Best Web Analytics Software for Windows of 2025

Kubit

Your data, your insights—no third-party ownership or black-box analytics. Kubit is the leading Customer Journey Analytics platform for enterprises, enabling self-service insights, rapid decisions, and full transparency—without engineering dependencies or vendor lock-in. Unlike traditional tools, Kubit eliminates data silos, letting teams analyze customer behavior directly from Snowflake, BigQuery, or Databricks—no ETL or forced extraction needed. With built-in funnel, path, retention, and cohort analysis, Kubit empowers product teams with fast, exploratory analytics to detect anomalies, surface trends, and drive engagement—without compromise. Enterprises like Paramount, TelevisaUnivision, and Miro trust Kubit for its agility, reliability, and customer-first approach. Learn more at kubit.ai.

33 Ratings

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Kochava

Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.

4 Ratings

Starting Price: FREE

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Hitsteps

Track visitors and convert them to customers. We do much more than classic web analytics when it comes to your statistics. Watch your visitors as they come from referrals, browse through pages, Trigger your specified actions and goals in funnel, and convert to paid customer. All of your visitors informations and profiles are provided you in a searchable daterange-enabled report. Using Profile Aliasing, If same user login via another device, we identify and attach visits to first and original visitor profile. Knowledge is power. Know what they click on. Stop wasting money with advertisement until you try this! Like classic heatmaps where it show heatmap of most clicked areas of your pages? You're going to love Page Analysis. Identify low performing elements and buttons, see exactly which element in your pages get most and least clicks, pivot until your conversion rate reach to roof.

2 Ratings

Starting Price: $4.99 per month

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Angelfish Software

Actual Metrics

Most web analytics products are SaaS-based and require JavaScript tracking. This tracking is frequently blocked. Angelfish Software is different: it's a self-hosted log analyzer that creates web analytics reports from access logs. All of the websites & web-based applications used by your organization create an access log. One of the advantages to access logs is that they store a history of all requests received. If your website Users block JavaScript tracking, they can't block themselves from the access log. Angelfish is used by companies around the world to accurately track public websites, Intranet websites & applications, and anything accessed via a browser. If you're a marketer that uses Google Analytics, Angelfish shows you traffic from Users that block GA tracking (we've seen it as high as 35%). Angelfish blazes through logs at 5 GB/min, is easy to install & maintain, is fully supported, and shows data you won't see in other products. Visit us to learn more!

Starting Price: $1,995

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Matomo

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.

1 Rating

Starting Price: $23 per month

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Mixpanel

At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.

8 Ratings

Starting Price: $89 per month

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New Relic

There are an estimated 25 million engineers in the world across dozens of distinct functions. As every company becomes a software company, engineers are using New Relic to gather real-time insights and trending data about the performance of their software so they can be more resilient and deliver exceptional customer experiences. Only New Relic provides an all-in-one platform that is built and sold as a unified experience. With New Relic, customers get access to a secure telemetry cloud for all metrics, events, logs, and traces; powerful full-stack analysis tools; and simple, transparent usage-based pricing with only 2 key metrics. New Relic has also curated one of the industry’s largest ecosystems of open source integrations, making it easy for every engineer to get started with observability and use New Relic alongside their other favorite applications.

7 Ratings

Starting Price: Free

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CANDDi

Campaign and Digital Intelligence

CANDDi is the most advanced visitor tracking tool on the market. Just like the other options out there we show you the companies who visit your site — but we're the only one that can also show you the individuals. Get alerted as soon as a high-value individual has been on your website, and see exactly which pages they've visited. That's how you can contact the right person directly, with a pitch that's specifically tailored to their interests. CANDDi's innovative platform is 100% compliant to data regulations. We only share an individual's personal data when it's gathered through one of our many GDPR-compliant data capture methods.

4 Ratings

Starting Price: £149/month

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Plerdy

Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.

2 Ratings

Starting Price: 29$/month

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Percept Insight

Raptorise

Percept Insight is a simple yet powerful real-time analytics platform that enables businesses to build better products with deep insights at minimal costs. It provides actionable insights into user behaviour, user engagement, and the effectiveness of marketing campaigns. This enables companies to make data-driven decisions and improve user experience, user retention, and overall business outcomes. What Percept Insight does is simple yet powerful. It lets you understand user behavior and take actions based on those behaviors, ultimately extracting maximum value for your business. Many analytic tools exist, but what sets Percept Insight apart is its ability to preserve context. This means that it not only helps you comprehend user behaviors and create campaigns around them but does so while considering your app's performance and stability. This unique feature allows you to get the most out of your efforts.

