Heatmap Features

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Session Replay Features

Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

AB Testing Features

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Mobile App Analytics Features

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Predictive Analytics Features

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Product Analytics Features

Attribution
Automatic Data Capture
Churn Reporting
Customer Feedback Collection
Customer Guidance
Customer Journey Analytics
Data Export
Data History Retention
Data Labeling
Product Engagement Scoring
Real-Time Data Analysis
Touchpoint Analytics
User Segmentation

UX Features

Animation
For Mobile
For Websites
Heatmaps
Prototyping
Screen Activity Recording
Unmoderated Testing
Usability Testing
User Journeys
User Research

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Stackreaction
Axis LMS
Clym
Desktop.com
Freshpaint
Google Analytics
Intercom
Kameleoon
Mixpanel
Nekton.ai
Parsey
Piwik PRO
Product Fruits
Quickwork
Shopify
Shopify Plus
Unbounce
VEVS Car Rental Software
Weebly
Zendesk

Integrations

Stackreaction
Axis LMS
Clym
Desktop.com
Freshpaint
Google Analytics
Intercom
Kameleoon
Mixpanel
Nekton.ai
Parsey
Piwik PRO
Product Fruits
Quickwork
Shopify
Shopify Plus
Unbounce
VEVS Car Rental Software
Weebly
Zendesk
Claim Inspectlet and update features and information
Claim Inspectlet and update features and information
Claim Smartlook and update features and information
Claim Smartlook and update features and information