Smarty Software vs. Thryv Comparison


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		Related Products Act! Act! Advantage is a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform to help you stay organized, attract new customers, and turn relationships into results. Act! Advantage includes Interactive Quotes and Payments, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 39 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses. 555 Ratings Visit Website Shape Software Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. Shape provides a collaborative space for your teams to stay aligned and efficient in everything they do, whether it's streamlining your sales pipeline, engaging more prospects with marketing sequences and digital ads, nurturing customer relationships, communicating seamlessly, or tracking projects. Start growing your revenue with Shape's suite of services today. 136 Ratings Visit Website Odoo Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible. 1,729 Ratings Visit Website ActiveCampaign ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors. Read our ROI report for methodology 17,400 Ratings Visit Website GetResponse GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward. 1,801 Ratings Visit Website Maropost Marketing Cloud Automate the moments that move customers to buy. Stop running email in one tool and SMS in another. Marketing Cloud puts lifecycle messaging in one place: email, SMS, journeys, and audience — so your team isn’t maintaining duplicate segments, suppressions, or reporting when campaigns and automations touch the same customer. Built for eCommerce brands running promotional and retention programs at scale. What you get: * Email and SMS campaigns from one contact spine * Journey Builder for abandoned cart, win-back, post-purchase, and promotional automations * Segmentation, acquisition forms, and landing pages * eRFM analytics and campaign revenue reporting * Deliverability controls: authentication, throttling, ISP feedback, and list hygiene * Integrations with third-party and Maropost-native apps Set it up once. Marketing Cloud takes it from there. 152 Ratings Visit Website Planfix The Planfix platform allows organizations to manage their entire business online. Regardless of company size and industry, Planfix has something to offer as an excellent project and work management tool. With Planfix, your company gets a fully customizable management system, from process design to appearance. The integrated Planfix platform allows users to manage tasks and projects, CRM, sales, marketing, production, logistics, support services, finance, and human resources all at once. Data transfer between teams is seamless — for example, transactions during the implementation stage become projects, which are then transferred to support. We believe that Planfix is suitable for private businesses, nonprofits, public organizations, and any other group working towards a common goal. More than 68,000 users use Planfix to automate business workflows in over 7,000 companies. 58 Ratings Visit Website Xero Save 80% for 4 months on Xero's award-winning accounting and online bookkeeping platform for businesses of all sizes and stages of growth. Beautifully simple, Xero covers a wide range of features that help businesses manage their finances effortlessly, including invoicing, inventory, bank connections, payroll, reporting and more. Xero also offers users free online support 24/7. Xero offers a robust ecosystem of connected apps and integrations with banks and financial institutions, enabling small businesses to access a wide range of solutions within Xero's open platform to streamline operations and manage finances. Additionally, accounting and bookkeeping firms benefit from efficient compliance tools, advanced practice management software, and a cloud-based unified accounting ledger for all clients, centralized in one place. 6,132 Ratings Visit Website Pipedrive Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier. 12,537 Ratings Visit Website ClickUp Every day your team loses hours bouncing between disconnected apps. The problem isn't your people. It's that your software was never built to work together. Bundling tools doesn't fix it. You need convergence. ClickUp is one platform where projects, docs, chat, goals, and AI share the same foundation so nothing gets lost. AI Agents handle busywork around the clock. Context is always intact. Your whole operation finally runs like it should. Tasks, 15+ views, automations, real-time docs, built-in chat, time tracking, whiteboards, goals with automatic rollups, and 1,000+ integrations. All connected. All in one place. Enterprise-ready: SOC 2 Type II, SSO/SAML, advanced permissions. Trusted by teams from startups to the Fortune 500. Stop patching a broken system. Get back the hours your team was never supposed to lose. Free Forever plan available. No credit card required. 19,572 Ratings Visit Website
