Audience

Marketers and brands seeking a solution to track, analyze and optimize direct marketing performance

About MixCommander

For the first time ever global digital ad spend is expected to exceed 50% this year and continue growing by double digits for the foreseeable future, making it even more important for marketers to understand the real contributions their channels and partners are having on their bottom line. Most marketers have adopted the most recent touch (also known as “last click”) attribution model as their primary report because this is the default setting for many analytic platforms. While this methodology is easy to explain and provides some insight into campaign performance, it prevents marketers from having a comprehensive view of all the channels a customer came in contact with that influenced their decision to buy. MixCommander platform lets marketers fully understand the impact their media mix is having on their customer journeys by providing them with a variety of attribution models to choose from depending on their needs. Custom models can also be created for complex situations.

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Pricing

Starting Price:
$0.01/month
Free Trial:
Free Trial available.

Integrations

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Company Information

Commanders Act
Founded: 2010
France
www.commandersact.com/es/soluciones/mixcommander/

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Product Details

Platforms Supported
Cloud
Training
Documentation
In Person
Support
24/7 Live Support
Online

MixCommander Frequently Asked Questions

Q: What kinds of users and organization types does MixCommander work with?
Q: What languages does MixCommander support in their product?
Q: What kind of support options does MixCommander offer?
Q: What other applications or services does MixCommander integrate with?
Q: What type of training does MixCommander provide?
Q: Does MixCommander offer a free trial?
Q: How much does MixCommander cost?

MixCommander Product Features

Marketing Attribution

Conversion Tracking
Attribution Modeling
ROI Tracking
Cross-Channel Attribution
Audience Segmentation
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics