PathFactory vs. ZoomInfo Sales Comparison


PathFactory 5.0 out of 5 stars	ZoomInfo Sales ZoomInfo 5.0 out of 5 stars
Learn More about PathFactory Update Features for PathFactory	Learn More about ZoomInfo Sales Update Features for ZoomInfo Sales	Add To Compare	Add To Compare

PathFactory	ZoomInfo Sales
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PathFactory: About Accelerate B2B buyer journeys with intelligent, omnichannel content experiences that engage buyers, elevate marketing and enable sales. From creation and management to performance and insights, traditional marketing approaches routinely fail to deliver the results brands need or the experiences buyers want. These challenges have only gotten worse as the pandemic drove B2B buyers and customers to rapidly increase their content consumption and adopt more consumer-style behaviors at work. Get the most out of every (expensive) click by giving your audience everything they need in real-time. Focus your sales and marketing efforts where your audience is spending the most time. Reduce friction by building real-time content journeys using AI and eliminating hard gating. Create micro-personalized content journeys for your audience in real time based on their content consumption history.	ZoomInfo Sales: About Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo Sales. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team.
PathFactory: Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	ZoomInfo Sales: Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Supported Android Supported Chromebook Supported
PathFactory: Audience Businesses searching for a solution to accelerate B2B buyer journeys with intelligent, omnichannel content experiences	ZoomInfo Sales: Audience Companies in need of an advanced B2B sales solution to maximize productivity, accelerate pipeline and reach revenue potential
PathFactory: Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	ZoomInfo Sales: Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
PathFactory: API Offers API Not Supported	ZoomInfo Sales: API Offers API Supported
PathFactory: Screenshots and Videos View more images or videos	ZoomInfo Sales: Screenshots and Videos View more images or videos
PathFactory: Pricing No information available. Free Version Not Supported Free Trial Supported	ZoomInfo Sales: Pricing No information available. Free Version Not Supported Free Trial Supported
PathFactory: Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	ZoomInfo Sales: Reviews/Ratings Overall 5.0 / 5 ease 4.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
PathFactory: Pros & Cons from Real Users Pros PathFactory provides extraordinary insight into user engagement with your content. By watching how people visit and revisit specific items in a track, what they share, and how long they spend reading and watching things, we get smarter and smarter about what kinds of content works best for different personas at different stages of the buyer's journey. The product is very easy to use, and asset governance is a breeze, since you can update a report in the content library and it automatically updates it in every track you used it in. The company's focus on customer satisfaction has saved the day in multiple situations at different companies where we have used PathFactory. Cons Can't think of anything really. It did what we asked it to do, and then some.	ZoomInfo Sales: Pros & Cons from Real Users Pros The biggest positive impact we experienced after implementing ZoomInfo SalesOS is the lead conversion rate. It helped to bring leads and gave the easiest way to approach and make them customers. Works great for small and mid-size businesses. Cons There is some learning curve on this platform. No other negative.
PathFactory: Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	ZoomInfo Sales: Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
PathFactory: Company Information PathFactory Founded: 2012 Canada www.PathFactory.com	ZoomInfo Sales: Company Information ZoomInfo Founded: 2000 United States www.zoominfo.com/solutions/sales
PathFactory: Alternatives Turtl	ZoomInfo Sales: Alternatives Apollo Apollo.io 4.3 out of 5 stars
PathFactory: Uberflip PathFactory	ZoomInfo Sales: UpLead 5.0 out of 5 stars
PathFactory: Userled	ZoomInfo Sales: LeadIQ
PathFactory: Visionayr Selling Simplified	ZoomInfo Sales: ZoomInfo 4.7 out of 5 stars
PathFactory: DemandScience 4.6 out of 5 stars View All	ZoomInfo Sales: Outreach 4.8 out of 5 stars View All
PathFactory: Categories Account Based Marketing Supported AI Marketing Supported Content Experience Supported Content Marketing Supported Customer Data Platforms (CDP) Supported Lead Generation Supported	ZoomInfo Sales: Categories Account Based Marketing Supported Account Data Management Supported Buyer Intent Supported Cold Email Supported Contact Management Supported Conversation Intelligence Supported Conversational AI Supported Customer Communications Management Supported Customer Data Platforms (CDP) Supported Customer Engagement Supported Data Enrichment Supported Email Marketing Supported Email Tracking Supported Inside Sales Supported Lead Capture Supported Lead Generation Supported Lead Intelligence Supported Lead Management Supported Live Chat Supported Market Intelligence Supported Marketing Account Intelligence Supported Marketing Automation Supported Sales Acceleration Supported Sales Enablement Supported Sales Engagement Supported Sales Performance Management Supported Sales Prospecting Supported SMS Marketing Supported
