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About MassTer
Our Marketing Mix Modeling software MassTer offers a modern approach to running Marketing Mix Modeling projects. With its user-friendly and intuitive interface, MassTer helps analytical teams perform MMM projects more efficiently. MassTer is designed to help you deliver your end-to-end Marketing Mix Modeling projects efficiently. The best industry practices and advanced modeling techniques are implemented to replicate the MMM project workflow and achieve maximum efficiency. MASS Analytics offers a contemporary MMM approach delivering faster automated and dynamic models powered by Machine Learning to accurately measure the impact of media and marketing in a complex and interactive media landscape.
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Company Information
MASS Analytics
Founded: 2015
United Kingdom
mass-analytics.com
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MassTer Frequently Asked Questions
MassTer Product Features
Marketing Analytics
Channel Attribution
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
A/B Testing
Campaign Management
Customer Journey Mapping
Social Media Metrics
Website Analytics
