Altcraft vs. Firepush Comparison


Altcraft Altcraft Platform	Firepush	+	+
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About Altcraft Platform is an omnichannel CDP . Distributed as a private cloud or on-premise software. - On-premise deployment allows to customize the software to fit exact business needs. - Cloud offers an account with tariffs based on the number of customer profiles. FEATURES Collect customer profiles - Entire history of actions - Multiple resource subscriptions - Location & device information - CRM & SQL data integration - Customer profile 360 analytics Automate marketing workflow - Customer journey - A/B/n Testing Tools - Content personalization - Static & dynamic segmentation - Web & messaging events tracking - Transactional messaging - Easy, powerful email builder Communicate via digital channels - Messengers - SMS marketing - Rich mobile and web push - Banners, social & custom channels - Forms Check analytics in real time - Pixel goals - Cohort analysis - Audience growth report - Interactive conversion funnels - Summary reports	About Firepush offers cost-effective web push, email and SMS marketing that turns traffic into sales. Get omnichannel campaigns and automation, advanced reporting tools and more, all in one app. Set up smart SMS automation, send bulk campaigns, or use segmentation for precise targeting. Integrate SMS with your other channels for maximum visibility and ROI. Engage customers on desktop or mobile with web push notifications. Set up high-converting automation or revenue-driving promo campaigns. Build high-quality campaigns in minutes with our super-simple builder, segment your audience, then fire off email blasts that truly engage customers. Target highly specific audiences for your email and SMS campaigns with a single click using our intuitive segmentation tools. Optimize your campaign performance with reporting and analytics tools that don’t just tell you what is happening, they tell you why.
Platforms Supported Windows Not Supported Mac Not Supported Linux Supported Cloud Supported On-Premises Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Banks, Insurance companies, Education, Retail companies, Online services, Agencies, IT companies etc.	Audience A marketing automation platform designed for businesses and Shopify stores
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $300/mo On-Premise has: Unlimited number of platform users. Unlimited number of communications. Unlimited number of subscribers. Send a request to get the price list on the Cloud or On-Premise. Free Version Not Supported Free Trial Supported	Pricing $25 per month Free Version Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 4.5 / 5 features 4.5 / 5 design 4.5 / 5 support 5.0 / 5 Read all reviews
	Pros & Cons from Real Users Pros - Web pushes, sms and emails in one app - Reasonable pricing - Easy to use - Variety of features - Possibility to filter the audience (super useful!) - Helpful 24/7 support The interface is user-friendly, it's easy to set up SMS and Email campaigns. There's a wide choice of web push notifications too. I personally loved the abandoned cart notifications and back-in-stock notifications. These features helped me to make more sales and stay in touch with my customers. Setup is not hard and support is very good. So far app looks great with fair pricing. Their support is great and makes it worth it! Wide scope of e-marketing features. Really good ROI with cart abandonment prevention features like web pushes and SMS. Cons - Not possible to send SMS without any url - Emails still in beta I'd like to use the Email features that are in development at the moment, but it isn't crucial for me, I'm more fond of SMS. Waiting for abandoned carts for emails. That is what is missing. It says coming soon. I'm waiting for some of email features development for too long IMHO.
Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information Altcraft Platform Founded: 2015 Russia www.altcraft.com/en/	Company Information Firepush United Kingdom getfirepush.com
Alternatives Ortto	Alternatives NotifyVisitors
User.com	Engage
WebEngage	PushOwl Brevo
Notificare	Kumulos
Klaviyo View All	Acquigo Xerago View All
Categories Account Based Marketing Supported Campaign Management Supported Customer Engagement Supported Customer Loyalty Supported Direct Mail Automation Supported Email Marketing Supported Email Template Design Supported Marketing Automation Supported Push Notifications Supported SMS Marketing Supported	Categories Push Notifications Supported
Push Notifications Features A/B Testing Not Supported Analytics Supported Campaign Segmentation Supported Contextual Targeting Supported Device Targeting Supported Expiry Notifications Not Supported Geo Targeting Not Supported Mobile Notifications Supported Notification Scheduling Supported Visual Notifications Supported Web Notifications Supported Show More Features Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Not Supported Lead Nurturing Not Supported Lead Scoring Not Supported Progress Tracking Not Supported Prospecting Tools Not Supported Target Account Identification Supported Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Not Supported Multi-Campaign Supported Customer Engagement Features Analytics Supported Churn Management Not Supported Communication Management Supported Community Management Not Supported Content Syndication Not Supported Feedback Collection Not Supported Gamification Supported Live Chat Not Supported Video Content Not Supported Customer Loyalty Features Corporate Memberships Not Supported CRM Not Supported Customer Activity Tracking Supported Discount Management Not Supported Gift Card System Not Supported Loyalty Card System Not Supported Member Portal Not Supported Membership Management Not Supported No-Card Loyalty System Supported Referral Tracking Not Supported Rewards Management Not Supported Direct Mail Automation Features A/B Testing Supported Analytics/Reporting Supported Campaign Management Supported Data Import/Export Supported Delivery Tracking Supported Design Management Supported Event Triggered Mailings Supported List Scrubbing Not Supported Mailing List Purchasing Not Supported Mailing Services Integration Not Supported Pre-made Templates Not Supported Printing Services Integration Not Supported Response Alerts Not Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported SMS Marketing Features 2-Way Messaging Not Supported Artificial Intelligence Not Supported Contact Management Not Supported Mass Texting Not Supported Message Personalization Supported MMS Not Supported Mobile Coupons Not Supported Mobile Keywords Not Supported Polls / Voting Not Supported Reporting/Analytics Supported Scheduled Messaging Not Supported Shortcodes Not Supported Text-to-Win Not Supported	Push Notifications Features A/B Testing Not Supported Analytics Supported Campaign Segmentation Supported Contextual Targeting Not Supported Device Targeting Not Supported Expiry Notifications Supported Geo Targeting Not Supported Mobile Notifications Supported Notification Scheduling Supported Visual Notifications Not Supported Web Notifications Supported
Integrations Debutify Theme Not Supported Facebook Supported GemPages Not Supported Growave Not Supported Loox Not Supported WhatsApp Supported View All 2 Integrations	Integrations Debutify Theme Supported Facebook Not Supported GemPages Supported Growave Supported Loox Supported WhatsApp Not Supported View All 4 Integrations
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