2 Ratings

Starting Price: $1/analytics and engage

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Plumb5

Decisive Analytical Systems Pvt Ltd

Plumb5 is a Real-Time Marketing Automation & a Lead Generation Saas Product, which can Measure your Website Traffic / Convert your Website Audience to Prospects /Maximize your Project Enquiries, Site Visits and Conversions / Schedule more effective Promotional Emails, SMS & Whatsapp campaigns / Manage & Monitor all your Leads through various sources / Measure your organic and social campaigns / Live Chat with your Online Visitors

2 Ratings

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Countly

Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications. Ensuring privacy by design, it allows organizations to innovate and enhance their products to provide personalized and customized customer experiences, and meet key business and revenue goals. Track, measure, and take action - all without leaving Countly.

1 Rating

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AiTrillion

AiTrillion is the only All-in-one automated marketing platform which has a package of all the required tools at one place to help the eCommerce sellers to amplify their sales with engaging unique features and integrated actionable analytics. AiTrillion’s sole motive is to introduce an eCommerce marketing platform for online sellers making an easy space for them to influence more buyers by controlling their own brand and customer experience for generating more sales. AiTrillion compiles your unknown visitors, subscribers, and loyal customers at one place and depict them in the customer timeline from their first visit to the first purchase and beyond, influencing them with variety of attributes followed by re-targeting, re-capturing, re-engaging, redeeming and retention. Send welcome messages to build a strong relationship with them. Let them know about your new arrivals or best-selling products or introduce a welcome discount code right after they subscribe.

1 Rating

Starting Price: $29 per month

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Analytics Bar

Start viewing real-time Google Analytics in your taskbar today! Most convienient Google Analytics tool around. Displays real-time and today total Google Analytics stats in your taskbar. Supports multiple site views at once in your taskbar. Secure Google Analytics service credential authentication. No username or password required. Constant 15 second Google Analytics refresh rate. Proudly display your website's logo next to your stats in your taskbar. Adjust the taskbar stats the way you want to present them. Show or hide real-time or today stats from view and customize the labels. This app is for anyone who tracks users from websites or apps with Google Analytics. Absolutely Zero data is shared anywhere. The app is fully contained and running solely on your machine. All Google Analytics requests are securely transferred between your locally running app (for display only) and Google and that's it! What you see is live stats always at every request.

1 Rating

Starting Price: $1.95 per month

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Sisense

Embed analytics into any application or workflow to make critical decisions – with confidence. Infuse analytics into everyday applications and workflows to drive better, faster decisions, for your business and your customers. Integrate customized analytics into your applications and products to make analytics intuitive and user-friendly. Boost product engagement, adoption, and retention with the AI-driven predictive analytics platform built for business success. Prepare, analyze, and explore data from multiple sources with Sisense, a leading Business Intelligence (BI) reporting software. Trusted by industry-leading companies, such as NASDAQ, Phillips, and Airbus, Sisense offers an end-to-end, agile BI platform that helps business make smarter, faster data-driven decisions. Sisense features an open, single-stack architecture, best-in-class analytics engine, machine learning, and delivery of insights beyond the dashboard.

1 Rating

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Chartbeat

Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust reporting, and more help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content.

1 Rating

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AT Internet

A major global player in digital analytics and European market leader, AT Internet measures more than 20,000 sites and applications for a range of international brands and across all industries. Its brand-new Analytics Suite Delta enables companies to optimize their business decisions, engage their audiences over the long term and significantly boost their growth. A hybrid analysis platform for data, marketing and product teams, Delta is based on a powerful state-of-the-art technical infrastructure that provides groundbreaking flexibility, integrations and predictive features. Delivering unrivaled data accuracy and consistency for the entire customer journey, the solution reveals ROI-oriented insights that are precise, reliable and valuable to teams across the organization. This in turn drives higher performance and business growth through informed decision making, unifying departments and breaking data silos.

Starting Price: €335/month

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riyo.ai

rioy.ai is an innovative and comprehensive platform designed to help businesses effectively optimize user experience, drive growth, and enhance digital customer experiences riyo.ai unlocks your website's potential with anonymous lead identification, visitor tracking, behavior analysis, live chat, an AI-powered bot, and more. Fuel leads, enhance experiences, and gains a digital edge.

