BDEX vs. ONEcount Comparison


BDEX	ONEcount GCN Publishing, Inc.	+	+
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Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. Trusted by 10,000+ advertisers across multiple industries TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1). 89 Ratings Visit Website Bluepear Bluepear is an AI-powered brand and affiliate monitoring platform that helps marketing teams protect their brand in paid search. It monitors branded search queries 24/7 across all geographies, device types, and search engines (Google, Bing, Yahoo!, Yandex) to detect unauthorized keyword bidding, ad hijacking, coupon code abuse, and trademark violations. The platform's uncloaking tool reveals actual landing pages and redirect chains behind cloaked affiliate links, capturing screenshots and ad data as evidence. All findings are centralized in one dashboard with instant alerts via Slack, Telegram, or email, and structured compliance reports for each incident. It serves PPC teams, affiliate managers, and compliance teams in e-commerce, travel, pharma, health and beauty, marketing agencies, and IT/SaaS. Key features include brand bidding protection, competitor monitoring, progress status tracking, policy-based filtering, and global coverage down to city level. 70 Ratings Visit Website iDenfy Powerful, all-in-one identity verification, fraud prevention, and compliance platform. iDenfy protects startups, financial institutions, gambling, streaming, ridesharing, and other digital services from identity fraud using a three-layer identity verification process. The process protects businesses from the most threatening forms of identity fraud. iDenfy also provides services for business verification, proxy detection, fraud scoring, AML screening and monitoring, NFC verification, and other fraud prevention services. Founded before AML, fraud, and GDPR regulations were put into place, iDenfy pioneered identity verification. The company covers users' ID verification process in full, combining AI-based biometric recognition and manual human checks to ensure they are real users. Save up to 40% of identity verification costs using our ID verification software. Pay per successful ID verification and save up to 40% of identity verification services expenses. 278 Ratings Visit Website GWI Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. Collate data and charts to build your story and share it with your team. Overlay multiple data points for in-depth data analysis. Gain unparalleled insight into consumers with survey data that reflects the views, interests, and behaviors of billions of real people across the globe. We ask consistent survey questions in every region. Zero in for granular insights on local markets or zoom out for a global view. Understand what consumers really think about you and your competitors with insights on all the big names. 201 Ratings Visit Website Josys Josys is a modern AI-native identity security and governance platform. Enterprise AI adoption has made identity the fastest-growing attack surface — and the hardest to govern. Josys discovers, governs, and secures every identity - human, machine, and AI agent - across every application in the enterprise. Built on policy-led governance, Josys lets security and IT teams define access policies once and enforce them autonomously: risk is surfaced, access is controlled, and identity threats are remediated in real time, without manual oversight. 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About BDEX’S Omni IQ helps you find more customers identical to your ideal clients using a proprietary extended audience AI technology. The BDEX Identity Graph helps companies identify consumers across all channels. We authenticate over 470 million hashed email-MAID-IP matches linked to 113M households cross the US each month from our expansive network of SDKs, app publishers, and primary data sources. Talk to us about identity resolution. Nominated as the top Identity Technology by AdExchanger, BDEX is the only Identity Platform that guarantees all IDs are linked to real people, removing all IDs linked to bots, click farms and other forms of ad fraud as well as all temporary IDs due to Apple's ATT/DoNotTrack.	About ONEcount is a customer data platform (CDP) that combines a full Audience Activation Toolsuite in one, tightly integrated stack. Leveraging a mature history of identity resolution, data consolidation and advanced identification and targeting tools, ONEcount delivers a simple-to-manage ecosystem while streamlining the tech stack. The system features AI/Machine Learning capabilities, aggregated Business Intelligence (BI) & Predictive dashboards, 150+ pre-built data visualizations, DExTr - ETL engine, a robust activation tool suite with forms, Landing page, pop-up Builder, segmentation and built-in on-site and off-site targeting capabilities, GAM/DFP integrations, Smart Paywalls, content gating, freemium metering, social and single sign-on abilities, and a host of other tools to enable cross-sell/upsell initiatives, increase conversions and create personalized 1-to-1 messaging.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Data exchange platform that empowers B2C companies to use the power of data to understand consumer behaviors	Audience Specialized in Publiishing, Media, Events & Associations. Any marketer, brand or company looking to unify disparate systems and action a 360-degree customer view.
