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About

Zoho Marketing Plus is a unified marketing platform designed to help marketing teams plan, execute, and measure campaigns from a single workspace. It brings together email marketing, social media management, marketing automation, webinars, surveys, events, and website optimization under one platform, reducing tool sprawl and context switching. The platform offers real-time visibility into campaign performance through unified dashboards that track key metrics, budgets, expenses, and ROI. Teams can collaborate more effectively using built-in project management features such as task assignment, Kanban boards, timelines, and shared feedback. Zoho Marketing Plus also includes centralized brand and asset management, contact management for personalized engagement, and automation workflows to streamline repetitive marketing tasks.

About

Nexoya is an AI-powered SaaS platform that helps mid-sized to large companies optimize digital marketing campaigns across multiple channels. By integrating with over 40 tools like Google Ads, Meta, LinkedIn and TikTok. Nexoya analyzes millions of data points daily to provide budget optimization proposals in order to help marketers achieve the highest return on ad spend. Designed for marketing teams, the platform predicts campaign performance, reallocates budgets to maximize ROAS and delivers actionable insights. With the new Scenario Simulation feature, users can forecast the impact of budget changes on campaign performance, spot the saturation of their advertising portfolio at early stages and plan their marketing budget more effectively.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Digital marketing professionals

Audience

Marketing Teams

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$25 per month
Free Version
Free Trial

Pricing

€ 600 per month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Zoho
Founded: 1996
India
www.zoho.com/marketingplus/

Company Information

Nexoya
Founded: 2018
Switzerland
www.nexoya.com

Alternatives

Alternatives

MarketWide

MarketWide

Decision Software
PlugCMO

PlugCMO

Tyke Technologies

Categories

Categories

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Channel Management Features

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Predictive Analytics Features

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Integrations

Adobe Analytics
App Store
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Search Console
Instagram
MailXpert
Mailchimp
Mailgun
MediaMath
Outbrain
Pinterest
Pipedrive
SAP Marketing Cloud
Semrush
Shopify
YouTube
Zoho Marketing Automation

Integrations

Adobe Analytics
App Store
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Search Console
Instagram
MailXpert
Mailchimp
Mailgun
MediaMath
Outbrain
Pinterest
Pipedrive
SAP Marketing Cloud
Semrush
Shopify
YouTube
Zoho Marketing Automation
Claim Zoho Marketing Plus and update features and information
Claim Zoho Marketing Plus and update features and information
Claim Nexoya and update features and information
Claim Nexoya and update features and information