Listrak vs. ZoomInfo Marketing Comparison Chart

Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.

Send messages your customers want to read (and act on). Attentive’s AI-powered SMS & email platform helps retail enterprises to e-commerce entrepreneurs engage customers and drive billions in revenue. We'll help you target the right audience and measure your most important metrics to optimize your marketing program. And with over 100 flexible integrations, you can seamlessly connect to the rest of your marketing stack. We partner with industry innovators in retail & e-comm, food & beverage, and media & entertainment. Attentive’s AI-powered SMS & email platform will double your ROI in just a few months. Learn more about our free 30-day trial.

Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand. We simplify, inform & save you time! No need to flip between tabs & apps. We integrate ecommerce & marketing data from all your favorite tools: TikTok, Facebook, Google, and more. Triple Whale lets you: - Trust your attribution data to make better decisions. - Seamlessly gain insight into what is and isn't working - Forecast & track your most crucial DTC metrics - Track and visualize your customer journeys across channels - Easily determine top performing creatives and themes - Gain data insights from our AI with anomaly detection and recommendations We’re building AI to help you reduce errors and operate better across all your tools. Run your entire Shopify store from a dashboard in your pocket.

HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot CRM is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot CRM includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.

Critical Impact allows you to enhance and simplify your email marketing campaigns. Our tools let you effectively manage your email and SMS lists, send personalized and automated emails, along with text messages (SMS) for your marketing campaigns all at a competitive price model. Our subscriber scoring algorithms will mine your data to quickly identify those subscribers who are most likely to read your next email, consume additional emails, or make another purchase. With our easy-to-use interface, you can schedule messages to send in minutes. Select your send options all on one page, and then prevent mistakes by seeing a confirmation of all your send details. Even A/B test your email across device screens – from phones to tablets to monitors.

GetResponse provides all-in-one marketing software that empowers marketers, solopreneurs, coaches, creators, and small business owners with affordable, easy-to-use tools for email marketing, marketing automation, and content monetization. With over 25 years of expertise, GetResponse goes beyond email with tools to help grow and engage audiences, create and sell courses, and turn ideas into income. It’s the go-to solution for building a personal brand, selling products and services, and fostering a loyal community.

Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple.

With TrafficGuard, you'll never have to worry about polluted traffic ruining your campaign efforts again. Our cutting-edge ML/AI-driven technology filters out dumb and sophisticated, fraudulent traffic in real-time, ensuring that your ad spend is directed towards real, high-quality clicks and conversions. This means improved campaign results and a higher return on your ad spend (ROAS). The powerful solution ensures that every penny of your advertising spend is safeguarded so you can focus on achieving your marketing goals with peace of mind. Let TrafficGuard take the worry out of ad fraud protection and help you guard your: - Google Search (PPC) campaigns - Mobile UA campaigns - Affiliate spend - Social Networks But we don't just stop at technology - our expert campaign management and world-class customer service ensure you have a partner you can rely on for all your ad fraud protection needs.

Product recommendations tailored to your customers' preferences in a fully-managed service. BytePlus Recommend draws from our expertise in machine learning to offer dynamic and targeted recommendations. Our industry-leading team has a track record of delivering recommendations for some of the world’s most popular platforms. You can learn from the data of your users to engage them better, and provide personalized suggestions based on granular customer behavior. BytePlus Recommend is easy to use — leveraging your existing infrastructure as well as automating the machine learning workflow. BytePlus Recommend leverages our research in machine learning to deliver personalized recommendations tailored to your audience’s preferences. Our experienced and talented algorithm team provides customized strategies that adapt to evolving business needs and goals. Our pricing is based on results from A/B testing. Optimization goals are determined based on business demands.

AddSearch provides a lightning-fast, effortless, and customizable site search and recommendation tool for any website or e-commerce site. It works with any CMS and provides an Enterprise level tools to manage search results. With nearly 2000 customers globally, in Media, Telecommunications, Government, Education, eCommerce and many more, AddSearch is a proven best-of-breed site search solution. AddSearch has all the Enterprise-level features that you need: - Autocomplete - Smart results ranking - Including / Excluding content - Advanced search analytics with 1 year retention - Filters and facets - Search personalization - Custom SSO - Audit logs - Recommendation Engine - Automated synonyms suggestions - Organizational User Management - Works with any CMS - Implementations with a crawler or API - SLA up to 99.999% - Fast turnaround time Prices start from $99/month when implementing the search yourself. Full setup service included in plans from $499/month.