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $250 per month Enterprise pricing starts at $2500 per month Free Version Supported Free Trial Supported	Pricing $1,500 / mo.* ANALYZE: Starts at $1,500 /mo. ENGAGE: Starts at $2,500 /mo. MONETIZE: Starts at $3,500 /mo. Based on number of database records Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 4.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros So far we have experienced an excellent result in using their Omni IQ platform to model our customers and build extended audiences for ad targeting. We have definitely seen an uptick in new customers from our latest ad campaign using the extended audiences we built. Cons The UI has more features than I really know what to do with, but maybe that's just me.
Training Documentation Not Supported Webinars Not Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information BDEX Founded: 2014 United States www.bdex.com	Company Information GCN Publishing, Inc. Founded: 2011 United States www.one-count.com
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Categories Ad Fraud Detection Supported Consumer Data Supported Customer Data Platforms (CDP) Supported Data Enrichment Supported Data Quality Supported Identity Resolution Supported	Categories Audience Intelligence Supported Customer Data Platforms (CDP) Supported Data Management Supported Email Marketing Supported Identity Resolution Supported
Customer Data Platforms (CDP) Features Behavioral Analytics Not Supported Campaign Management Not Supported Customer Profiles Supported Customer Segmentation Supported Data Integration Supported Data Matching Supported GDPR Compliance Not Supported Personalization Supported Predictive Modeling Supported Show More Features Data Quality Features Address Validation Supported Data Deduplication Not Supported Data Discovery Supported Data Profililng Not Supported Master Data Management Not Supported Match & Merge Supported Metadata Management Not Supported	Customer Data Platforms (CDP) Features Behavioral Analytics Supported Campaign Management Supported Customer Profiles Supported Customer Segmentation Supported Data Integration Supported Data Matching Supported GDPR Compliance Supported Personalization Supported Predictive Modeling Supported Show More Features Audience Intelligence Features AI / Machine Learning Supported Audience Segmentation Supported Competitive Intelligence Not Supported Content Tracking Supported Data Visualization Supported Data-Driven Insights Supported Filters / Search Not Supported Image Recognition Not Supported Sentiment Analysis Not Supported Social Listening Not Supported Social Media Analytics Supported Trend Tracking Not Supported Data Management Features Customer Data Supported Data Analysis Supported Data Capture Supported Data Integration Supported Data Migration Supported Data Quality Control Not Supported Data Security Not Supported Information Governance Supported Master Data Management Supported Match & Merge Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Supported Auto-Responders Supported CAN SPAM Compliance Not Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Not Supported Event Triggered Email Supported Image Library Not Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported
Integrations LiveRamp Supported AdRoll Not Supported Adestra Not Supported Adobe Marketo Engage Not Supported Advantage Not Supported Bombora Not Supported Emma Not Supported Exact Not Supported Google Ad Exchange (AdX) Not Supported HubSpot Marketing Hub Not Supported Instagram Ads Supported Meta Ads Supported Omeda Not Supported PostUp Not Supported PubMatic Supported Sailthru Not Supported Swoogo Not Supported The Trade Desk Supported TransUnion TruEmpower Supported Xandr Not Supported Show More Integrations View All 9 Integrations	Integrations LiveRamp Supported AdRoll Supported Adestra Supported Adobe Marketo Engage Supported Advantage Supported Bombora Supported Emma Supported Exact Supported Google Ad Exchange (AdX) Supported HubSpot Marketing Hub Supported Instagram Ads Not Supported Meta Ads Not Supported Omeda Supported PostUp Supported PubMatic Not Supported Sailthru Supported Swoogo Supported The Trade Desk Not Supported TransUnion TruEmpower Not Supported Xandr Supported Show More Integrations View All 23 Integrations
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