Adobe Marketo Engage vs. Stack Moxie Comparison


Adobe Marketo Engage Adobe	Stack Moxie	+	+
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Read our ROI report for methodology 17,400 Ratings Visit Website Pipedrive Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. 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Built for speed and collaboration, Knak streamlines campaign production with modular templates, real-time editing, simple collaboration, and seamless integrations with leading MAPs like Adobe Marketo Engage, Salesforce Marketing Cloud, Oracle Eloqua, and more. Whether you're supporting global teams or launching fast-turn campaigns, Knak helps you go from brief to build in minutes—not weeks. Say goodbye to bottlenecks and hello to marketing agility. 169 Ratings Visit Website D&B Connect Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis. 189 Ratings Visit Website Shape Software Shape is purpose-built sales and marketing automation software that comes with pre-built features that can be configured for any business. The easy-to-use interface empowers your teams and consolidates all aspects of your business in one AI platform. 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About Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.	About Stack Moxie loves marketers. We are marketers. And we know that with technology - marketers can perform miracles. But marketers are setup to fail. Marketing departments must run efficiently, deliver more, and comply with tough regulations. A CMO knows that the most cost-effective way to scale the business and enforce compliance is more technology. But a CTO would hesitate. She knows that marketers are missing one of the basic tools that IT can’t live without. A CTO would insist that the stack be tested. End to end, repeatedly. Are web forms functioning properly? Were the appropriate actions triggered by customer input? Can we pass an audit? For the marketer, these tools just don’t exist, nor does the time or budget to do this manually. That’s why we built Stack Moxie. Stack Moxie takes IT know-how and puts it into the hands of the marketer. We ensure martech works: leads aren’t lost, digital ad spend isn’t wasted, and when something breaks it won’t go unnoticed
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience B2B marketing teams, demand generation leaders, and enterprise organizations seeking AI-driven marketing automation to align sales and marketing and drive predictable revenue growth	Audience Marketers, Marketing Operations, Revenue Operations, Sales Operations
Support Phone Support Supported 24/7 Live Support Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Marketo Engage offers 4 packages that simplify the buying process (mapping to customer maturity) allowing flexibility and customization. All packages include Marketo Engage’s core marketing automation capabilities and native CRM integrations with our Growth package designed competitively priced for low maturity customers. Our Select package includes more advanced reporting and analytics, basic attribution and event and webinar marketing. Our 3rd tier package, Prime, includes everything in Select plus Target Account Management (ABM), Predictive Audiences (AI), Adv Journey Analytics, Workspaces & Partitions, Sandbox and more Interactive Webinars capacity. Our Ultimate package includes all of that along with Marketo Measure and Prime version of Dynamic Chat. Adobe does not require customers to move up to the next package tier to get more advanced functionality but do incent them with built-in discounts. Customers can customize each package with add-ons of specific features or capacity (e.g. more API calls). We offer performance tiers of our Prime and Ultimate packages (e.g. Prime Performance, Prime Performance Plus and same for Ultimate). These performance packages offer our more advanced Enterprise customers higher email throughput, faster operational workflows and overall better performance at scale through a variety of performance-boosting technologies and dedicated infrastructure. All packages are sold as yearly or multi-year licenses and are priced based on contact database size. Most value add-on capabilities are priced based on contact database size while a few are priced base on other value levers, such as Sales Insight, for ex., which is priced based. Adobe also offers a program called Pangea, which is Adobe's flexible consumption, single metric contracting model that gives customers the ability to leverage a bucket of credits (or interactions) across any of their licensed Adobe products throughout the term of the contract. Free Version Not Supported Free Trial Supported	Pricing $99 per month Our Starter plan is always free. Paid plans start at $99. Growth plan starts at $1k/month. Enterprise plan starts at $4k/month. Free Version Supported Free Trial Not Supported
Reviews/Ratings Overall 5.0 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.8 / 5 support 4.6 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
Pros & Cons from Real Users Pros I love that it integrates with Salesforce to help me know how customers are connecting with our content. The application has tools to capture potential customers through communication mechanisms by means of A/B tests that provide a greater relationship between consumers, it also has a customizable usability that adapts to any need that our customers may have through the company's website. Marketo is one of the best software to make your marketing strategies. With tons of great features and resources, it stands out from other software available in the market. It is very easy to operate and robust. Also, integration with the Software development life cycle makes it more helpful, and managing marketing campaigns become much easier. It helps to create powerful campaigns on different marketing platforms. It helps to increase conversion rate. Makes it easy to communicate and understand their needs. Email integrated support to interact and send promotional emails. 1) It's easy to run marketing campaigns with this software. 2) It shows real-time reporting and analysis. 3) It can accommodate our large database and automate our processes. Cons Integrating anything with Salesforce can be a challenge. I wish it showed a little more in the widgets on the Salesforce end. It does not have a notification section when potential customers are found, which sometimes generates a loss of opportunities within the market. Similarly, it does not provide an optimal evaluation in which these potential customers can be used to develop strategies and capture interests. I have been using this in my current company for around a year now, but I have not found any issues with this software. I never encountered any problem with this platform. Not at all. I loved it's every features and everything is well designed.	Pros & Cons from Real Users Pros Simple setup and training Test that Integrations are synced and running Great Customer support Easy user interface Cons It did not have a foldering structure, but they told me that new feature is on the way, so I am looking forward to seeing how it works!
