Audience

Digital marketers that want a powerful cloud marketing platform

About Oracle Responsys

Through a single platform, marketing organizations can manage and orchestrate all interactions with your customers across email, mobile, social, display, and the web. CMOs across all industries will be equipped with the ability to drive exceptional customer experiences across all marketing interactions and throughout the customer’s lifecycle. Make data from disparate sources useful, create precisely targeted audiences, and then empower customers to determine their own next experience by interacting with them in near real-time. Oracle Responsys empowers marketing teams with the tools to deliver the relevant, engaging experiences their customers demand across devices, channels, and lifecycles. Email marketers still face the challenge of leveraging customer data to personalize email, driving sustained engagement, and coordinating email marketing across disparate marketing channels. Oracle Responsys features award-winning email marketing capabilities.

Integrations

Ratings/Reviews

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Company Information

Oracle
Founded: 1977
United States
www.oracle.com/marketingcloud/products/cross-channel-orchestration/

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Online

Oracle Responsys Frequently Asked Questions

Q: What kinds of users and organization types does Oracle Responsys work with?
Q: What languages does Oracle Responsys support in their product?
Q: What kind of support options does Oracle Responsys offer?
Q: What other applications or services does Oracle Responsys integrate with?
Q: What type of training does Oracle Responsys provide?

Oracle Responsys Product Features

Campaign Management

Lead Management Not Supported
Event Triggered Actions Not Supported
Contact Database Not Supported
Channel Management Not Supported
Email Marketing Not Supported
Multi-Campaign Not Supported

Email Marketing

Auto-Responders Not Supported
Template Management Not Supported
Mailing List Management Not Supported
WYSIWYG Email Editor Not Supported
Subscriber Management Not Supported
Image Library Not Supported
A/B Testing Not Supported
CAN SPAM Compliance Not Supported
Drip Campaigns Not Supported
Event Triggered Email Not Supported
Mobile Optimized Emails Not Supported
Customer Surveys Not Supported
Reporting/Analytics Not Supported
Dynamic Content Not Supported
Landing Pages/Web Forms Not Supported
Artificial Intelligence Not Supported

Marketing Analytics

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Not Supported
Dashboard Not Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Not Supported

Marketing Automation

Social Marketing Not Supported
Content / Blogging Platform Not Supported
A/B Testing Not Supported
Segmentation Not Supported
Search Marketing Not Supported
Website Visitor Tracking Not Supported
Analytics / ROI Tracking Not Supported
Landing Pages / Web Forms Not Supported
Lead Scoring Not Supported
Customizable CTAs Not Supported
Sales Intelligence Not Supported
Dynamic Content Not Supported
Drip Campaigns Not Supported
Artificial Intelligence Not Supported

Mobile Marketing

Channel Attribution Not Supported
Contextual Targeting Not Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Not Supported
Location-Based Marketing Not Supported
Push Notifications Not Supported
Text Messaging Not Supported
Text-to-Win Not Supported
In-App Marketing Not Supported

Social Media Marketing

Conversion Tracking Not Supported
Customer Targeting Not Supported
Contact Management Not Supported
Keyword Filtering Not Supported
Analytics Not Supported
Automated Publishing Not Supported
Multi-Account Management Not Supported
Content Management Not Supported
Post Scheduling Not Supported