pharosIQ Alternatives

Over 140M validated business contact records strong, with daily contact record validation. It's time to GO Data! The best way to validate the accuracy of a contact record is to actually use it. As one of the largest Outbound Services companies in the world, CIENCE consumes 10s of millions of records (emails, calls) annually. This produces: - Up-to-date records (reduces decayed data) - Broad Company / Account data points - Accurate Email Lists (real-world tested) - Actual Phone #’s (confirmed dials) The GO Data platform is built to help you configure audiences easily, creating what is known as an Ideal Customer Profile (ICP) to target. From there, GO Data offers a wide supply of contacts that match your ICP. The key to all B2B marketing lists is starting conversations with your ideal customers. CIENCE GO expertly helps identify the contacts and companies for sales to create customized business lists around.

At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.

We help the world's top brands access, engage with and learn from their users with interactive content and declared data. Build a mutually beneficial relationship with your users, engaging them with interesting and useful interactive content. Generate leads delivering customized offers and incentives based on user personas created on the fly. Direct user engagement, develop real-time insights, and analyze results with our dashboard and reports or the help of our experts! Easily create and share fun, engaging, non-intrusive interactive content embedded in and across your own digital channels. Create a highly engaged user base. Understand your users on a deeper level with every interaction with declared, first-party data collected with transparency and in compliance with GDPR and CCPA. Launch a powerful ongoing engagement and declared data strategy with our turnkey SaaS solution. Our SaaS platform was developed based on five years of experience processing over 10 million engagements.

Grow your audience & traffic alongside better user experiences and lift revenue by building and activating your first-party data. Single sign-on and connect all the audience data. Create meaningful, personalized experiences that deliver value across every touchpoint for your audience. Discover new insights about your users with aggregated user engagement data into one simple dashboard. Increase user engagement with your websites with our fine-tuned AI engine. Turn visitors to be members with a first-party identity and establish a closer relationship with your audience. Integrate with your existing identity management system, or use the built-in password-less SSO, to seamlessly manage access and paid channels. Start to collect first-party data from users wisely and obtain explicit consent from consumers before collecting and using their data. Trigger one-to-one campaigns, and provide one-to-one recommendations based on user behaviors and first-party data.

Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade.

ArcSpan is an innovative new platform focused on the needs of the world’s finest publishers. Unlock the most value from your audiences while providing advertisers the targeting performance they need. Built from the ground up for publishers and data owners, we’ve integrated the key levers to achieving revenue operations success and monetization insights in a first-party data world. ArcSpan’s data software solution complements your existing technology partners and exists specifically to maximize addressable audience revenue, eCPM, fill-rate, yield and brand safety. We bring a unique understanding of the challenges and opportunities that publisher revenue management teams face in an evolving marketplace. Deep adtech expertise - bringing together recognized leaders from both the sell-side and buy-side to solve hard problems.

Surfside is an end-to-end marketing technology that aggregates your 1st party data across all customer touchpoints. Allowing advertisers the ability to better understand, target, and measure how to influence current and future customers. Add location, purchase, and demographic attributes to your customer data to create detailed and proprietary target audiences, differentiating your media buying from readily available datasets and 3rd party audiences. Activate personalized and targeted campaigns across connected devices like desktop, mobile, tablet, OTT, and CTV. Using Surfside’s owned and operated demand side platform, we prioritize people that match your target audience and campaign goals. Engage with shoppers at the point of purchase through retail media. A high-impact and flexible advertising channel that gives brands and retailers a new way to drive sales and influence purchasing.

Proem Sports is a leading Customer Data Platform (CDP) tailored for the sports industry. Our platform enables rights holders to consolidate various fan data touch points into a single, comprehensive system. With Proem Sports, you can create detailed single fan profiles and develop highly specific segments based on behavioral, transactional, and demographic data. This segmentation allows for personalized marketing campaigns that resonate with your fans, enhancing engagement and loyalty. Our platform empowers you to engage with the fan universe & monetize zero-party, first-party, and third-party data, fostering deeper relationships with your audience. With Proem Sports, you can: Unify and transform your fan data into actionable insights. Craft compelling experiences that drive fan engagement. Build a brand that your fans and partners will love.

Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.

Offer customers the freedom to define their journey. Fulfill the promise of CRM with SAP Marketing Cloud. Drive more revenue and give customers freedom to discover, engage, and buy. Sharpen the focus of your marketing team by leveraging the full context of customer needs and demands. Unite experiential and operational data to build a single, comprehensive view of customers. Remove silos across the organization and activate the full value of customer data. Gain deeper insights into customers to understand their intent and anticipate their behavior. Identify hidden trends and discover micro-segments with just a few clicks to shape your marketing strategy. Build customer trust and deepen customer relationships with greater insight and agility. Use real-time business intelligence to enable fast analysis and confident decision-making across the organization, while delighting customers and optimizing marketing performance.

Our audiences are customers of marketers. Our profiles record customer touchpoints and let you adjust tactics based on the activities of the individual user. Customer insights from behavior and preferences stored within profiles supply marketers with the essentials to craft content that inspires specific groups. Apply key segments to your customer base to go beyond demographics and build persona-based engagement which makes targeting more precise and effective. To really know your customers, create multiple segments by filtering and selecting a demographic. By layering analytics and feedback mechanisms throughout our platform, engagements are scored. Learned and continuous campaign nurturing along the total customer life-cycle. Our AI enables features like auto-segmentation and predictive retention.

Customer Link, a PwC Product, is a customer data platform that unifies your data and decades of PwC’s third party data to build a 360° view of your customers. Create better, more personalized experiences with unmatched customer data you can’t get from just any customer data platform. Activate consistent and personalized engagement across all channels and devices that meet the needs of your customers. See a holistic and dynamic customer profile that adapts to demand changes and shows you how and when to act with call-to-action triggers. Build an integrated view of individuals, households, and key segments of consumers with PwC’s AI and machine learning models. Gain transparency into your spend, channel, and customer engagement performance. See where money is potentially being wasted and discover new areas of opportunity with higher reward.

Build a single source of truth of your guests to understand who they are, their behavior across channels, and how it impacts your restaurant. See 360 guest profiles across your POS, online ordering, reservations, and loyalty platforms. Segment your customers and drill in to see marketing engagement and order history. Map retention, frequency, and lifetime value by location and view revenue analytics over time. Understand audience sizes over time with instant insights that answer burning questions. Know exactly how each location is performing to know what’s working, what’s not, and what to do next. See holistic and by-location insights, like new guest acquisition, retention, and lifetime value. Identify revenue drivers and detractors, like what menu items drive trial, retention, and churn. Empower your GMs with the KPIs that matter most to your brand.

Deploying a few account-based marketing (ABM) tactics is not the same as building a solid foundation for growth. Engagio helps B2B companies deliver account-based engagement for sales and marketing with the data, sales insights, multi-channel orchestration and full-journey analytics required for sustainable success. Build an ABM foundation with data from across your tech stack. Unify data from across your tech stack to deliver a complete view of accounts and people using our B2B customer data platform (CDP). Show your revenue team exactly where to focus for maximum engagement, pipeline and retention with easy-to-use insights on target accounts and people.

The amount of data that revolves around your organization is growing exponentially. Unfortunately, the same goes for the fragmentation of these data. In order to create a complete and up-to-date customer view it’s paramount that all information is integrated and readily available. And that’s quite a challenge. Through the years, organizations tend to accumulate lots of information which causes data sets to become unstructured or even untraceable. The Customer Data Platform of Invenna breaches data silos and grants you control over all the incoming and outgoing data streams. The analysts, data engineers, data scientists and consultants of Invenna have been managing the customer insights of organizations across various branches for years. With Invenna Engage you can reach your customers through all online and offline channels and establish campaigns with pure ease. Use triggers or events and respond to the current needs of each customer.

Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements.

BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.

Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers. Lytics decision engine uses machine learning to interpret your customers' needs and help marketers deliver timely, relevant communications across multiple channels. Define your goals and let Lytics’ AI identify the levers you can pull to accelerate results and deliver ROI. Engage new and current customers with personalized messages and precision targeted campaigns. Maximize your impact with predictive marketing strategies shaped by your customers’ actions, not your assumptions.

It’s very difficult to define all of the first-party data segments that become important as you build your business. Smart Segments™ allow you to AIM in the future at your audience with incredible conversion campaigns based on behavioral and contextual attributes. Geo-targeting, behaviors, actions, time, weather, referral source, language, search terms and URL history are immensely valuable resources gathered by AIM. You simply add a tiny piece of code to your site. From that point forward, AIM is doing all the heavy lifting to build intelligence into your dashboard. It’s a perfect way to get started with personalization without any cost. Plans to replatform your CMS or CRM? No problem, make sure AIM is installed on each instance and you’ll have perfect continuity. In order to effectively market, sell, and make product, you need to know your customer. Data buried in a CRM or analytics isn’t actionable. AIM brings the power of personalized marketing to your brand, effortlessly.

The open digital experience platform for Drupal. Build, run, and optimize sites on the only DXP for Drupal. As the foundation of the only open DXP, we bring Drupal 9 to life with our leading expertise and industry-only tools. Whether you are migrating or replatforming, trust Acquia to turn possibility into reality. Our optimized workflows and best-in-class features help you build and manage modern applications, fast. Drag-and-drop functionality to build, preview, and launch personalizations. Leverage Acquia CDP to power all website interactions. Real-time adaptive targeting refines segments while A/B keeps audiences engaged with content that resonates. Create content, collect data, and build personalizations all within a single interface. Automatically recommend content based on what a user is currently viewing or has viewed in the past. Personalization's Drupal integration results in richer data collection and simpler content creation for personalization.

D&B Rev.Up is the new open RevTech platform B2B marketers have been waiting for. D&B Rev.Up ABX, the first product on the platform, helps you grow revenue with unified data, targeted audiences, and personalize activations across channels. Plus, track your results. All powered by our industry-leading CDP - and with connectors to whatever Martech or Salestech you already use so you won’t be trapped in yet another tech silo. Learn how Citrix uses Dun & Bradstreet to enhance the way their marketing and sales teams target the right accounts with the right messages to drive increases in pipeline and size of deal. LiveRamp wanted to target more accounts. By deploying Dun & Bradstreet, they expanded their account universe and are running integrated, targeted campaigns to top accounts. Give your audiences the personalized, relevant experiences that will help win them over - and do it consistently across display, paid social, email, web search, and more.

The next generation of CRM is human-friendly. Change sales behavior and improve effectiveness with simple nudges for your customer, reps and account teams that are powered by the only Edge AI platform designed to put sellers first. With generational leadership spanning three decades of CRM and enterprise software, a flexible engagement model and future proof technology, Tact.ai is the ideal partner for improving existing CRM today, while gaining control over your CRM footprint for a better tomorrow. Put sellers first with Tact Assistant. Deliver real-time tracking, easy data entry on the fly, actionable nudges and insights and productivity boosters in the only all-in-one user experience that makes reps more productive while also improving CRM adoption and governance.

Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams • Easyence E-Merchandising App : expose the right product to the right customer at right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors.

See how to clearly optimize the performance of each $ spend in your marketing campaigns through Identity resolution and a full digital marketing optimization solution, from activation to attribution. Add more value to your business. Improve your real time performance marketing by leveraging attribution and activation in the same workspace. Seamless workflows within our integrated toolset will increase your insight to activation timeframe. No more identity issues across your customer journey. We match all your data at the user level: from digital campaign interactions, multi-device journeys, or in-store purchases, we get it! Leverage improved accuracy around your audience targeting to activate profitable marketing campaigns with your media platforms. Save-time in your activation orchestration thanks to automation. Choose the right media platform in which to invest.

ODAIA's MAPTUAL looks at the customer journey end to end. Using cutting-edge analytical tools, AI and ML, MAPTUAL delivers predictive insights to pharma commercial teams on a real-time basis enabling precision targeting, better resource utilization and commercial agility. All this in one software as a service (SaaS) package that works with the data you already buy. A customer insights tool that integrates the data you already have from across internal and external sources. MAPTUAL applies unique and proprietary algorithms to deliver real-time, predictive insights to your sales and marketing teams so they can deploy their resources more efficiently and create hyper-personalized customer engagement. Refine customer targeting using market drivers. Adjust them in real-time as necessary. Measure, optimize and hyper-personalize the right message to the right HCP using the next best channels in order to deliver the next best experience.

The Skyfii IO Platform is an integrated suite of data intelligence and marketing tools, designed to help organizations improve visitor experiences by better understanding behavior. By integrating with a range of digital and physical data sources, Skyfii IO enables businesses to build a more complete view of their visitors, and reach them with personalized content across channels. Guest WiFi - Build a robust customer database, and deliver engaging experiences through your WiFi captive portals IO Engage - Automated, data-driven marketing suite. Deliver highly-targeted multichannel campaigns to visitors while inside your venues or out. Engage visitors through WiFi portals, SMS, Email, Mobile Apps, and more. IO Insight - Bring data together from multiple sources to understand visitor behavior, movement, venue performance, and more.

Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use Velocidi to automatically build and segment their first-party audiences for strategic marketing on major platforms. Velocidi’s award-winning technology uses machine learning to predict customer behavior and create highly precise segments for campaigns that maximize revenue and accelerate growth.

Monetate is an all-in-one personalization solution that empowers companies to get smarter about their customers and deliver engaging experiences across all digital touchpoints. Monetate has been recognized across the industry, achieving recognition as the #1 Personalization Provider to the Top 1000 E-Retailers. Our customers also agree, as Monetate is also the winner of 3 TrustRadius Top Rated Awards. With over 14 years of personalization experience, Monetate has a proven track record of delivering ROI. Create and deliver compelling experiences with the supported of experienced experts, proven playbooks, and actionable insights. From sophisticated A/B testing to AI-driven personalization, harness patented technology to delight your customers with impactful individualized experiences, resulting in increased engagement, conversions, and lifetime value. Monetate provides business users a simple, WYSIWYG interface that delivers personalized experiences at the speed of thought.

Identify sales-ready leads researching relevant topics and keywords on the web. Access 65M+ direct dial phone numbers and 150M+ verified email addresses. Tailor your account universe with 300+ attributes, insights and recent activities. Launch targeted display and social advertising campaigns to prospects based on their job title, management level and department at companies showing buying intent. Target high-value accounts and buyers within your addressable market. Trigger marketing campaigns with industry-leading buyer intent signals, scoops, and technographic data. Easily plug-and-play with your CRM and marketing automation software for cross-system targeting. Entice website visitors to take action and convert to leads — from starting a conversation to filling out your form. Engage, nurture and convert more website visitors by harnessing real-time company insights and on-page behaviors.

Under the partnership, EPICA moved its prediction platform to Azure, Microsoft's cloud platform, giving our clients and suppliers instant and secure access to EPICA’s data science tools. Companies are using the EPICA Platform and Sophia® AI to anticipate and outperform competition. Easily integrate your current technological stack with our frictionless implementation process. Detect patterns to anticipate your customer's next move through highly accurate predictions over your customer purchase intentions. Discover the chances of purchase of each shopper or build your own audience to test the chances over and action (or product). Create the personalized experience your customers expect in exchange the data they share. Deliver an immersive and coherent experience within your store and / or your ads campaigns. The secret behind highly accurate predictions is the quality and amount of data from which the AI engine can learn.

A new kind of technology built for digital professionals Syntasa is a self-service web application that enables digital teams to connect first-party behavioral and enterprise data, build and deploy your customized models, run in a private cloud, and activate across channels.

Zeta CDP+ provides marketers with more growth opportunities than a traditional CDP. Connect all consumer data, known and unknown, into one real-time, enhanced view that continuously translates their behaviors into actionable marketing insights. We put the plus in CDP+ for a reason. Our goal is to partner with progressive marketers to grow revenue, build better customer experiences, and support digital transformation strategies. CDP + enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers, at the individual level. Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results.

Way beyond intent and engagement, BambooBox identifies 6 distinct signals to map to your best customers. With 6-D account scoring, BambooBox maps your entire funnel data into a prioritzed buying journey. Increase predictability in your pipeline and drive a high funnel velocity backed by data. Get actionable insights driven from winning activities so you can focus on getting creative and planning a successful GTM. Crush your targets with ready-to-go next-best actions. Use that extra time to report success or celebrate with your team. Identify leading indicators, keywords and intelligence to understand your Ideal Customer Profile in 6 dimensions.

The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience.

Connect your data, segment your audience, deliver seamless experiences, and measure success simply. Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to your business. Powerful segmentation allows you to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Send the right message, to the right person, at the right time. Connect with your audiences across the entire customer journey with hyper-personalized omnichannel experiences. It’s intelligent automation that feels human. Data should make decisions simpler, not more complicated. Empower your whole team to make data-driven decisions with insightful visual analytics and reports, while custom dashboards keep your team on target.

Personalize every customer experience with AI and real-time data to optimize conversions and reduce costs. Treat every customer as an individual and drive ROI across your marketing programs with our personalization engine. Create personalized experiences with machine learning and AI. Customize everything, from webpages to in-app experiences, product recommendations, content, and more. Tailor each customer experience for driving a specific KPI, from acquisition to customer retention, using a mixture of real-time user behavior and historical customer data. Improve page personalization with machine learning, informing CTAs like banners or pop-ups. You can even target and test at the speed your customers are browsing, with personalization decisions happening in milliseconds. Use AI to synthesize in-the-moment intent data and past business engagements to identify customer affinities, interests, and preferences.

Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.

Releva is the ultimate customer data platform for B2B and B2C eCommerce. It combines a powerful product demand and cash flow forecasting engine with state-of-the-art product positioning and recommendations engine for the omnichannel to deliver more than 2x growth year-over-year. In a world of ever-increasing awareness of customers’ personal data collection and usage, Releva uses a data-driven approach to automate your growth and increase your revenues. You can bring back unique personalization and product experiences to your customers across all channels in return for sharing their data only with the brand they love. Store and analyse eCommerce customer’s data, based on events. Predict their intent and recommend products that your visitors will love. Deeply embedded in the system artificial intelligence is serving best-in-the industry personalization and recommendation layer for every step of the customer journey.

Orchestrate data and experiences across all channels and technology stacks. Customer Your customer interacts with your brand on multiple channels such as mobile, website, email, etc. Learn how Conscia collects, aggregates and enriches customer data from all channels to create a unified view that all applications can access via realtime APIs. ontent is spread across several CMSes and enterprise applications. Learn how our unique headless CMS creates a view of all your content in one centralized interface, enriching your existing content while allowing you to author new content. Context is the channel on which your customer is engaged as well as their real-time location, intent and world view. Learn how Conscia empowers marketers with rule-based and algorithmic control over what the customer sees based on their real-time context. Marketers want control and limited reliance on IT.

Attain streamlines your workflow by allowing you to gather insights, activate media, and measure outcomes, together in one place. Gather insights about your customers, including who they are and where, when, and how they spend their money. Mix and match thousands of customer attributes to build audience segments, and activate media across all major DSPs, SSPs, and social channels. Evaluate your audience’s transactions to prove outcomes and get clear visibility into return on ad spend and conversion rate. Where other platforms lack depth, breadth, and transparency, Attain provides access to consumer-permission transaction data to drive outcomes for your business. Activate a customer profile based on interests, demographics, life stages, brand affinities, and past purchases.

mediarithmics is the modern Customer Data Platform that helps enterprise players revolutionize growth by re-architecting consumer engagement at scale. We power real-time marketing personalization, cookie-less audience monetization, and agile data collaboration within a single technology solution. By de-siloing data across your business, we enable marketing, monetization, product, and data teams to action insights to create more compelling customer experiences.

