MarketWide vs. WebTrak Comparison


MarketWide Decision Software	WebTrak DSI	+	+
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About MarketWide is DSI’s innovative database marketing tool that can be used by companies and marketing agencies alike. If you have an existing customer or lead database and want to reach your customers with direct communications, MarketWide will help you plan and execute complex direct marketing campaigns. And thanks to our low overheads, we are able to make this sophisticated and powerful software more affordable than what our competitors charge for inferior services. Check out the newest changes coming in MarketWide 5.3. We designed MarketWide to simplify and automate the tasks involved in planning and execution of direct marketing campaigns. Create and save your criteria and segments into a library for future use. Create and run direct marketing campaigns including email, direct mail and telemarketing. Conduct extensive data mining and gather business intelligence to adjust your strategies.	About WebTrak™ extends the power of MarketWide™ by capturing website activity, which includes website visitors, pages viewed, locations, device information, operating systems, browsers, referring sources, and conversions. WebTrak™ extends the power of MarketWide™ by capturing website activity, which includes website visitors, pages viewed, locations, device information, operating systems, browsers, referring sources, and conversions. Under the hood, WebTrak stores website activity at two levels, by the visitor and by page. A visitor session can consist of several pages, tracked in the order they are accessed. WebTrak captures activity data in real-time and writes it directly into your marketing system. This seamlessly pulls together online and offline data about your customers and prospects, helping you gain unique insights and make better decisions. For GDPR compliance purposes, WebTrak distinguishes between legitimate customer/prospect visitors versus anonymous visitors.
Platforms Supported Windows Supported Mac Not Supported Linux Not Supported Cloud Not Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies searching for an innovative database marketing solution	Audience Web managers in need of a solution to capture, measure, visualize and manage website user activity
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information Decision Software Founded: 1989 United States www.dsimarketingservices.com/marketwide.php	Company Information DSI United States www.dsimarketingservices.com/webtrak/
Alternatives WebTrak DSI	Alternatives Visitor Tracking
Tapetide	LeadLander
Particl	FoxMetrics
Adobe Marketo Engage Adobe	SiteTrak
Trella Health Mosaic Trella Health View All	eXTReMe Tracking View All
Categories Campaign Management Supported Data Management Supported Email Marketing Supported Marketing Analytics Supported Marketing Automation Supported	Categories Digital Analytics Supported Web Analytics Supported
Show More Features Campaign Management Features Channel Management Not Supported Contact Database Supported Email Marketing Supported Event Triggered Actions Supported Lead Management Supported Multi-Campaign Supported Data Management Features Customer Data Supported Data Analysis Supported Data Capture Supported Data Integration Supported Data Migration Not Supported Data Quality Control Not Supported Data Security Not Supported Information Governance Not Supported Master Data Management Not Supported Match & Merge Not Supported Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Not Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Not Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Not Supported Mailing List Management Supported Mobile Optimized Emails Not Supported Reporting/Analytics Supported Subscriber Management Not Supported Template Management Supported WYSIWYG Email Editor Supported Marketing Analytics Features A/B Testing Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Not Supported Social Media Metrics Supported Website Analytics Supported Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Not Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Not Supported Drip Campaigns Supported Dynamic Content Not Supported Landing Pages / Web Forms Not Supported Lead Scoring Supported Sales Intelligence Not Supported Search Marketing Not Supported Segmentation Supported Social Marketing Supported Website Visitor Tracking Supported
Integrations MarketWide Not Supported SugarCRM Not Supported WebTrak Supported View All 1 Integration	Integrations MarketWide Supported SugarCRM Supported WebTrak Not Supported View All 2 Integrations
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