PathFactory: Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Supported Lead Nurturing Supported Lead Scoring Supported Progress Tracking Supported Prospecting Tools Not Supported Target Account Identification Not Supported Customer Data Platforms (CDP) Features Behavioral Analytics Supported Campaign Management Not Supported Customer Profiles Not Supported Customer Segmentation Supported Data Integration Supported Data Matching Not Supported GDPR Compliance Supported Personalization Supported Predictive Modeling Not Supported Lead Generation Features Contact Discovery Supported Contact Import/Export Not Supported Lead Capture Supported Lead Database Integration Not Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Not Supported Pipeline Management Not Supported Prospecting Tools Not Supported Visitor Identification Supported Show More Features Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Not Supported Categorization / Grouping Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Not Supported Video Management Not Supported	ZoomInfo Sales: Account Based Marketing Features Analytics Not Supported Campaign Personalization Not Supported Customer Segmentation Supported Engagement Monitoring Not Supported Lead Nurturing Supported Lead Scoring Not Supported Progress Tracking Not Supported Prospecting Tools Supported Target Account Identification Not Supported Lead Generation Features Contact Discovery Not Supported Contact Import/Export Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Supported Lead Scoring Not Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Supported Visitor Identification Not Supported Show More Features Buyer Intent Features B2B Lead Generation Supported Channel Attribution Not Supported Competitor Analysis Not Supported Content Marketing Supported CRM Integration Supported Customer Journey Mapping Not Supported Customer Profiles Supported Intent Data Supported Lead Notifications Supported Lead Scoring Not Supported Contact Management Features Activity Management Not Supported Appointment Management Not Supported Contact Database Supported Contact History Not Supported Contact Import/Export Not Supported Customer Pipeline Not Supported Email Marketing Not Supported Group Management Not Supported Interaction Tracking Supported Lead Management Supported Prospecting Tools Supported Sales Pipeline Management Not Supported Search / Filter Supported Segmentation Not Supported Shared Contacts Not Supported Social Media Integration Not Supported Lead Capture Features Business Card / Badge Scanning Not Supported Dashboard Not Supported Data Extraction Not Supported Lead Distribution Not Supported Lead Notifications Supported Lead Nurturing Not Supported Lead Qualification Supported Lead Scoring Not Supported Online Forms Not Supported Lead Management Features Activity Tracking Not Supported Campaign Management Not Supported Lead Capture Supported Lead Distribution Not Supported Lead Nurturing Supported Lead Scoring Not Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Supported Source Tracking Not Supported Live Chat Features Canned Responses Not Supported Customizable Branding Not Supported Geo Targeting Not Supported Offline Form Not Supported Proactive Chat Not Supported Screen Sharing Not Supported Third Party Integration Not Supported Transfers / Routing Not Supported Website Visitor Tracking Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Not Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Not Supported Drip Campaigns Not Supported Dynamic Content Not Supported Landing Pages / Web Forms Not Supported Lead Scoring Not Supported Sales Intelligence Not Supported Search Marketing Not Supported Segmentation Not Supported Social Marketing Not Supported Website Visitor Tracking Supported Sales Enablement Features Collaboration Not Supported Contact Management Not Supported Content Management Not Supported Document Management Not Supported Goals / Quota Management Not Supported Lead Management Supported Meeting Management Not Supported Performance Management Not Supported Presentation Management Not Supported Proposal Management Not Supported Territory Management Not Supported Training Management Not Supported Sales Engagement Features Call Scripts / Call Steps Not Supported CRM Integration Supported Email Sequences Not Supported Email Tracking / Automation Not Supported Lead Management Supported Reporting / Analytics Supported Sales / Voice Dialer Not Supported Sales Automation Not Supported Search Not Supported Task Management Not Supported Templates Not Supported Workflow Management Supported
PathFactory: Integrations 6sense Supported Adobe Marketo Engage Supported Adobe Real-Time CDP Supported Aprimo Supported Outreach Not Supported Pipedrive Not Supported Salesforce Not Supported Salesloft Not Supported Slack Not Supported Sugar Sell Not Supported Terminus Supported Vidyard Supported Zoho CRM Not Supported ZoomInfo Not Supported ZoomInfo Chat Not Supported ZoomInfo Copilot Not Supported ZoomInfo Engage Not Supported ZoomInfo Marketing Not Supported ZoomInfo Operations Not Supported ZoomInfo Talent Not Supported Show More Integrations View All 7 Integrations	ZoomInfo Sales: Integrations 6sense Not Supported Adobe Marketo Engage Not Supported Adobe Real-Time CDP Not Supported Aprimo Not Supported Outreach Supported Pipedrive Supported Salesforce Supported Salesloft Supported Slack Supported Sugar Sell Supported Terminus Not Supported Vidyard Not Supported Zoho CRM Supported ZoomInfo Supported ZoomInfo Chat Supported ZoomInfo Copilot Supported ZoomInfo Engage Supported ZoomInfo Marketing Supported ZoomInfo Operations Supported ZoomInfo Talent Supported Show More Integrations View All 14 Integrations
PathFactory: Claim PathFactory and update features and information Claim PathFactory and update features and information	ZoomInfo Sales: Claim ZoomInfo Sales and update features and information Claim ZoomInfo Sales and update features and information