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information Adobe Founded: 1982 United States business.adobe.com/products/marketo.html	Company Information Stack Moxie Founded: 2018 United States www.stackmoxie.com
Alternatives Maropost Marketing Cloud Maropost	Alternatives MOXIS XiTrust Secure Technologies
Knak	Freshservice Freshworks
6sense	ExxpertApps Calvi Systems
HubSpot CRM HubSpot	Moxie
HubSpot Customer Platform HubSpot View All	Moxie Docs Jackalope Digital View All
Categories Account Based Marketing Supported AI Marketing Supported Campaign Management Supported eCommerce Marketing Supported Email Marketing Supported Lead Generation Supported Lead Management Supported Lead Nurturing Supported Marketing Supported Marketing Account Intelligence Supported Marketing Analytics Supported Marketing Automation Supported Mobile Marketing Supported Personalization Supported Sales Engagement Supported Sales Force Automation Supported Sales Intelligence Supported Social Media Management Supported Social Media Marketing Supported	Categories Automated Testing Supported Campaign Management Supported Change Management Supported Incident Management Supported Landing Page Supported Marketing Automation Supported Operations Management Supported Policy Management Supported SaaS Management Supported Sales Force Automation Supported Tool Management Supported Vendor Management Supported Workflow Management Supported
Campaign Management Features Channel Management Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Not Supported Lead Management Supported Multi-Campaign Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Supported Content / Blogging Platform Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Supported Search Marketing Supported Segmentation Supported Social Marketing Supported Website Visitor Tracking Supported Sales Force Automation Features Call Management Not Supported Campaign Management Supported Channel Management Supported Commission Management Not Supported Contact Management Supported Contract Management Not Supported Customer Database Supported Email Marketing Supported Field Sales Management Not Supported Lead Management Supported Opportunity Management Supported Performance Metrics Supported Proposal Generation Not Supported Referral Tracking Supported Sales Forecasting Not Supported Territory Management Not Supported Show More Features Account Based Marketing Features Analytics Supported Campaign Personalization Supported Customer Segmentation Supported Engagement Monitoring Supported Lead Nurturing Supported Lead Scoring Supported Progress Tracking Supported Prospecting Tools Supported Target Account Identification Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Supported Auto-Responders Not Supported CAN SPAM Compliance Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Not Supported Image Library Not Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Not Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Lead Generation Features Contact Discovery Not Supported Contact Import/Export Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Supported Visitor Identification Not Supported Lead Management Features Activity Tracking Supported Campaign Management Supported Lead Capture Supported Lead Distribution Supported Lead Nurturing Supported Lead Scoring Supported Lead Segmentation Supported Pipeline Management Supported Prospecting Tools Supported Source Tracking Supported Lead Nurturing Features A/B Testing Supported Campaign Management Supported Drip Campaigns Supported Lead Capture Supported Lead Notifications Supported Lead Scoring Supported Lead Segmentation Supported Performance Metrics Supported Personalization Supported Pipeline Management Supported Marketing Analytics Features A/B Testing Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Supported ROI Tracking Supported Social Media Metrics Not Supported Website Analytics Supported Mobile Marketing Features Channel Attribution Supported Contextual Targeting Supported Coupons Not Supported Email Marketing Supported Engagement Monitoring Supported In-App Marketing Not Supported Location-Based Marketing Supported Push Notifications Supported Text Messaging Not Supported Text-to-Win Not Supported Personalization Features A/B Testing Supported Abandoned Cart Saver Not Supported Account Based Marketing Supported Behavioral Targeting Not Supported Campaign Segmentation Supported Content Analytics Supported Contextual Targeting Not Supported Customer Profiles Not Supported Experience Management Not Supported Recommendation Engine Not Supported Website Personalization Not Supported Sales Engagement Features Call Scripts / Call Steps Not Supported CRM Integration Supported Email Sequences Supported Email Tracking / Automation Supported Lead Management Supported Reporting / Analytics Supported Sales / Voice Dialer Not Supported Sales Automation Not Supported Search Not Supported Task Management Not Supported Templates Supported Workflow Management Not Supported Sales Intelligence Features CRM Integration Supported Data Cleaning Not Supported Data Enrichment Not Supported Data Import/Export Supported Data Mining Not Supported Data Verification Not Supported Email Integration Supported Lead Scoring Supported List Building Not Supported Performance Management Not Supported Pipeline Management Supported Predictive Modeling/Analytics Supported Prospecting Tools Supported Reporting/Analytics Supported Sales Forecasting Not Supported Social Media Management Features Automated Publishing Not Supported Brand Tracking Not Supported Content Management Supported Customer Engagement Supported Multi-Account Management Supported Multi-User