LeadsRx Attribution

LeadsRx Attribution

LeadsRx, Inc.
MixCommander

MixCommander

Commanders Act
+
+

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About

We arm courageous marketers with the insights, technology, and confidence they need to deepen customer relationships and spark marketing performance. LeadsRx SaaS-based marketing attribution software collects touchpoints across all channels, captures conversions throughout the entire funnel, provides impartial results, and is unrivaled by competitors. Use LeadsRx to see which advertising programs perform the best and which are perhaps wasted ad-spend. By calculating the Return on Ad Spend (ROAS), LeadsRx provides immediate insights that guide marketers in optimizing their budgets across channels. The product also collects customer journey maps to show consumer behavior and the ways marketing programs influence buyer decisions.

About

For the first time ever global digital ad spend is expected to exceed 50% this year and continue growing by double digits for the foreseeable future, making it even more important for marketers to understand the real contributions their channels and partners are having on their bottom line. Most marketers have adopted the most recent touch (also known as “last click”) attribution model as their primary report because this is the default setting for many analytic platforms. While this methodology is easy to explain and provides some insight into campaign performance, it prevents marketers from having a comprehensive view of all the channels a customer came in contact with that influenced their decision to buy. MixCommander platform lets marketers fully understand the impact their media mix is having on their customer journeys by providing them with a variety of attribution models to choose from depending on their needs. Custom models can also be created for complex situations.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketers that want comprehensive marketing attribution and marketing analytics

Audience

Marketers and brands seeking a solution to track, analyze and optimize direct marketing performance

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$0.01/month
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Supported

Company Information

LeadsRx, Inc.
Founded: 2015
United States
LeadsRx.com

Company Information

Commanders Act
Founded: 2010
France
www.commandersact.com/es/soluciones/mixcommander/

Alternatives

Alternatives

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Dreamdata.io

Dreamdata
Heap

Heap

Contentsquare
ROIVENUE

ROIVENUE

ROIVENUE™

Categories

Categories

Marketing Attribution Features

Attribution Modeling Supported
Audience Segmentation Supported
Conversion Tracking Supported
Cross-Channel Attribution Supported
Customer Journey Mapping Supported
Multi-Touch Attribution Supported
Predictive Analytics Supported
ROI Tracking Supported

Customer Journey Mapping Tools Features

Action Management Not Supported
Attribution Modeling Supported
Behavioral Analytics Not Supported
Collaboration Not Supported
Customer Profiles Supported
Data Import / Export Supported
Predictive Analytics Not Supported
Surveys & Feedback Not Supported
Templates Not Supported

Marketing Analytics Features

A/B Testing Supported
Campaign Management Supported
Channel Attribution Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Supported
ROI Tracking Supported
Social Media Metrics Supported
Website Analytics Supported

Integrations

Act-On Supported
AdRoll Supported
Adobe Marketo Engage Supported
CallRail Supported
Facebook Supported
Google Ads Supported
Google Analytics Supported
HubSpot Marketing Hub Supported
Mailchimp Supported
Optimizely One Supported
Salesforce Supported
TrackAd Not Supported
WordPress Supported

Integrations

Act-On Not Supported
AdRoll Not Supported
Adobe Marketo Engage Not Supported
CallRail Not Supported
Facebook Not Supported
Google Ads Not Supported
Google Analytics Not Supported
HubSpot Marketing Hub Not Supported
Mailchimp Not Supported
Optimizely One Not Supported
Salesforce Not Supported
TrackAd Supported
WordPress Not Supported
Claim LeadsRx Attribution and update features and information
Claim LeadsRx Attribution and update features and information
Claim MixCommander and update features and information
Claim MixCommander and update features and information