Audience

Brands and retailers that want to use data to deliver personalized customer experiences

About Lexer

Lexer is the Customer Data & Experience Platform of choice for leading brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more. As the only CDP built for retail, we help the world’s most iconic brands drive incremental sales from improved customer engagement.

With one of the simplest onboarding processes in the industry, Lexer cleanses and combines data into an enriched single view of the customer with no heavy-lifting required from our customers. We unify data from any system and enrich it with AI-powered predictive analytics, third-party data, and targeted surveys. With CDP-powered insights fueling every use case, Lexer acts as the all-in-one hub for every customer-facing team—including marketing, ecommerce, retail and service.

With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.

Integrations

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Company Information

Lexer
Founded: 2008
Australia
lexer.io

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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Support
Phone Support
Online

Lexer Frequently Asked Questions

Q: What kinds of users and organization types does Lexer work with?
Q: What languages does Lexer support in their product?
Q: What kind of support options does Lexer offer?
Q: What other applications or services does Lexer integrate with?
Q: What type of training does Lexer provide?

Lexer Product Features

Audience Intelligence

Audience Segmentation Not Supported
Social Listening Not Supported
Sentiment Analysis Not Supported
Data Visualization Not Supported
Social Media Analytics Not Supported
Data-Driven Insights Not Supported
Competitive Intelligence Not Supported
AI / Machine Learning Not Supported
Trend Tracking Not Supported
Image Recognition Not Supported
Content Tracking Not Supported
Filters / Search Not Supported

Customer Data Platforms (CDP)

Behavioral Analytics Supported
Campaign Management Supported
Customer Profiles Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Supported

Marketing Analytics

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported
Customer Journey Mapping Not Supported

Personalization

Recommendation Engine Not Supported
Website Personalization Not Supported
Abandoned Cart Saver Not Supported
Contextual Targeting Not Supported
Experience Management Not Supported
Campaign Segmentation Not Supported
Behavioral Targeting Not Supported
Account Based Marketing Not Supported
A/B Testing Not Supported
Content Analytics Not Supported
Customer Profiles Not Supported

Predictive Analytics

For Education Not Supported
For Healthcare Not Supported
Modeling & Simulation Not Supported
Data Blending Not Supported
Demand Forecasting Not Supported
Sentiment Analysis Not Supported
Data Mining Not Supported
AI / Machine Learning Not Supported
Benchmarking Not Supported

Lexer Additional Categories