Marketscience Studio

Marketscience Studio

Marketscience
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About

Our Marketing Analytics and optimization software provides a modern, integrated environment for advanced marketing investment analytics. In the data visualization module, users, including those without advanced analytic skills, can examine and understand the sets of visuals and statistics needed to both verify the data and form initial insights and hypotheses on what's driving demand. The core Modeling module provides a comprehensive user interface (UI) for specifying a range of dynamic linear panel models at all levels of the client business. User-specified model structures are integrated with the model database to perform any required variable transformation which is then transferred to the proprietary model estimation algorithm housed within the OxMetrics analytics package.

About

Power BI is a business intelligence platform that enables users to analyze data using AI-driven tools and intuitive report creation. It consolidates data from various sources into OneLake, creating a centralized data source. This platform aids in embedding actionable insights into applications like Microsoft 365, aiding decision-making. Power BI integrates with Microsoft Fabric, enhancing data management. It offers scalability to handle large data volumes and integrates seamlessly with Microsoft services. Its AI capabilities efficiently identify patterns and generate insights. Power BI ensures data security and compliance. Its Copilot feature allows rapid report generation. Additionally, Power BI Pro offers self-service analytics, and its free version includes data modeling and visualization tools. It's known for unified data management, empowering users with accessibility and training resources. Power BI has demonstrated a significant ROI and economic benefit, as evidenced in a Forres

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Organizations looking for an analytics software to solve marketing and sales problems

Audience

Companies of all sizes that need a business intelligence solution

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$14/user/month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 4.4 / 5
ease 4.4 / 5
features 4.6 / 5
design 4.6 / 5
support 4.2 / 5

Pros & Cons from Real Users

Pros

  • It is simple to prepare and explore data with Microsoft Power BI. It is a great tool for data visualization. It is simple to data models with this tool. It is simple to analyze business data with Microsoft Power BI. Ability to make better and informed data-driven decisions.
  • Power BI transforms a complex world of data into a playground of insights. The best part of using Power BI is state of the art ease to use interface, I belongs to a non technical background but i didn't found it difficult to start using Power BI from day one of using for sales analytics.
  • I like a lot of of things about Microsoft Power BI, As i am using it since almost 2 years it has been a great tool for sales analytics which helps me keeps track of the organization's progress. Apart from this in aspect of Data visualization it provides a wide range of interactive & customizable charts, graphs & dashboards.
  • This software is great for BI, especially visualization. It’s the most affordable software I’ve found that can accomplish this.
  • Unlimited potential to drilldown, explore and play around with data. PowerBI's interface makes it easy to derive insights.

Cons

  • So far so good as I haven't experienced any shortcomings with Microsoft Power BI.
  • The occasional lags into the reports have made us wait a lot sometimes while we are looking for right figures to measure overall efforts. This could be reduced to make it a perfect sales analytics solution.
  • I haven't faced any major issue yet, apart from the minor one's which includes misalignment in report generation while preparing some extracting a report for LMS but later it also get solved. One more thing i'd like to mention in the cons column is that for a large organization like us its completely affordable but if we discuss about the smaller one's it may not be that much budget friendly.
  • There are some features missing from this software, but they usually only exist in really expensive software.
  • Slower than Tableau when it comes to ETL'ing datasets.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Marketscience
Founded: 2017
United States
market.science/mmm-software/

Company Information

Microsoft
Founded: 1975
United States
www.microsoft.com/en-us/power-platform/products/power-bi

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Categories

Categories

Business Intelligence Features

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Integrations

Alteryx
Alumio
Athena Security
Atlas
Bechtle Data Warehouse
Blinkfire Analytics
COZYROC SSIS+ Suite
DataOps DataFlow
Dremio
ESGenius!
MangoApps
MotioCI
Oxla
Pivot Point
Sales Cookie
SmartBI
Smartsheet
Truto
firepro365
import.io

Integrations

Alteryx
Alumio
Athena Security
Atlas
Bechtle Data Warehouse
Blinkfire Analytics
COZYROC SSIS+ Suite
DataOps DataFlow
Dremio
ESGenius!
MangoApps
MotioCI
Oxla
Pivot Point
Sales Cookie
SmartBI
Smartsheet
Truto
firepro365
import.io
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