GAfix vs. Smartlook Comparison


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Used by hundreds of thousands of professionals to complete millions of audits and inspections annually, Certainty helps companies around the globe ensure compliance, reduce risk, and improve performance with easy-to-use forms, real-time reports, and complete action management. Collect, track, and report accurate and powerful data to provide detailed business insights that will empower your team to improve performance and business sustainability. Certainty is used worldwide for: Safety inspections Quality assurance and control audits Supplier and supply chain compliance audits ESG assessments And much more . . . 66 Ratings Visit Website Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. 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ADAudit Plus provides a clear picture of all changes made to your AD resources including AD objects and their attributes, group policy, and more. AD auditing helps detect and respond to insider threat, privilege misuse, and other indicators of compromise, and in short, strengthens your organization's security posture. Gain granular visibility into everything that resides in AD, including objects such as users, computers, groups, OUs, GPOs, schema, and sites, along with their attributes. Audit user management actions including creation, deletion, password resets, and permission changes, along with details on who did what, when, and from where. Keep track of when users are added or removed from security and distribution groups to ensure that users have the bare minimum privileges. 483 Ratings Visit Website Skillcast The Skillcast Compliance Portal is a solution that enables organisations to deliver, track, and evidence compliance learning and related activities in a single platform. 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About GAfix is a GA4 audit and diagnostics platform that helps teams identify and fix tracking issues quickly and accurately. It scans Google Analytics 4 properties for common configuration problems across events, conversions, property settings, and data collection, highlighting issues that impact reporting reliability. The platform runs automated audits using a structured checkpoint system, making it easy to spot missing events, incorrect conversion setups, misconfigured settings, and tracking gaps that often go unnoticed. GAfix presents findings in a clear, actionable format so marketers, analysts, and product teams can understand what’s broken and what needs attention—without manual audits or complex GA4 navigation.	About Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Digital marketers, Growth & performance marketing teams, Product managers, Marketing agencies	Audience Mobile & Web Developers, UX Designers, Digital Marketing, Analysts
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $99 per audit Free Version Free Trial	Pricing $39 per month Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 4.8 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.6 / 5 support 4.8 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information GAfix Founded: 2025 United States www.gafix.ai/	Company Information Smartlook Founded: 2016 Czech Republic www.smartlook.com/
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SkyGlue	Fullstory
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Categories Web Analytics	Categories AB Testing Conversion Rate Optimization Customer Experience Digital Analytics Heatmap Marketing Analytics Mobile App Analytics Mobile App Optimization Predictive Analytics Product Analytics Session Replay UX Web Analytics
	Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking Show More Features AB Testing Features Audience Targeting Campaign Segmentation Funnel Analysis Heatmaps Landing Pages / Web Forms Multivariate Testing Split Testing Statistical Relevance Analysis Surveys Test Scheduling Visual Editor Heatmap Features Behavioral Mapping Dashboard Dynamic Maps Element Analytics Embeddable Maps For Sales For Science Radial Mapping Territorial Mapping Website Analytics Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Mobile App Analytics Features A/B Testing Channel Attribution Cohort Analysis Funnel Analysis In-App Events Tracking Push Notifications Retention Tracking Revenue Tracking Uninstall Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Product Analytics Features Attribution Automatic Data Capture Churn Reporting Customer Feedback Collection Customer Guidance Customer Journey Analytics Data Export Data History Retention Data Labeling Product Engagement Scoring Real-Time Data Analysis Touchpoint Analytics User Segmentation Session Replay Features Eye Tracking Form Analytics Heatmaps Mouse Tracking Optimization Tools Session Recording Surveys User Experience Analysis User Feedback Visitor Segmentation UX Features Animation For Mobile For Websites Heatmaps Prototyping Screen Activity Recording Unmoderated Testing Usability Testing User Journeys User Research
Integrations Google Analytics Axis LMS Clym Intercom Jimdo Kameleoon Mixpanel Nekton.ai Piwik PRO Product Fruits Quickwork Shopify Shopify Plus Stackreaction Unbounce Weebly WordPress Zendesk Show More Integrations View All 1 Integration	Integrations Google Analytics Axis LMS Clym Intercom Jimdo Kameleoon Mixpanel Nekton.ai Piwik PRO Product Fruits Quickwork Shopify Shopify Plus Stackreaction Unbounce Weebly WordPress Zendesk Show More Integrations View All 18 Integrations
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