Starting Price: $39 / month / 5 users

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DataUnlocker

DataUnlocker protects your website's frontend from technical disruptions often caused by browser extensions, network filtering, and privacy tools. Modern web apps rely on analytics and marketing platforms for essential metrics – but many of these tools silently fail, even when used in full compliance with GDPR and other regulations. DataUnlocker introduces a secure JavaScript and network layer that turns third-party data into first-party, shields it from interference, ensures request delivery, and enables 100% data accuracy. Whether you're using server-side tagging or client-side analytics tools – both prone to blocking – DataUnlocker works out of the box with them all: Google Analytics, GTM, Meta Pixel, Hotjar, Segment, and others. It acts like a protected proxy, helping you recover 15–50% of lost data, fix attribution, and make smarter, data-backed decisions with confidence.

Starting Price: $10.99/month

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Visitor Queue

Identify the companies that are visiting your website! Visitor Queue is an advanced B2B lead generation software that identifies the name, contact details and user data of the businesses that visit your website.

Starting Price: $39 per month

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Open Web Analytics

Open Web Analytics is the free and open-source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and applications. Run OWA under your own domain or as part of your web application. OWA is a customizable web analytics framework that can be extended to meet your needs. Track WordPress and Mediawiki-based websites and admin events. OWS provided you with dozens of standard metrics, dimensions, and reports. Extensive data access API enables integration with raw data access. OWA respects GDRP and other privacy frameworks. In addition to dozens of standard web analytics metrics, dimensions, and reports, OWA has several advanced features that are not often found in open source offerings. Monitor analytics via the dashboard. View detail usage of any web page including prior and next pages viewed. View the clickstream of anonymized user sessions.

Starting Price: Free

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VisitorStats.co

Track your website visitors in real time without compromising their privacy. VisitorStats.co is a lightweight, privacy-first analytics solution that gives you all the essential insights you need to grow your business while respecting your users' trust. We do things differently. There’s no IP tracking, no fingerprinting, and no cookies—ever. Your users remain anonymous, and you remain fully compliant with major privacy laws, including GDPR, CCPA, and PECR. Whether you're running a personal blog or managing a high-traffic eCommerce store, our platform gives you clear, accurate data without invading anyone’s privacy. Our tracking script is blazing fast, weighing in at less than 1 kilobyte. It won’t slow down your website or negatively affect your SEO performance. Instead, you'll get clean, real-time statistics presented in a user-friendly dashboard designed for clarity and speed.

Starting Price: $19/month

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Deep Log Analyzer

Deep Software

Advanced and affordable web analytics solution for small and medium size websites. Analyze web site visitors’ behavior and get the complete website usage statistics in several easy steps! With Deep Log Analyzer website statistics and web analytics software you’ll know exactly where your visitors come from and how they move through your website. This software will help you to attract more visitors, optimize your website and convert more visitors to satisfied customers. Analyze logs from Microsoft IIS, Apache or Nginx web server from any hosting provider and get web analytics reports. Run it on your Windows computer or server. View reports on Top web pages, Referral websites, Search engines & phrases, bots/spiders, browsers and OS's, server errors and more with Deep Log Analyzer. Export to HTML or Excel. Deep Log Analyzer is a highly configurable web analytics software. Create your own custom reports or tailor any of the 50+ included reports using SQL language.

Starting Price: $299.95 one-time payment

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SmarterStats

SmarterTools Inc.

SmarterStats offers true web log analytics to provide a complete understanding of the popularity and performance of your online presence. Google Analytics and script-based website analysis products only track those pages that have a script added to them, and then only track those visitors that allow JavaScript. A web server logs every visit to every web page of a site, making log analytics many times more reliable than script-based products. SmarterStats has several reports that analyze website traffic and help business owners improve a site’s overall performance. Along with pre-built reports, webmasters, marketers and business owners can build their own custom reports so the information they need is the information they get. Site Tuning helps improve a website's overall performance and search engine compatibility. By looking for common, and sometimes hidden, issues that could cause visitors to leave your site, and search engines to avoid it,

Starting Price: $299 one-time payment

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Logaholic

Logaholic Web Analytics

Combine data from Log files, Javascript, Facebook, Youtube, and more in one Reporting Platform. Hosted on-premise or in the cloud, you control the data! Logaholic is perfect for small businesses and enterprises alike. Logaholic has over 100 ready-to-use web analytics reports with professional features like segmentation, custom dashboards, and surveys. All wrapped into a clean interface that is easy to use for both novices and experts. Logaholic has a plug-and-play report system that can be expanded to include almost any kind of data from any kind of source. There are built-in integrations available, but we can also help you customise and extend Logaholic to report on essential data available within any part of your business. Logaholic Self Hosted editions can be installed on-premise or in a private cloud. You have full control and ownership of the data, where it is stored and how and by whom it can be accessed.

