Fullstory vs. Substrata Comparison


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About Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data.	About Substrata is a Real-Time, Socially-Aware AI for Professional Dealmakers: it is trained to understand the "social dance" between sellers and buyers, helping you navigate the intricate maze of office politics, hierarchies, perceptions, emotions, biases, attitudes, sentiments, power dynamics and more. Substrata does that by deciphering both linguistic and behavioral cues and signals. It is an obvious must-have for every CEO, founder, CRO, VP Sales, AE and any other type of dealmaker or negotiator - including Savvy Investment Bankers, CorpDev and M&A profs. Substrata uncovers key insights in B2B sales by deciphering behavioral (verbal & nonverbal) signals, unlocking prospect sentiments, attitudes, elucidating intricate power dynamics, office politics, and more. Product features include: Q for Email (Engagement Analysis) Temper (Personality Analysis) Palaver (Conversation Analysis)
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported	Platforms Supported Windows Supported Mac Supported Linux Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Supported
Audience Product teams, Data teams, Engineering Teams,	Audience Sales managers, Account Executives, Business Development Managers, CEOs, M&A, Investment Bankers
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Supported Free Trial Supported	Pricing $29/month/user Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
	Pros & Cons from Real Users Pros We have been using Substrata for quite sometime, and are happy with the quality of the software. It has reduced our time in writing EMAILS and achieving productivity with affordability. Substrata is helpful for dealmakers and sales professionals. It increased the prospects conversion of our business by using the power of social signal processing through AI. It not only decoded the underlying emotions in email conversations but also gave us an edge to better negotiate the business deals. Product features are cool and helped us to refine our communication thus raising our performance in dealmaking. Cons I could not find any major downside of the software. However, their help center can use more content like training videos etc for guidance of the user. This would simplify the use of software for newbie.
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Fullstory Founded: 2012 United States www.fullstory.com	Company Information Substrata Founded: 2019 Israel, USA www.substrata.me
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Categories Conversion Rate Optimization Supported Customer Data Platforms (CDP) Supported Customer Experience Supported Customer Feedback Supported Customer Journey Mapping Tools Supported Digital Analytics Supported eCommerce Analytics Supported Heatmap Supported Insight Engines Supported Mobile App Analytics Supported Mobile App Optimization Supported Product Analytics Supported Sentiment Analysis Supported Session Replay Supported User Research Supported UX Supported Web Analytics Supported Website Optimization Tools Supported	Categories AI Sales Assistants Supported AI Sales Tools Supported Sales Enablement Supported
Show More Features Customer Experience Features Action Management Not Supported Analytics Supported Customer Segmentation Supported Dashboard Supported Feedback Management Not Supported Knowledge Management Supported Multi-Channel Collection Supported Sentiment Analysis Supported Survey Management Not Supported Text Analysis Not Supported Trend Analysis Supported Customer Feedback Features Alerts / Notifications Not Supported Behavior Analytics Supported Bug Reports Not Supported Community Feedback Tools Not Supported Live Chat Not Supported Negative Feedback Management Not Supported Net Promoter Score (NPS) Not Supported Screenshot / Screen Capture Not Supported Surveys Not Supported User Testing Tools Not Supported Video Feedback Not Supported Visual Feedback Tools Not Supported Voice of the Customer (VoC) Not Supported Website Feedback Not Supported Heatmap Features Behavioral Mapping Supported Dashboard Not Supported Dynamic Maps Supported Element Analytics Supported Embeddable Maps Not Supported For Sales Not Supported For Science Not Supported Radial Mapping Not Supported Territorial Mapping Not Supported Website Analytics Supported Session Replay Features Eye Tracking Not Supported Form Analytics Supported Heatmaps Supported Mouse Tracking Supported Optimization Tools Supported Session Recording Supported Surveys Supported User Experience Analysis Supported User Feedback Supported Visitor Segmentation Supported UX Features Animation Not Supported For Mobile Supported For Websites Supported Heatmaps Supported Prototyping Not Supported Screen Activity Recording Supported Unmoderated Testing Not Supported Usability Testing Supported User Journeys Supported User Research Not Supported Web Analytics Features Campaign Management Not Supported Conversion Tracking Supported Form Analytics Supported Goal Tracking Not Supported Keyword Tracking Supported Multiple Site Management Supported Pageview Tracking Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Supported User Interaction Tracking Supported Website Optimization Tools Features Competitor Analysis Not Supported Content Management Not Supported Keyword Research Tools Supported Link Management Supported Performance Metrics Supported Problem Area Alerts Supported
Integrations 5X Supported Drift Supported Freshpaint Supported Google Workspace Not Supported Integrate.io Supported KonnectzIT Supported Meltano Supported MineOS Supported Mixpanel Supported Pendo Supported Productboard Supported Redocly Supported Singer Supported SiteSpect Supported Sitejet Supported Slack Supported Stackreaction Supported Trello Supported Unbounce Supported Versoly Supported Show More Integrations View All 70 Integrations	Integrations 5X Not Supported Drift Not Supported Freshpaint Not Supported Google Workspace Supported Integrate.io Not Supported KonnectzIT Not Supported Meltano Not Supported MineOS Not Supported Mixpanel Not Supported Pendo Not Supported Productboard Not Supported Redocly Not Supported Singer Not Supported SiteSpect Not Supported Sitejet Not Supported Slack Not Supported Stackreaction Not Supported Trello Not Supported Unbounce Not Supported Versoly Not Supported Show More Integrations View All 2 Integrations
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