Algonomy’s real-time CDP helps marketers provide consistent personalized customer engagement in the moment. It enables real-time activation of audiences by unifying customer identities across online and offline channels for a single view. It is built for retail with the ability to track customer behavior using 1,200+ measures and dimensions out of the box. It uses ML algorithms to create micro-segments, throw up deep insights and uncover marketing opportunities throughout the customer lifecycle.

True digital transformation is only possible if your marketing data is actionable so you can engage customers intelligently, with personalized experiences that build customer lifetime value. Deliver personalized experiences, cross-channel messaging and loyalty programs that add value to your customer relationships. Marigold Engage+ (formerly Cheetah Digital) enables marketers to rapidly scale and meet the demands of the modern consumer. The need for digital transformation is accelerating quickly and you need new capabilities to meet evolving expectations. Marigold Engage+ can help you get there quickly. We provide the integrated technology and services you need to build lasting, profitable and mutually-rewarding relationships with customers. Discover opportunity, build audience segments and orchestrate data with real-time interaction management. Turn marketing efforts into a consumer database using engaging experiences that convert the unknown to known.

Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes.

Enrich your business with simple and adaptable AI-based solutions that outperform traditional processes and increase the accuracy of your scoring process through our AI-predictive technology. We deliver accurate and unique online behavioral data on customers. Braight’s AI customer segmentation solution will help you gain deeper insights into your customers' behavior through intelligent customer segmentation and predictive behavioral analysis of vast quantities of customers’ online behavioral data. This solution has been developed to boost revenues from cross-selling by identifying our client’s customers who are more likely to convert. Meanwhile, our enhanced segmentation solution enables our clients to better segment and target audiences, allowing for a higher level of message personalization and, consequently, a better response rate to digital campaigns. These solutions provide invaluable insights into the past, current, and future behaviors of customers.

Fullstory is a behavioral data platform that surfaces the sentiment buried between clicks, revealing the untold story behind consumer behaviors. From building better fraud detection and forecasting to creating personalization that genuinely resonates, Fullstory enables product, engineering, and data teams to connect sentiment signals with other data sources to intentionally design the next best action. Providing deeper and more immediately actionable insights beyond conventional web and product analytics that can only surface what’s happening but not why, Fullstory is the only behavioral data platform that provides the context needed to build in-the-moment experiences that drive revenue. With automatically captured, indexed, and semantically structured first-party data— served up to your data ecosystem or through our product analytics with session replay, Fullstory’s behavioral data is ready-made for AI. Enterprises no longer waste countless hours and resources analyzing data.

Helping retailers and brands collaborate to grow customer value. Omnichannel personalization, retail media, and data monetization solutions for grocery, drug and specialty retailers and their brands. Self-serve customer analytics and targeting, powered by data science automation. AI-driven one-to-one marketing interactions at scale across all channels. Out of the box brand collaboration. Monetize your data and media assets. Leveraging AI, NIQ Activate's retail media solution enables retailers to increase their margins by accelerating the launch of their retail media network with an end to end solution for data management, automated activation and measurement & attribution. NIQ Activate's’ retail media solution enables retailers and brands to proactively identify risks and opportunities for offers and advertisements. Leveraging NIQ Activate's predictive audience-building powers to create hyper-targeted ads that match the customer preferences and the brands’ objectives.

Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem. Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative.

First Insight offers a next-gen decision platform that enables designers, merchants, brand managers, buyers, and marketing teams to answer the key questions they face every day by engaging consumers with digital surveys specifically designed for the retail industry. Retail leaders use First Insight’s digital testing platform (InsightSUITE) to enable growth by unlocking value from their target customers. Our solution collects zero-party, voice of customer data and combines it with AI to make financial goals a reality. Why First Insight? First Insight's digital engagement module lets you engage prospects, consumers, customers, and employees via a simple and immersive, browser-based user experience. This Voice of the Customer software gathers feedback via survey questions, sentiment ratings, valuations, and open comments. Enterprises can customize the engagement with their own branding, incentives, and links all within one integrated platform.