About Smarty is an all-in-one business growth platform that combines AI automation with essential tools to help entrepreneurs streamline operations and scale efficiently. It enables users to automate tasks such as lead follow-ups, client communication, and bookings through AI-powered voice and messaging systems. The platform centralizes multiple business functions, including content creation, CRM, scheduling, and marketing, into a single dashboard. Smarty reduces the need to manage multiple tools, saving time and improving productivity for small teams. It also provides built-in features like funnels, blogs, and SEO tools to attract and convert leads. Each user receives a dedicated account manager to assist with setup and ongoing optimization. The platform includes both AI-driven capabilities and core business tools for managing clients and operations. Overall, Smarty helps businesses work smarter by automating routine tasks and simplifying growth processes.	About The end-to-end client experience software for growing small businesses. Get the job, manage the job, get paid and get credit online with Thryv. Thryv is a secure, easy to use small business management platform that automates tasks and puts your customers at the center of your business. ThryvPay can help services businesses save thousands when you accept and process credit card and ACH payments. Take advantage of next day funding, automated recurring payments, client-side convenience fees, QuickBooks integration, automatically scheduled payments and more. Desktop, tablet, or app on the go, Thryv puts the complete business management and exceptional customer service at your fingertips. Thryv works with the digital tools you’re already using to run your small business, streamlining the way you work.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Smarty is ideal for entrepreneurs, small business owners, and growing teams looking to automate operations and manage their entire business from one platform	Audience Small businesses interested in an end-to-end business management platform
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing £349/month Free Version Supported Free Trial Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 4.3 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 4.7 / 5 Read all reviews
	Pros & Cons from Real Users Pros Thryv's feature of automatic appointment scheduling eliminates the need for me to check my schedule to see if I am available. I also like that I can send mass communications with just one click. Thryv makes advertising and marketing my business so easy. It is easy to use the automation feature with Thryv, and I like that everything is centralized in one place. Also, I like the fact that everything is centrally managed. Thryv has a user friendly dashboard for billing, marketing and managing social media. They also have additional features that we did not utilize. Cons Posting to social media platforms has limitations - I can only post to a few when I have several. Sometimes it is a little slow because of my internet provider. It is, however, overwhelming and confusing to use at first with so many features available. I found that it does many things well, but I had to find specialized software for more niche needs. For our company it was a high price investment, since we didn't utilize all the features.
Training Documentation Not Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Smarty Software Founded: 2013 United Kingdom smartysoftware.co.uk	Company Information Thryv Founded: 2013 United States www.thryv.com
Alternatives Smarty Smarty.ai	Alternatives Adzooma ClickTech Solutions
Smarty	vcita
SmartyAds	FlexBooker
Keap	Act!
AllClients View All	Pipedrive View All
Categories Accounting Supported Contact Management Supported CRM Supported Email Marketing Supported Marketing Automation Supported	Categories Appointment Scheduling Supported Business Management Supported Contact Management Supported CRM Supported Customer Communications Management Supported Document Management Supported Hotel CRM Supported Insurance CRM Supported Lead Management Supported Local Listing Management Supported Local Marketing Supported Marketing Automation Supported Payment Processing Supported Reputation Management Supported Sales Tracking Supported Search Engine Marketing (SEM) Supported