Starting Price: $9.99 per month

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FastStats Log Analyzer

Mach5 Development

Your log files are a gold mine of information about not only your web site, but your business. Understanding your web site traffic patterns -- seeing your web site through your potential customer's eyes -- is key to improving your business. Web server log files give you a view into your customer's activity and can help you tune your web site to acquire new customers. FastStats Log Analyzer is a powerful, quick, and inexpensive way to sift through gigabytes of logs and produce easy-to-understand summaries of your web site traffic. Are you spending $0.75 per click on your Google advertising, but only receiving $0.56 per click in revenue? FastStats is designed to help you determine your revenue per click, which you can use to price your Google advertisements. Use FastStats' Hyperlink Tree View to graphically see how customers move through your web site. FastStats is aptly named, and can process logs 40x faster than WebTrends, the industry leader.

Starting Price: $99.95 one-time payment

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Log2Stats

BitStrike Software

Log-to-Stats is a modern solution to get your website stats from web server log files. The software manages all your web log files and converts them into a statistics database. Then you can either look at your website stats using interactive and detailed reports or save them to html or other format. Log-to-Stats makes it easy to view how the stats changes over time and compare web traffic reports for different date ranges or special conditions.

Starting Price: $299.95 one-time payment

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Adreport.io

Adreport.io is a comprehensive dashboard that consolidates various advertising accounts, including Facebook Ads, Google Ads, TikTok Ads, LinkedIn Ads, and website analytics, enabling users to efficiently monitor and report on all their advertising data. Additionally, the platform offers functionality for sharing reports via email or Slack, enhancing collaboration among teams. This platform is essential for performance marketing teams, simplifying the process of data monitoring and reporting to facilitate data-driven decisions. Adreport.io also continuously integrates new platforms, further increasing its usability for advertisers and stakeholders. Moreover, its mobile accessibility ensures that users can access their data on-the-go, enhancing convenience and efficiency.

Starting Price: $49/month

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SearchBlox

SearchBlox Software

We simplify search for complex enterprises. Data isn’t just getting bigger. It’s becoming more connected, which makes data-driven decision making more complicated than ever. We build intuitive and intelligent insight engines on open source technologies. Our enterprise search products securely deliver the right data to the right user at the right time. Avoid vendor lock-in with an annual subscription. Our transparent, upfront annual pricing allows you to anticipate your spend and avoid surprises, even in the cloud. You won’t see the phrase “Contact Us for Pricing” anywhere on our website. Search that’s as easy for you to install as it is for your customers to use. Increasingly, visitors use search to navigate websites. And if they don’t find what they’re looking for right away, they leave. SearchBlox Site Search provides fast, accurate search and a sophisticated customer experience that boosts conversions.

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Abacre Advanced Log Analyzer

Abacre

Advanced Log Analyzer is powerful web activity analysis software. It generates a large number of traditional reports like Most Common Pages and Referrers. The main advantage of this analyzer is in its "untraditional" reports like Most Common Visitor Paths and Profiles, Web Model report and Indirect and Direct Referrer Analysis reports.

Starting Price: $49.99 one-time payment

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Best Web Analytics Software for Windows

Compare the Top Web Analytics Software for Windows as of July 2025

What is Web Analytics Software for Windows?

Kubit

Kochava

Hitsteps

Angelfish Software

Matomo

Mixpanel

New Relic

CANDDi

Plerdy

Percept Insight

Plumb5

Countly

AiTrillion

Analytics Bar

Sisense

Chartbeat

AT Internet

riyo.ai

DataUnlocker

Visitor Queue

Open Web Analytics

VisitorStats.co

Deep Log Analyzer

SmarterStats

Logaholic

FastStats Log Analyzer

Log2Stats

Adreport.io

SearchBlox

Abacre Advanced Log Analyzer

Best Web Analytics Software for Windows

Compare the Top Web Analytics Software for Windows as of July 2025

What is Web Analytics Software for Windows?

Kubit

Kochava

Hitsteps

Angelfish Software

Matomo

Mixpanel

New Relic

CANDDi

Plerdy

Percept Insight

Plumb5

Countly

AiTrillion

Analytics Bar

Sisense

Chartbeat

AT Internet

riyo.ai

DataUnlocker

Visitor Queue

Open Web Analytics

VisitorStats.co

Deep Log Analyzer

SmarterStats

Logaholic

FastStats Log Analyzer

Log2Stats

Adreport.io

SearchBlox

Abacre Advanced Log Analyzer

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