Collaboration Supported Post Scheduling Supported Reporting/Analytics Supported Social Media Monitoring Not Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Supported Content Management Supported Conversion Tracking Not Supported Customer Targeting Not Supported Keyword Filtering Not Supported Multi-Account Management Supported Post Scheduling Supported eCommerce Marketing Features AB Testing Supported Abandoned Cart Email Not Supported Analytics / ROI Tracking Not Supported Customer Data Profiles Supported Dynamic Content Supported Email Marketing Supported Email Personalization Supported Facebook Ads Not Supported Google Ads Not Supported Product Recommendations Not Supported Push Notifications Not Supported Retargeting Not Supported Search Marketing Not Supported Segmentation Supported Signup Forms & Popups Not Supported SMS Marketing Not Supported Social Marketing Not Supported Triggered Emails Not Supported Website Visitor Tracking Not Supported	Campaign Management Features Channel Management Not Supported Contact Database Not Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Supported Multi-Campaign Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Not Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Not Supported Drip Campaigns Supported Dynamic Content Not Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Not Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported Sales Force Automation Features Call Management Not Supported Campaign Management Not Supported Channel Management Not Supported Commission Management Not Supported Contact Management Not Supported Contract Management Not Supported Customer Database Not Supported Email Marketing Not Supported Field Sales Management Not Supported Lead Management Not Supported Opportunity Management Supported Performance Metrics Supported Proposal Generation Not Supported Referral Tracking Not Supported Sales Forecasting Not Supported Territory Management Not Supported Show More Features Automated Testing Features Hierarchical View Not Supported Move & Copy Not Supported Parameterized Testing Supported Requirements-Based Testing Supported Security Testing Not Supported Supports Parallel Execution Not Supported Test Script Reviews Supported Unicode Compliance Not Supported Change Management Features Approval Workflow Not Supported Audit Trail Supported Automated Notifications Not Supported Change Calendar Not Supported Change Planning Not Supported Compliance Management Supported Prioritization Not Supported Release Management Not Supported Task Management Not Supported Tracking & Reporting Not Supported Training Management Not Supported Incident Management Features Audit Trail Supported Corrective Actions (CAPA) Not Supported Disaster Recovery Not Supported Incident Reporting Supported IT Incident Management Not Supported OSHA Compliance Not Supported Root-Cause Diagnosis Supported Safety Management Not Supported Task Management Not Supported Ticket Management Not Supported Policy Management Features Approval Process Control Not Supported Attestation Not Supported Audit Trails Supported Policy Creation Not Supported Policy Library Not Supported Policy Metadata Management Not Supported Policy Training Not Supported Reporting / Analytics Supported Version Control Not Supported Workflow Management Supported SaaS Management Features License Management Not Supported Onboarding Supported Renewal Management Not Supported SaaS Operations Management Supported Shadow IT Detection Not Supported Spend Management Not Supported Subscription Management Not Supported Usage Tracking / Analytics Not Supported Vendor Management Not Supported Vendor Management Features Audit Management Supported Contact Management Not Supported Customer Database Not Supported Self Service Portal Not Supported Supplier Master Data Not Supported Transaction History Not Supported Vendor Maintained Profiles Not Supported Vendor Managed Inventory Not Supported Vendor Performance Rating Not Supported Vendor Qualification Tracking Not Supported Workflow Management Features Access Controls/Permissions Not Supported Approval Process Control Not Supported Business Process Automation Supported Calendar Management Not Supported Compliance Tracking Supported Configurable Workflow Not Supported Customizable Dashboard Not Supported Document Management Not Supported Forms Management Not Supported Graphical Workflow Editor Not Supported Mobile Access Not Supported No-Code Not Supported Task Management Not Supported Third Party Integrations Not Supported Workflow Configuration Supported
Integrations Chili Piper Supported Gmail Supported HubSpot CRM Supported HubSpot Customer Platform Supported HubSpot Marketing Hub Supported Intercom Supported Salesforce Supported Slack Supported Smartsheet Supported Adobe CX Enterprise Coworker Supported Axis LMS Supported Azavista Supported Evidence Supported Product Marketing Alliance Supported ScanBizCards Supported Stripo.email Supported TCS ADD Supported TCS MasterCraft DataPlus Supported TwentyThree Supported Show More Integrations View All 768 Integrations	Integrations Chili Piper Supported Gmail Supported HubSpot CRM Supported HubSpot Customer Platform Supported HubSpot Marketing Hub Supported Intercom Supported Salesforce Supported Slack Supported Smartsheet Supported Adobe CX Enterprise Coworker Not Supported Axis LMS Not Supported Azavista Not Supported Evidence Not Supported Product Marketing Alliance Not Supported ScanBizCards Not Supported Stripo.email Not Supported TCS ADD Not Supported TCS MasterCraft DataPlus Not Supported TwentyThree Not Supported Show More Integrations View All 21 Integrations
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