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About

Marsello has everything you need to create, retain, and grow loyal customers. Launch a fully branded loyalty program that works seamlessly with your eCommerce and in-store point of sale (POS) systems, then put your loyalty data to work with connected marketing, SMS, and social media add-ons. Loyalty: Points-based programs, rewards, VIP tiers, and digital wallet passes for Apple and Google Wallet. Marketing: Email campaigns, SMS marketing, automations, and customer feedback surveys. Social: Post scheduling, a content calendar, media library, and link in bio. Our platform is designed to help you engage your shoppers, simplify your marketing, and drive lasting customer loyalty, in-store and online.

About

Platformly is a powerful yet easy to use business management and marketing automation tool for busy business owners who are focused on growth. Platformly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your entire marketing funnel. It helps you understand in unparalleled detail which marketing activities drive the most sales, who your most loyal customers are and what drives growth.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Built for Retail, eCommerce, and Hospitality brands.

Audience

SaaS, Ecommerce, SMBs

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$125 per month
Free Version Not Supported
Free Trial Supported

Pricing

$19.00/month/user
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 4.8 / 5
ease 4.5 / 5
features 5.0 / 5
design 4.8 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • It's dashboard tells the complete story about business performance. It offers automated marketing to make things easy. Helps to capture leads and grow to business.
  • Works well with email automations and helps you implement tracking abilities in your links and funnels.
  • So far, my experience with Platformly has been quite positive. I use it mainly to send email marketing campaigns to my contacts and it's so far been easy to use. Their support team helped me with setup and understood my goals easily.
  • Platformly is a very intuitive software, so anyone can use this product, even if they have little experience in marketing automation. Moreover, Platformly is really great on the support side and the product keeps improving. Its a great alternative to ActiveCampaign, Infusionsoft and Drip, it definitely wins in the ease of use category and the heads up features are one of the main reason to get a hold of this product.

Cons

  • It worked great for me. Nothing to shares about cons.
  • There is a big learning curve to implement this.
  • I wish there were more templates to choose from, but so far the ones available have been enough for me to build my newsletters. Maybe with future updates, there will be a larger offer when it comes to email templates.
  • There are some features that I wish they had built-in. One of the most important for our business is a sales pipeline.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Marsello
Founded: 2013
New Zealand
www.marsello.com

Company Information

Platformly
Founded: 2017
Monaco
www.platform.ly/

Alternatives

Preferred Patron Loyalty

Preferred Patron Loyalty

Preferred Patron Loyalty, LLC

Alternatives

Sugar Market

Sugar Market

SugarCRM
Cockato

Cockato

Sygul Pty Ltd
Altcraft

Altcraft

Altcraft Platform
CXONCLOUD

CXONCLOUD

UNLOC Ltd.
CXONCLOUD

CXONCLOUD

UNLOC Ltd.

Categories

Customer Loyalty Supported
Email Marketing Supported
SMS Marketing Supported

Categories

CRM Supported
Email Marketing Supported

Email Marketing Features

A/B Testing Not Supported
Artificial Intelligence Not Supported
Auto-Responders Not Supported
CAN SPAM Compliance Supported
Customer Surveys Not Supported
Drip Campaigns Supported
Dynamic Content Supported
Event Triggered Email Supported
Image Library Not Supported
Landing Pages/Web Forms Supported
Mailing List Management Supported
Mobile Optimized Emails Supported
Reporting/Analytics Supported
Subscriber Management Supported
Template Management Not Supported
WYSIWYG Email Editor Supported

Marketing Automation Features

A/B Testing Not Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Supported
Content / Blogging Platform Not Supported
Customizable CTAs Not Supported
Drip Campaigns Supported
Dynamic Content Not Supported
Landing Pages / Web Forms Not Supported
Lead Scoring Not Supported
Sales Intelligence Not Supported
Search Marketing Not Supported
Segmentation Not Supported
Social Marketing Supported
Website Visitor Tracking Not Supported

Customer Loyalty Features

Corporate Memberships Not Supported
CRM Not Supported
Customer Activity Tracking Supported
Discount Management Supported
Gift Card System Supported
Loyalty Card System Supported
Member Portal Supported
Membership Management Supported
No-Card Loyalty System Supported
Referral Tracking Supported
Rewards Management Supported

SMS Marketing Features

2-Way Messaging Not Supported
Artificial Intelligence Not Supported
Contact Management Not Supported
Mass Texting Not Supported
Message Personalization Supported
MMS Not Supported
Mobile Coupons Not Supported
Mobile Keywords Not Supported
Polls / Voting Not Supported
Reporting/Analytics Supported
Scheduled Messaging Not Supported
Shortcodes Not Supported
Text-to-Win Not Supported

Email Marketing Features

A/B Testing Not Supported
Artificial Intelligence Not Supported
Auto-Responders Supported
CAN SPAM Compliance Supported
Customer Surveys Not Supported
Drip Campaigns Supported
Dynamic Content Supported
Event Triggered Email Supported
Image Library Supported
Landing Pages/Web Forms Supported
Mailing List Management Supported
Mobile Optimized Emails Supported
Reporting/Analytics Supported
Subscriber Management Supported
Template Management Supported
WYSIWYG Email Editor Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Not Supported
Content / Blogging Platform Not Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Supported
Lead Scoring Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Not Supported
Website Visitor Tracking Supported

CRM Features

Calendar/Reminder System Not Supported
Call Logging Not Supported
Document Storage Not Supported
Email Marketing Supported
Internal Chat Integration Not Supported
Lead Scoring Supported
Marketing Automation Integration Supported
Mobile Access Not Supported
Quotes / Proposals Not Supported
Segmentation Supported
Social Media Integration Not Supported
Task Management Not Supported
Territory Management Not Supported

Integrations

BigCommerce Supported
Cin7 Inventory Management Supported
Convertful Not Supported
Convertri Not Supported
Deadline Funnel Not Supported
Desktop.com Not Supported
Ecwid Supported
Heartland Retail Supported
Hyperise Not Supported
Instagram Supported
Judge.me Supported
Lightspeed Restaurant Supported
Lightspeed Retail Supported
ResponseSuite Not Supported
Shift Not Supported
Shopify Plus Supported
SilFer Bots Not Supported
UpViral Not Supported
WP Fusion Not Supported
WooCommerce Supported

Integrations

BigCommerce Not Supported
Cin7 Inventory Management Not Supported
Convertful Supported
Convertri Supported
Deadline Funnel Supported
Desktop.com Supported
Ecwid Not Supported
Heartland Retail Not Supported
Hyperise Supported
Instagram Not Supported
Judge.me Not Supported
Lightspeed Restaurant Not Supported
Lightspeed Retail Not Supported
ResponseSuite Supported
Shift Supported
Shopify Plus Not Supported
SilFer Bots Supported
UpViral Supported
WP Fusion Supported
WooCommerce Not Supported
Claim Marsello and update features and information
Claim Marsello and update features and information
Claim Platformly and update features and information
Claim Platformly and update features and information