CRM Features Calendar/Reminder System Supported Call Logging Supported Document Storage Supported Email Marketing Supported Internal Chat Integration Supported Lead Scoring Supported Marketing Automation Integration Supported Mobile Access Supported Quotes / Proposals Not Supported Segmentation Supported Social Media Integration Supported Task Management Supported Territory Management Not Supported Contact Management Features Activity Management Supported Appointment Management Supported Contact Database Supported Contact History Supported Contact Import/Export Supported Customer Pipeline Not Supported Email Marketing Supported Group Management Not Supported Interaction Tracking Supported Lead Management Supported Prospecting Tools Supported Sales Pipeline Management Supported Search / Filter Supported Segmentation Supported Shared Contacts Not Supported Social Media Integration Not Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported Show More Features Accounting Features Accounts Payable Supported Accounts Receivable Supported Bank Reconciliation Supported Billing & Invoicing Supported Cash Management Supported CPA Firms Not Supported Cryptocurrency Support Not Supported Expense Tracking Supported Fixed Asset Management Supported Fund Accounting Not Supported General Ledger Supported Government Not Supported Multi-Currency Supported Nonprofits Supported Payroll Management Not Supported Project Accounting Not Supported Purchase Orders Supported Tax Management Supported Email Marketing Features A/B Testing Not Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Not Supported Customer Surveys Supported Drip Campaigns Not Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported	CRM Features Calendar/Reminder System Supported Call Logging Not Supported Document Storage Supported Email Marketing Supported Internal Chat Integration Supported Lead Scoring Not Supported Marketing Automation Integration Supported Mobile Access Supported Quotes / Proposals Supported Segmentation Supported Social Media Integration Supported Task Management Supported Territory Management Not Supported Contact Management Features Activity Management Not Supported Appointment Management Supported Contact Database Supported Contact History Not Supported Contact Import/Export Supported Customer Pipeline Not Supported Email Marketing Supported Group Management Not Supported Interaction Tracking Supported Lead Management Supported Prospecting Tools Not Supported Sales Pipeline Management Supported Search / Filter Not Supported Segmentation Supported Shared Contacts Not Supported Social Media Integration Not Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Not Supported Sales Intelligence Supported Search Marketing Supported Segmentation Not Supported Social Marketing Supported Website Visitor Tracking Not Supported Show More Features Appointment Scheduling Features Appointment Reminders Supported Automated Scheduling Supported Calendar Sync Supported Client Database Supported Group Scheduling Not Supported Mobile Access Supported Multi-Location Not Supported Online Booking Supported Online Payments Supported Recurring Appointments Not Supported Room Booking Management Supported Lead Management Features Activity Tracking Not Supported Campaign Management Not Supported Lead Capture Not Supported Lead Distribution Not Supported Lead Nurturing Not Supported Lead Scoring Not Supported Lead Segmentation Supported Pipeline Management Not Supported Prospecting Tools Not Supported Source Tracking Not Supported Reputation Management Features Campaign Management Not Supported Gamification Not Supported Response Management Not Supported Review Generation Not Supported Review Monitoring Supported Sentiment Analysis Not Supported Social Media Metrics Not Supported Social Media Monitoring Supported White Label Not Supported Search Engine Marketing (SEM) Features A/B Testing Not Supported Account Alerts Not Supported Analytics / ROI Tracking Not Supported Bid Management Not Supported Budget Management Not Supported Campaign Management Not Supported Conversion Tracking Not Supported Google / Bing Ads Not Supported Keyword Research Tools Not Supported Keyword Tracking Not Supported Landing Pages / Web Forms Supported URL Builder Not Supported
Integrations Facebook Supported Google Calendar Supported LinkedIn Supported PayPal Supported BombBomb Not Supported ClickFunnels Not Supported Constant Contact Not Supported Emburse Abacus Not Supported Evernote Not Supported Google Contacts Not Supported Google Docs Not Supported HubSpot CRM Not Supported Kit Not Supported Limo Anywhere Not Supported Microsoft Excel Not Supported RealWork Not Supported SalesRabbit Not Supported Salesforce Not Supported Square POS Not Supported Zoho Books Not Supported Show More Integrations View All 10 Integrations	Integrations Facebook Supported Google Calendar Supported LinkedIn Supported PayPal Supported BombBomb Supported ClickFunnels Supported Constant Contact Supported Emburse Abacus Supported Evernote Supported Google Contacts Supported Google Docs Supported HubSpot CRM Supported Kit Supported Limo Anywhere Supported Microsoft Excel Supported RealWork Supported SalesRabbit Supported Salesforce Supported Square POS Supported Zoho Books Supported Show More Integrations View All 70 Integrations
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