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About

Understand how users are really experiencing your site without drowning in numbers. Traditional web analytics tools help you analyze traffic data. But numbers alone can’t tell you what users really do on your site — Hotjar will. Track Customer Satisfaction (CSAT), Net Promoter Score (NPS®) & the Voice Of Customer (VOC). Eliminate guesswork by watching Session Recordings and see how people are really using your product. Empathize with your users and see where they get stuck. Look at user behavior and ask the right questions at the right time. Hotjar works out of the box on most popular platforms. Visualize behavior – Understand what users want, care about and do on your site by visually representing their clicks, taps and scrolling behavior – which are the strongest indicators of visitor motivation and desire. See what your users see – Eliminate guesswork with Recordings of real visitor behavior on your site.

About

UXArmy is the user research platform helping you to create exceptional customer experiences no matter what stage your product or service is in. From ideation, testing prototypes to refining fully launched products, UXArmy streamlines your team’s access to critical insights, empowering everyone—from designers to product managers to marketers alike—to validate, optimize, and iterate. Whether it’s unmoderated tests or moderated interviews and focus groups, UXArmy lets you watch real users engage with your product and messaging, revealing emotional insights in addition to stats. With screen and video recordings, AI-powered analysis and infographics, you’ll get fast, actionable insights to keep your product on track, ensuring it truly meets your users’ needs. UXArmy ensures your product resonates across cultures with localization testing in 25+ languages. And, thanks to our global participant network—including one of the strongest panels in Asia—you’ll reach the right audience

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketers, product managers, and UX designers

Audience

UXArmy is designed for teams and individuals that need fast, reliable user insights. Whether you’re testing designs, fine-tuning user experiences, or validating marketing campaigns, our platform has everything you need to understand your audience and make smarter decisions.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$99 per month
Free Version Not Supported
Free Trial Supported

Pricing

$99 a month
Start for free and scale as you grow! Paid plans start at $99/month with AI analysis, screen & video feedback, user interviews, and more. Enterprise solutions are available with custom pricing. All paid plans include full platform access
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 4.8 / 5
ease 4.7 / 5
features 5.0 / 5
design 4.8 / 5
support 4.4 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • It is easy to use and the recordings were eye-opening! We would show recordings of users struggling with certain aspect of our large site to committee members, and everyone was amazed. We use those results to not only implement need change, but visual proof to justify those changes.
  • Hotjar has an easy to use interface and simple integration with other apps. The ability to gather feedbacks and surveys.
  • The heatmaps and recordings are user-friendly, meaning that everyone can understand what they're seeing without advanced training. The feedback and survey tools are extremely reliable and feature-rich too. Implementation is super-easy.
  • Hotjar provides an easy way to see the views and interaction your website are getting. Even with being a "numbers person" I still enjoy this platform and how it makes it so easy to view the data provided. It helps my team and I understand what things need to stay the same on our website and what changes need to be made.
  • Hotjar offers best of the class visual analytics through heat map. it is a great tool to study the user behaviour of your visitors and helps in deciding and placing the call to action buttons on the most interacted section of the page. The integration part is very easy for most of the website and one bonus with it- doesn't affect the page loading time.

Cons

  • None that I can think of - it has done so much for us in a short time.
  • Reports are helpful but required more option for customization
  • It would be great to see the data in real time, perhaps even for recordings. The tool satisfies our needs to full extent nonetheless.
  • So far I haven't found any cons, but I am newer to the platform.
  • It is one of the best and easy to use virtual analytics. No Cons.

Pros & Cons from Real Users

Pros

  • I like the design, simple, good features, easy to use and support, it’s worthy Keep it up UXArmy 🙂👍🏻

Cons

  • May be the price can be lower and compatibility for other OS.

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Hotjar
Founded: 2014
Malta
www.hotjar.com

Company Information

UXArmy
Founded: 2012
Singapore
www.uxarmy.com

Alternatives

Alternatives

Extellio

Extellio

Extellio International AB

Categories

Customer Feedback Supported
Customer Retention Supported
Heatmap Supported
Session Replay Supported
Survey Supported
Usability Testing Supported
User Research Supported
UX Supported
Visual Feedback Supported
Web Analytics Supported

Categories

Usability Testing Supported
User Research Supported

Customer Experience Features

Action Management Not Supported
Analytics Supported
Customer Segmentation Not Supported
Dashboard Supported
Feedback Management Supported
Knowledge Management Not Supported
Multi-Channel Collection Not Supported
Sentiment Analysis Supported
Survey Management Supported
Text Analysis Not Supported
Trend Analysis Not Supported

