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About
Passendo is the leading European platform commercializing newsletter inventory. Founded in 2016 by two digital advertising pioneers, our award-winning email ad server and SSP provide value for publishers and advertisers worldwide, with over 4,000 premium publishing house newsletter inventories across the world. Partnering with some of the world’s largest media publishers, we help them activate new incremental revenues in an existing and untapped media channel - in-email advertising - reaching new audiences to unlock new and exciting opportunities. All the features you need. Full Campaign Management with A/B testing, CPM/CPC/CPA models, sponsorships & more Customize the look and feel of Native and Display formats for each placement. In-depth reports on advertisers, campaigns & performance. Make direct deals with your own network of publishers. Full control and transparency with Inclusion and Exclusion filters. Tailor your demand strategy for each market and vertical.
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About
Stella is a marketing-measurement platform built to give marketers clear, scientifically sound insight into which ads, campaigns, and media channels actually drive incremental revenue. It includes three core tools; Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). With Incrementality Testing, Stella runs geo-holdout studies (or inverse holdouts) to compare performance between test and control regions, isolating the causal impact of your ads rather than relying on attribution alone. It automatically handles complex statistical analyses (causal inference, confidence intervals, MAPE/R² checks), letting you see what would have happened without a campaign and therefore revealing the true “lift” generated by each ad. Its Media Mix Modeling tool uses a proprietary Bayesian MMM to decompose historical marketing spend and external factors (like seasonality, promotions, holidays, weather, etc.) to estimate each channel’s contribution to sales.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Publishers and advertisers in need of a revenue amplification platform to earn more revenue
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Audience
Companies interested in a tool to measure the real business impact of their ad spend
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
€500 per month
Free Version
Free Trial
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Pricing
$2,000 per month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationPassendo
Founded: 2016
Denmark
passendo.com
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Company InformationStella
United States
www.stellaheystella.com
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Alternatives |
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Categories |
Categories |
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Integrations
Amazon
Google Cloud Platform
Meta AI
Shopify
Snowflake
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