Customer Feedback Features

Alerts / Notifications Supported
Behavior Analytics Supported
Bug Reports Not Supported
Community Feedback Tools Not Supported
Live Chat Not Supported
Negative Feedback Management Not Supported
Net Promoter Score (NPS) Not Supported
Screenshot / Screen Capture Supported
Surveys Not Supported
User Testing Tools Supported
Video Feedback Supported
Visual Feedback Tools Not Supported
Voice of the Customer (VoC) Not Supported
Website Feedback Supported

Customer Journey Mapping Tools Features

Action Management Not Supported
Attribution Modeling Not Supported
Behavioral Analytics Supported
Collaboration Not Supported
Customer Profiles Not Supported
Data Import / Export Not Supported
Predictive Analytics Not Supported
Surveys & Feedback Supported
Templates Not Supported

Heatmap Features

Behavioral Mapping Supported
Dashboard Supported
Dynamic Maps Supported
Element Analytics Supported
Embeddable Maps Not Supported
For Sales Not Supported
For Science Not Supported
Radial Mapping Not Supported
Territorial Mapping Not Supported
Website Analytics Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Not Supported
Customer Journey Mapping Supported
Dashboard Supported
Performance Metrics Not Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Supported

Session Replay Features

Eye Tracking Supported
Form Analytics Supported
Heatmaps Supported
Mouse Tracking Supported
Optimization Tools Supported
Session Recording Supported
Surveys Supported
User Experience Analysis Supported
User Feedback Supported
Visitor Segmentation Supported

Survey Features

Custom Survey URLs Supported
Data Analysis Tools Supported
Email Marketing Not Supported
Mobile Survey Supported
Offline Response Collection Not Supported
Paper Survey Not Supported
Question Branching Supported
Question Library Supported
Site Intercept Survey Supported
Skip Logic Supported
Supports Audio / Images / Video Not Supported

UX Features

Animation Not Supported
For Mobile Supported
For Websites Supported
Heatmaps Supported
Prototyping Not Supported
Screen Activity Recording Supported
Unmoderated Testing Not Supported
Usability Testing Supported
User Journeys Supported
User Research Supported

Web Analytics Features

Campaign Management Not Supported
Conversion Tracking Not Supported
Form Analytics Supported
Goal Tracking Not Supported
Keyword Tracking Not Supported
Multiple Site Management Not Supported
Pageview Tracking Not Supported
Referral Source Tracking Not Supported
Site Search Tracking Not Supported
Time on Site Tracking Not Supported
User Interaction Tracking Supported

Website Optimization Tools Features

Competitor Analysis Not Supported
Content Management Not Supported
Keyword Research Tools Not Supported
Link Management Not Supported
Performance Metrics Supported
Problem Area Alerts Supported

Usability Testing Features

A/B Testing Supported
Annotations Supported
Audience Targeting Supported
Heatmaps Supported
Impression Testing Not Supported
Mobile Testing Supported
Moderated Usability Testing Supported
Prototype Testing Supported
Quantitative Metrics Supported
Remote User Testing Supported
Reporting / Analytics Supported
Surveys and Feeback Supported
Video Recording / Transcription Supported

Integrations

AccessOwl Supported
Dorik Supported
Ethyca Supported
Freshpaint Supported
HubSpot Content Hub Supported
Instapage Supported
Kamili Supported
Omniconvert Supported
Parsey Supported
Readymag Supported
Smarty Software Supported
Squarespace Supported
Stackpile Supported
Ucraft Supported
Visually Supported
Weebly Supported
WooCommerce Supported
WordPress Supported
Wplino Supported
tradeit Supported

Integrations

AccessOwl Not Supported
Dorik Not Supported
Ethyca Not Supported
Freshpaint Not Supported
HubSpot Content Hub Not Supported
Instapage Not Supported
Kamili Not Supported
Omniconvert Not Supported
Parsey Not Supported
Readymag Not Supported
Smarty Software Not Supported
Squarespace Not Supported
Stackpile Not Supported
Ucraft Not Supported
Visually Not Supported
Weebly Not Supported
WooCommerce Not Supported
WordPress Not Supported
Wplino Not Supported
tradeit Not Supported
Claim Hotjar and update features and information
Claim Hotjar and update features and information
Claim UXArmy and update features and information
Claim UXArmy and update features and information